
<p>Episode 7: Psychology in Fan Experience — with April Seifert (Sprocket CX)</p> <p>Host Ben Hookway talks with April Seifert, President & Data Scientist at Sprocket CX, about the psychology behind fandom. They discuss...

business
Hosted by relativeinsight · business · EN
How do fan, customer, and employee experiences shape real business outcomes? Welcome to Voices to Action, the podcast that explores the human side of data and the measurable impact of experience on business KPIs.
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Contact path
Public web form
Booking probability
16%
Guest openness
Selective
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Signup to Generate a PitchHow do fan, customer, and employee experiences shape real business outcomes? Welcome to Voices to Action, the podcast that explores the human side of data and the measurable impact of experience on business KPIs.
Recent episodes include "Episode 7: Psychology in Fan Experience with April Seifert" (11 December 2025, 58 minutes), "Episode 6: Redefining the Stadium Experience with Bret McCormick" (26 November 2025, 48 minutes), and "Episode 5: Human Intelligence in the Age of AI with Tara Austin" (27 October 2025, 42 minutes).
Voices to Action publishes roughly every two weeks, with episodes averaging 45 minutes across 7 episodes.
Booking probability for Voices to Action is 16%, and the host is rated Selective on guests. Voices to Action requires a Pod Score of 80 or higher. Voices to Action's contact route on record: public web form.
The strongest fits for Voices to Action are Business & Management Consulting. Voices to Action has a business audience.
Voices to Action is a business podcast with 7 episodes published.
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<p>Episode 7: Psychology in Fan Experience — with April Seifert (Sprocket CX)</p> <p>Host Ben Hookway talks with April Seifert, President & Data Scientist at Sprocket CX, about the psychology behind fandom. They discuss...

<p>Host Ben Hookway speaks with Bret McCormick, Reporter at Sports Business Journal, on how stadiums are evolving — from frictionless entry, premium seating to flexible ticket packages. They also discuss why the 2026...

<p>Host Ben Hookway speaks with Tara Austin, Behavioural & Brand Strategist and Partner at Ogilvy, about how behavioral science helps brands stay human in an AI-driven world. They discuss the balance between data and...

<p>Host Ben Hookway speaks with David Boyle about how AI is reshaping the insights industry. Drawing on conversations with more than 30 global insight leaders, David shares what’s really happening behind the scenes —...

<p>Ben Hookway talks with Rachel Goodger, CRO at CrowdIQ, about how AI and visual data are changing the way teams understand their fans. They explore what teams often get wrong about who’s in the crowd, how women’s...

<p>In this episode, host Ben Hookway speaks with Sam Valentine, Strategic People & Culture Leader at Miro. </p> <p>They discuss how organizations can move beyond engagement surveys to uncover root causes, how AI is...

<p>In our very first episode, host Ben Hookway, CEO at Relative Insight, sits down with Pete Woodward, former Head of Consumer Insights at the LA Clippers. Together, they dive into the world of sports fandom, uncovering...
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