Episode #11
There’s No Limit to Where a Trade Can Take You
Joe Dageforde began as a carpenter and went on to lead major construction projects before founding industrial building company 4 Shore Projects. He joins Terri to explain why construction can reward qualities that school and conventional recruitment often miss, including practical intelligence, attitude, consistency, emotional awareness and the ability to solve problems under pressure. Joe also discusses the realities behind the career: early starts, difficult workplace cultures, quoting and administration, inconsistent income, leadership responsibility and the need to keep learning from the people around you. He also highlights that a trade is not a "less than" career and demonstrates just how far you can go. This episode is useful for students, parents, career changers, tradespeople and anyone considering a pathway into construction management or business ownership. Real Jobs. Real Insight. No Gloss.


