What does Flexitricity do?

Flexitricity is a flexible energy company based in Edinburgh, Scotland, that has been a pioneer in the demand-side response industry since its founding in 2004. With around 130 employees, the company specializes in aggregating distributed energy assets into a virtual power plant that exceeds 1GW. Flexitricity helps businesses and energy users generate revenue by responding to electricity supply fluctuations on the grid. The company operates a proprietary AI-powered platform that utilizes advanced algorithms to optimize market opportunities for its customers. Its services include demand-side response for industrial and commercial users, utility-scale battery storage, supply and energy trading, and virtual power plant aggregation. Flexitricity serves a diverse range of clients, including small generators, commercial users, hospitals, universities, and manufacturers. Since becoming operational in 2008, it has generated significant revenue for British businesses and contributed to managing peak demand for the National Grid.