May 8, 202648 minS0
<p>Yael Shemer sits down with Courtney Mulligan, SVP of Marketing and Communications at Russo Development, for a conversation about what it takes to build a multifamily brand that residents genuinely love. Courtney came...
business
Vertical Futures
Hosted by Yael Shemer, TULU · business · EN
About this Podcast:
TULU Talks Presents: Vertical Futures, a conversation series hosted by TULU's Co-founder, Yael Shemer. Conversations with the innovators and trailblazers who are shaping the future of multifamily and student housing. Host Yael Shemer, TULU's co-founder, explores how property managers, developers, and PropTech leaders are transforming resident experiences through smart building technologies, community building, and operational excellence. From career journeys to NOI optimization strategies, each episode dives into the bold ideas driving the evolution of modern living.
Pitch Analysis
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Contact path
Public web form
Booking probability
26%
Guest openness
Selective
80/100
Required Score
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What is Vertical Futures about?
TULU Talks Presents: Vertical Futures, a conversation series hosted by TULU's Co-founder, Yael Shemer. Conversations with the innovators and trailblazers who are shaping the future of multifamily and student housing. Host Yael Shemer, TULU's co-founder, explores how property managers, developers, and PropTech leaders are transforming resident experiences through smart building technologies, community building, and operational excellence.
Who hosts Vertical Futures?
Vertical Futures is hosted by Yael Shemer, TULU. The show has published 8 episodes to date.
What has Vertical Futures covered recently?
Recent episodes include "Courtney Mulligan from Russo Development on Building a Brand People Call Home" (8 May 2026, 48 minutes), "Why Resident Experience Is the New Amenity - Inside the Vermella Playbook" (9 April 2026, 47 minutes), and "Inside Greystar France: Hospitality-First Student Living in Paris w/ Guillaume Deri" (18 January 2026, 24 minutes).
How often does Vertical Futures publish?
Vertical Futures publishes roughly every two weeks, with episodes averaging 33 minutes across 8 episodes.
How hard is it to get booked on Vertical Futures?
Booking probability for Vertical Futures is 26%, and the host is rated Selective on guests. Vertical Futures requires a Pod Score of 80 or higher. Vertical Futures's contact route on record: public web form.
Who should pitch Vertical Futures?
The strongest fits for Vertical Futures are Landlords & Property Leasing. Vertical Futures has a business audience.
About the host
Yael Shemer, TULU hosts Vertical Futures, a business podcast with 8 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Apr 9, 202647 minS0
<p>Courtney Mulligan has opened 13 buildings in seven years at Russo Development — and she still gets chills walking into them. </p><p>In this episode, the SVP of Marketing and Communications behind the Vermella brand...
- Jan 18, 202624 minS1
<p>What happens when you blend hotel-grade hospitality with next-gen student housing? </p><p>In this episode of Vertical Futures, host Yael Shemer (Co-Founder of TULU) sits down with Guillaume Deri of Greystar France to...
Vertical Futures
John O’Donnell on Building Better Resident Experience at Scale
Jan 18, 202628 minS0<p>From On-Site Reality to Portfolio Strategy: John O’Donnell on Resident Experience & the Future of Multifamily</p><p><br></p><p>Episode Description:</p><p>John O’Donnell, Director of Portfolio Operations at Woodmont...
Vertical Futures
Jarrod Whitaker of RXR on Innovation, Resident Experience & the Future of Multifamily
Sep 22, 202526 minS0<p>What does it take to make big buildings feel like home?In this episode of Vertical Futures, Yael Shemer, Co-Founder & CCO of TULU, sits down with Jared Whitaker, SVP of Residential Operations at RXR, to explore how...
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Vertical Futures
Whitney Kidd on AI, Robotics & the Future of Resident Experience
Sep 22, 202534 minS1<p>From Humanoids to Housing: Whitney Kidd on AI, Robotics & the Future of Resident Experience</p><p>Episode Description<br>Whitney Kidd, Senior VP of Innovation & Technology at The Preiss Company, joins Vertical...
- Aug 12, 202534 minS1
<p>Welcome to Vertical Futures, where we explore the future of living through bold conversations with industry leaders.</p><p>Join host Yael Shemer, co-founder of TULU - a company elevating the way we live by giving...
Vertical Futures
Award-Winning Excellence: From Hospitality to Multifamily Leadership with Selam Egzeabher
Aug 6, 202533 minS0<p>Episode Description</p><p>What does it take to transform struggling properties into award-winning communities? Selam Egzeabher, General Manager at Greystar and winner of Excellence and Profitability Awards, shares...
- Aug 6, 202522 minS0
<p>How One Property Manager Is Revolutionizing Resident Experience | Episode with Aimée Duplessie</p><p>What happens when a former college athlete brings a team-first mindset to property management? </p><p>Meet Aimée...
Recent guests
Recent guests on Vertical Futures. Study who booked and why before you pitch.
J
John O’Donnell
co-founder and chief innovation officer, Woodmont Properties
Y
Yael Shemer
Co-founder and CCO, TULU
C
Courtney Mulligan
Russo Development
G
Guillaume Deri
Greystar France
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