World of Marketing

This Podcast provides business owners with a wealth of knowledge found nowhere else on the web. Our experts, who you can get to know below, will inform you of everything you need to know to succeed in web marketing. As you travel through all the different aspects of web marketing, make sure you check out the client testimonials for real-life examples of how our principles can be applied effectively.

World of Marketing is a business podcast hosted by Tom Foster, with 287 episodes on record and a Required Pod Score of 80.

Tom Foster hosts World of Marketing, a business show with 287 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  World of Marketing

  The Flying Podiatrist Pilot | Dr. Sunshein

  Oct 1, 202630 min

  He's a podiatric surgeon, an Army veteran, and a private pilot who flies his own airplane across the country, and he's built Sunshein Podiatry one of Ohio's most trusted foot-and-ankle practices without ever chasing the biggest patient numbers. Dr. Sunshein has stood out for over 30 years: he treats marketing the same way he treats patients: comprehensively, personally, and always looking for the "why." In this episode, he shares how a refreshed website, patient reviews, video content, and serious investment in treatment technology have kept his practice thriving, and why he actually decided to see fewer patients per day. If you're looking for practical growth advice for an independent practice, this is an episode worth witnessing. Listen now, and subscribe so you never miss an episode.

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  World of Marketing

  How Clark & Steinhorn Built a Google Magnet Without Paid Ads | Bob Clark

  Sep 24, 202620 min

  Bob Clark and his partner Alan Steinhorn of Clark & Steinhorn are finally retiring after almost 46 years, and we sat down to talk about what actually built their practice… and what happens next. Here's the part every business owner should hear: Bob never paid a dime for ads. No PPC, no SEO, no AdWords. Instead, he built one of the most respected personal injury and malpractice firms in his community the durable way: caring deeply about clients, earning referrals, writing nearly all his own content, and recording 125+ podcast episodes over the last decade. The result is a body of work that keeps bringing the right people to his door. The result is a genuine Google magnet. If you're building something you want to last, this one's worth your time. Listen now, and subscribe so you never miss an episode.

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  World of Marketing

  How Michael Patrick Strauch Took a Law Firm From 50% to 84% Close Rate in 90 Days

  Sep 17, 202634 min

  He's not an attorney, he's never worked inside a law firm, and yet he walked in and took their close rate from 50% to 84% in 90 days. I don't know exactly how long I've known Michael Patrick Strauch but every time we talk, he challenges the way I think about sales and growth. In this episode of Tom's World of Marketing, Michael - co-architect of Your Practice Mastered and leader of "The Closing Room" - and I sit down as he shares how he's helped law firms go from a 50% close rate to 84% in just 90 days, and how he and his team have generated north of $20 million in additional revenue for firms without adding a single new lead. His message is simple: You don't always need more leads. You need a better process for the leads you already have. If you're looking for practical growth advice, this is an episode worth witnessing. Listen now, and subscribe so you never miss an episode.

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  World of Marketing

  How Michael Increased the Closing Rate

  Jun 16, 202634 min

  I don't know how long I've known Michael, but every time we talk, he challenges the way I think about growth. In this episode of Tom's World of Marketing, Michael and I sit down as he shares how he's helped a law firm go from a 50% close rate to 84% in just 90 days . His message is simple: You don't always need more leads. Sometimes you need a better process. We talked about sales, leadership, scaling a firm, and why the best business owners learn to stop doing everything themselves. If you're looking for practical growth advice, this is an episode worth witnessing.

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  World of Marketing

  Jeremy Alters Was a Top Lawyer… Then Blew It All Up and Built This Instead

  Apr 22, 2026—

  "The legal funding industry has been predatory for decades." So what happens when someone from inside the system decides to fix it? On this episode of The World of Marketing, Tom Foster sits down with Jeremy Alters, former top trial lawyer turned founder of Claim Angel. He's on a mission to bring transparency to a broken industry. The problem: A $5,000 advance turning into $30,000 owed The solution: A marketplace model that forces competition, lowers rates, and protects clients The result: Faster access to funding (sometimes in minutes) Transparent pricing (no more "wild west" rates) More leverage against insurance companies Jeremy is all about accountability, reinvention, and building something better after failure. His approach? Use technology to eliminate inefficiencies Empower attorneys to act ethically Give plaintiffs time so they don't settle for less "Time in lawsuits is power." If you're interested in disrupting broken industries, turning setbacks into opportunities, building a product that actually solves a real problem, this one's for you. The World of Marketing Featuring Jeremy Alters

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