What does Gainful do?

Gainful is a personalized sports nutrition company that specializes in customized protein powders, supplements, and performance nutrition products. Founded in 2017 and based in New York, Gainful operates as a direct-to-consumer subscription service. The company focuses on empowering customers to achieve their health goals by providing tailored nutrition solutions that consider individual fitness objectives, body types, and dietary preferences. Gainful's core offering includes a personalization quiz that helps customers receive product recommendations suited to their lifestyle and health goals. The company provides access to registered dietitian nutritionists for personalized guidance. Their product line features customized protein powders, pre-workout supplements, hydration packs, and daily performance greens, all formulated by a Science Advisory Board of sports nutrition experts. Gainful emphasizes quality, ensuring all products are gluten-free and free from artificial ingredients, with options for vegan and keto diets. The company also partners with conservation organizations to promote sustainability.