COOLA is a clean, organic suncare brand based in the United States, founded in 2007 by Chris Birchby. The company specializes in high-performance sunscreen and sun care products made with natural and organic ingredients. COOLA aims to provide effective sun protection that complements an active, outdoor lifestyle while promoting healthy skincare. The product line includes a variety of luxury sun and skincare solutions, such as hydrating, chemical-free SPF formulations for sensitive skin, makeup-setting sprays with SPF, and illuminating serum sunscreens. COOLA's offerings are designed for different body areas and lifestyles, including FACE, LIPLUX for lips, BODY, and SPORT. All products contain over 70% certified organic ingredients and are free from parabens, petroleum, PABA, and phthalates. COOLA operates a direct-to-consumer e-commerce platform, providing eco-conscious skincare solutions. The brand actively supports global skin cancer awareness initiatives and community programs, reflecting its commitment to environmental and health causes. COOLA serves individuals who prioritize clean, sustainable skincare, particularly those engaged in outdoor activities and fitness.