business
Hosted by www.wconline.com · business · EN-US · 100 episodes
Welcome to “If Walls Could Talk” where Walls & Ceilings is out to discover just that. Listen as W&C talks with influencers in the industry who are making an impact. We are helping educate and entertain the wall and ceiling industry as only W&C can do. What brought these people to the industry? What’s in store for the contractor? And “If Walls Could Talk,” what stories would they tell? Find out all of this and more on each episode.
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Contact path
Verified email
Booking probability
34%
Guest openness
Selective
Sign up to generate a grounded pitch for Walls & Ceilings 'If Walls Could Talk'.
Signup to Generate a PitchWelcome to “If Walls Could Talk” where Walls & Ceilings is out to discover just that. Listen as W&C talks with influencers in the industry who are making an impact. We are helping educate and entertain the wall and ceiling industry as only W&C can do. What brought these people to the industry? What’s in store for the contractor?
Recent episodes include "Don't Let Up Now: Your Year-End Marketing Push" (19 October 2026, 16 minutes), "Data Center Boom Opens Doors for Subcontractors" (15 October 2026, 11 minutes), and "Marketing Transparency: What Did You Get for Your Money?" (29 September 2026, 14 minutes).
Walls & Ceilings 'If Walls Could Talk' publishes roughly weekly, with episodes averaging 14 minutes across 100 episodes.
Booking probability for Walls & Ceilings 'If Walls Could Talk' is 34%, and the host is rated Selective on guests. Walls & Ceilings 'If Walls Could Talk' requires a Pod Score of 80 or higher. Walls & Ceilings 'If Walls Could Talk''s contact route on record: verified email.
The strongest fits for Walls & Ceilings 'If Walls Could Talk' are Interior Finishing Contractors and Site Preparation & Other Trades. Walls & Ceilings 'If Walls Could Talk' has a business audience.
Walls & Ceilings 'If Walls Could Talk' is a business show with 100 episodes published.
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Walls & Ceilings 'If Walls Could Talk'
A-Squared Marketing CEO Anna Anderson says wall and ceiling contractors should avoid letting marketing slow down late in the year and instead work the leads, customers and projects already in their databases. Focusing...
Walls & Ceilings 'If Walls Could Talk'
As data center construction and conversions accelerate, roofing contractors can find opportunities in new roofs, restoration, repairs and long-term maintenance. Because even minor leaks can threaten costly operations...
Walls & Ceilings 'If Walls Could Talk'
Anna Anderson of A-Squared Marketing says contractors need greater marketing transparency to understand what every dollar produces in leads and revenue. Tracking lead sources, cost per lead and return on investment can...
Walls & Ceilings 'If Walls Could Talk'
AI is improving efficiency across construction businesses, and Trent Cotney expects AI-powered robots to begin handling repetitive jobsite tasks sooner than many contractors anticipate. As robotics advances, contractors...
Walls & Ceilings 'If Walls Could Talk'
Armstrong World Industries President and CEO Mark Hershey plans to build on the company’s strengths in acoustics, manufacturing and customer service while expanding its architectural capabilities. His strategy combines...
Walls & Ceilings 'If Walls Could Talk'
Trent Cotney highlighted immigration enforcement, insurance payment disputes and proprietary technologies as major issues contractors should have on their radar. He encouraged employers to maintain proper I-9...
Walls & Ceilings 'If Walls Could Talk'
The Google Local Services Ads interface is changing. Here’s how contractors can prepare their profiles, documentation and marketing support before the transition reaches them.
Walls & Ceilings 'If Walls Could Talk'
Nick Harmon joins Editor John Wyatt for a conversation that ends with an unexpected honor. Harmon learns he has been named the 2026 Walls & Ceilings Leadership Award winner, recognizing his passion for the industry and...
Walls & Ceilings 'If Walls Could Talk'
ICAA 2026 heads to Dallas Sept. 16-19 with its largest-ever trade show and an education program focused on the challenges insulation contractors face every day. Executive Director Michael Kwart previews sessions...
Walls & Ceilings 'If Walls Could Talk'
A practical look at installing continuous insulation behind stucco — covering code requirements, water management, thermal bridging, and proper attachment. Learn how to build durable, energy-efficient stucco walls that...
Walls & Ceilings 'If Walls Could Talk'
Family-run contracting businesses often start with built-in trust, but blurred roles and boundaries can create challenges as they grow. Jill Bloom and The Glo Group CEO Melissa Chapman discuss how clearer...
Walls & Ceilings 'If Walls Could Talk'
Construction projects face increasing risks from community opposition, government intervention and evolving scopes. Trent Cotney discusses how suspension, termination and change-order provisions, combined with thorough...
Walls & Ceilings 'If Walls Could Talk'
Strategic Response Partners CEO Steve Slepcevic joins Walls & Ceilings Executive Director Jill Bloom to discuss lessons from disaster response and why contractors are uniquely equipped to help when emergencies strike...
Walls & Ceilings 'If Walls Could Talk'
A-Squared Marketing CEO Anna Anderson discusses how to learn why AI-ready websites and PageSpeed scores now matter more than ever for contractors.
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Walls & Ceilings 'If Walls Could Talk'
Contractors are facing a rapidly evolving legal landscape, and understanding today's risks is more important than ever. Trent Cotney breaks down the industry's biggest concerns, including payment clauses, insurance...
Walls & Ceilings 'If Walls Could Talk'
Editor John Wyatt sits down with spray polyurethane foam consultant Tom Harris to discuss why winning insulation projects is about more than offering the lowest price. Harris explains how contractors can build trust by...
Walls & Ceilings 'If Walls Could Talk'
Recorded at BUILD26 in New Orleans, Walls & Ceilings Editor John Wyatt interviews Mike Taylor of Liddle Brothers, the magazine's March cover star. Taylor discusses the company's expertise in historic plaster...
Walls & Ceilings 'If Walls Could Talk'
Executive Director Jill Bloom and attorney Trent Cotney discuss the legal and business challenges contractors are raising at industry events, including contract language, insurance changes, OSHA enforcement and...
Walls & Ceilings 'If Walls Could Talk'
Marketing metrics like website traffic and social media growth may look impressive, but they don't always drive business results. In this episode, Anna Anderson, CEO of A Squared, explains the six key performance...
Walls & Ceilings 'If Walls Could Talk'
Trust remains one of the most valuable assets a contracting company can build. In this episode, Anna Anderson shares strategies for leveraging community relationships, industry recognition, certifications and earned...
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