business
Hosted by Lucy Bedewi · business · EN-US · 51 episodes
Welcome to Unicorn Messaging! The idea behind unicorn messaging is that good messaging just isn't enough. There is so much noise online. The internet is saturated and our attention span is worse than goldfish. How do we filter out this noise? What if your messaging could make your brand irresistible—turning potential clients into super fans? This podcast is all about positioning your business for massive success with bold, strategic messaging . My name is Lucy and I am the messaging strategist and copywriter behind the brand My Write Hand Woman. I have been crafting brand messaging and copy for about four and a half years, giving women founders and women owned businesses the words they need to scale into their stretchiest goals. Discover how to craft messaging that makes your brand stand out in a saturated market. </
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Contact path
Public web form
Booking probability
31%
Guest openness
Selective
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Signup to Generate a PitchWelcome to Unicorn Messaging! The idea behind unicorn messaging is that good messaging just isn't enough. There is so much noise online. The internet is saturated and our attention span is worse than goldfish. How do we filter out this noise? What if your messaging could make your brand irresistible, turning potential clients into super fans?
Unicorn Messaging is hosted by Lucy Bedewi. The show has published 51 episodes to date.
Recent episodes include "Your brand messaging needs to scare someone ( here's why) | ep 48" (10 September 2026, 21 minutes), "Use this Messaging Strategy for when you have “nothing” to post | ep 47" (6 August 2026, 12 minutes), and "The most memorable brands aren't always the loudest | ep 46" (23 July 2026, 13 minutes).
Unicorn Messaging publishes roughly every two weeks, with episodes averaging 19 minutes across 51 episodes.
Booking probability for Unicorn Messaging is 31%, and the host is rated Selective on guests. Unicorn Messaging requires a Pod Score of 80 or higher. Unicorn Messaging's contact route on record: public web form.
The strongest fits for Unicorn Messaging are Marketing, Advertising & PR. Unicorn Messaging has a business audience.
Lucy Bedewi hosts Unicorn Messaging, a business show with 51 episodes published.
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Unicorn Messaging
What if your best brand idea is the one that feels a little… terrifying? If your brand messaging feels like a slightly different version of what everyone else in your industry is already saying, we have a problem...
Unicorn Messaging
This mini content creation episode is going to be for anybody who has really envied the person where anytime something happens in their life, they turn it into really good content. You're just like, "How is it that you...
Unicorn Messaging
Everyone keeps telling you to "be bolder" in your marketing. But what if that's actually the wrong advice? I hear it all the time: be more controversial, be more provocative, be louder if you want people to notice you...
Unicorn Messaging
Everyone kept telling me, "I just want your brain in my business." So... I figured out a way. This week, I'm pulling back the curtain on my newest offer, The Refinery which is the closest thing you'll get to having my...
Unicorn Messaging
Before you go rewriting your entire website, hear me out: your messaging probably isn't bad. It's probably just blending in. Today I am breaking down exactly what I would do if I had just 30 minutes to fix your...
Unicorn Messaging
<p>Last month I went to Australia and essentially took a workation. Which sounds glamorous until you realize the Australia-to-US time difference is absolutely unhinged.<br/><br/>I was working ridiculous hours, trying to...
Unicorn Messaging
<p>Is your copy bad? And honestly… what even is bad copy?</p><p>Bad copy can be boring copy. Bad copy can be copy that nobody understands. It can be copy that’s too far above your ideal client’s head, or copy that...
Unicorn Messaging
<p>Ready to scale your business in the right room? Grab your <b>expo ticket</b> or secure your <b>booth spot</b> for the <b>Proximity Marketplace</b> now ✨</p><p>Okay real talk, I have been to <b>25+ events</b> within...
Unicorn Messaging
<p>In this episode, I’m breaking down one of the most overused (and honestly misunderstood) words in online business: <b>positioning</b>.</p><p>Because if you want to <b>scale your business, refine your messaging...
Unicorn Messaging
<p>👉 Join Unicorn Messaging and put your messaging into a category of one✨</p><p>This weekend at SXSW, I roasted 55 Instagram bios, and if you’re wondering why, me too.</p><p>Just kidding. It’s because I’ve seen that a...
Unicorn Messaging
<p>Today’s episode is for the woman who knows she has a deep purpose on this earth… but the second someone asks, “What do you do?” or “Who do you help?” or “Who’s your ideal client?” she goes completely...
Unicorn Messaging
<p>Put yourself in a category of one. Join my private <b>Unicorn Messaging Membership</b>: Join Here</p><p>Happy year of the fire horse, everybody. As a fun way to kick off this very momentum-driven year, I want to take...
Unicorn Messaging
<p>Crack open the red wine, put on your Fenty red lipstick, and whip out your hinge, because today we have a Valentines special episode. </p><p>Toady, I am gonna be joining my friend Bekah Slider, and we are going to...
Unicorn Messaging
<p><b>Find Your Brand Messaging Superpower: </b><b>Take the Quiz</b></p><p>What if I told you that it's not your offer, it's your messaging. You're looking at your offer suite, wondering if you need to burn the whole...
Unicorn Messaging
<p>If you’ve ever dropped a sales page into a group, gotten showered with compliments, and then watched exactly zero people buy? This episode is here to help.</p><p>Today we’re digging into the space where your...
Unicorn Messaging
<p><b>What </b><b>is</b><b> a business one-liner?</b><br/> If the phrase alone makes you break out in a weird, panicky cold sweat because the idea of summing up your whole business in one sentence feels like emotional...
Unicorn Messaging
<p>If your DMs are filled with people asking you to "fix their entire life", let's talk. Because unless your goal is to be a psychologist you don't need to be attracting clients in "crisis mode."</p><p>Here is what you...
Unicorn Messaging
<p>You’re the best in your industry, but your marketing? A little too buttoned-up to pull people in. You can’t figure out how to cut through the noise, and meanwhile, the flashier brands are winning. They know how to...
Unicorn Messaging
<p>You want to create something that's never been created before. You want to be that person who's doing something no one’s ever dared to do. You're creating programs that intersect things people say don’t belong...
Unicorn Messaging
<p>You are not Shelby Sapp. You cannot show up with your workout set, your energy drink, and close people within two minutes on a call because you can hold frame. You have the confidence, and you have whatever secret...
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