business
Hosted by Element Three · business · EN
From dealing with complex distribution channels to trying to control a distant customer experience, leaders in mobility manufacturing deal with complexity every day. But then, there are the leaders who are, simply, winning. This is Why You Win, the show hosted by Element Three’s Kyler Mason and John Gough that asks the foremost leaders in the industry to share where they are placing bets and making hard choices that put their businesses in a better position to win.
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Contact path
Public web form
Booking probability
30%
Guest openness
Selective
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Signup to Generate a PitchFrom dealing with complex distribution channels to trying to control a distant customer experience, leaders in mobility manufacturing deal with complexity every day. But then, there are the leaders who are, simply, winning.
Why You Win is hosted by Element Three. The show has published 39 episodes to date.
Recent episodes include "Ben Hirsch of Campers Inn RV" (14 October 2026, 39 minutes), "Larry Daniel of Sextant" (30 September 2026, 39 minutes), and "Mark Core of Vermeer" (16 September 2026, 50 minutes).
Why You Win publishes roughly every two weeks, with episodes averaging 43 minutes across 39 episodes.
Booking probability for Why You Win is 30%, and the host is rated Selective on guests. Why You Win requires a Pod Score of 80 or higher. Why You Win's contact route on record: public web form.
The strongest fits for Why You Win are Motorcycles, Bikes & Other Vehicles and Auto Parts Manufacturing. Why You Win has a business audience.
Element Three hosts Why You Win, a business podcast with 39 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #38
What happens when retail demand slows but wholesale production doesn’t? In this episode, Kyler and John sit down with Ben Hirsch , Chief Operating Officer at Campers Inn RV , to unpack why better information flow...
Episode #37
OEMs have more dealer and market data than ever, but many teams still struggle to turn it into consistent action. In this episode, Kyler and John sit down with Larry Daniel , Founder of Sextant , to unpack why Element...
Episode #36
While strategic discourse is common among manufacturers, the true challenge lies in the courage to disrupt one's own established success. In this episode, Kyler and John are joined by Mark Core , Chief Marketing Officer...
Episode #35
How can an engine brand earn dealer attention when larger competitors also own the boat companies? In this episode, Kyler and John sit down with Brandon Cerka, Executive Vice President of Sales, Marketing and Service at...
Episode #33
<p>Building demand is one challenge. Building demand for a product that customers may not purchase for years is another.</p><p><br>In this episode, Kyler and John sit down with Carey Walley, Director of Marketing at...
Episode #32
<p>What happens when the brand becomes more powerful than the distribution model itself?</p><p>In this episode, Kyler and John sit down with Marcus Sheridan, Founder of River Pools, author of They Ask, You Answer, and...
<p><br>Bringing a new product to market is hard enough. Creating a new category inside an established dealer network adds a different level of risk.</p><p><br>In this episode, Kyler and John are joined by Yamaha...
Episode #30
<p><br>What do you do when the market wants innovation, but not all at the same pace?</p><p>In this episode, Kyler and John sit down with Tim Wieland, Director of Corporate Communications at Bosch USA, to explore how...
Episode #29
<p>Launching a product is one challenge, but launching it at the precise moment your dealers are ready to sell it is an entirely different thing. </p><p><br>In this episode, Kyler and John sit down with Bradley Adams...
Episode #28
<p>Industry marketing gets complicated when the product is sold through independent dealers, built by dozens of manufacturers, and unfamiliar to most consumers.</p><p><br>In this episode, Kyler and John sit down with...
Episode #27
<p>Selling through dealers can create scale, but it can also create distance between you and your customer. What happens when a manufacturer chooses to own the relationship from day one?</p><p><br>In this episode, Kyler...
Episode #26
<p><br>Timing the market is easy in hindsight. Making the right call when the cycle is turning is where most OEMs feel the pressure.</p><p><br>In this episode, Kyler Mason and John Gough sit down with Steve Tam, Vice...
<p>The success of any remarkable boating experience begins not with the engine, but with the dealers who guide the buyer.</p><p><br>In this episode, Kyler and John sit down with Freya Olsen, Senior Director of...
<p>What does it take to build a dealer network that lasts generations?</p><p>In this episode, Kyler and John talk with Noah Thomas, Director of Marketing at Great Dane, about how the 125-year-old trailer manufacturer...
<p>What happens when you treat boat clubs like hospitality instead of ownership?</p><p>In this episode, Kyler and John sit down with Cecil Cohn, President of Freedom Boat Club, to explore how a subscription-based...
<p>Translating a retail icon into a commercial brand means harnessing great creativity, vision, grit, and a deep understanding of your customer.</p><p>In this episode, John and Kyler sit down with Iain Lanivich, Head of...
Episode #21
<p>What makes a vehicle work-ready isn't always what you see on the surface.</p><p>In this episode, Kyler and John sit down with Adam Keane, President of Allied Body Works, Inc., and founding partner of Fourward...
<p>Building trust with dealers takes time, but when you’re determined to win, every challenge becomes an opportunity.</p><p>In this episode, John and Kyler talk to Chris Peterman, a 30-year veteran of the power sports...
<p>True innovation is about creating meaningful connections and building trust at every level of an organization.</p><p>In today’s episode, Brad Fruth, Director of Innovation at Beck’s Hybrids, shares his insights on...
<p>The motorcycle industry doesn’t have a ridership problem, it has a collaboration problem.</p><p>In this episode, Kyler and John talk with Ron Luttrell, a veteran in the motorcycle and powersports world, about the...
Recent guests on Why You Win. Study who booked and why before you pitch.
Author of "They Ask You Answer", Marcus Sheridan International, Inc.
Assistant Manager of Public Relations for Powersports at Honda, Colleton County
VP of Sales and CX at Zero Motorcycles, Boston UniversityQuestrom School of Business
former President, Blue Bird Corporation
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