Hosted by Lucy Bedewi · 🇺🇸 US · EN-US · 46 episodes
Established thought leaders with verified media credentials.
Welcome to Unicorn Messaging! The idea behind unicorn messaging is that good messaging just isn't enough. There is so much noise online. The internet is saturated and our attention span is worse than goldfish. How do we filter out this noise? What if your messaging could make your brand irresistible—turning potential clients into super fans? This podcast is all about positioning your business for massive success with bold, strategic messaging . My name is Lucy and I am the messaging strategist and copywriter behind the brand My Write Hand Woman. I have been crafting brand messaging and copy for about four and a half years, giving women founders and women owned businesses the words they need to scale into their stretchiest goals. Discover how to craft messaging that makes your brand stand out in a saturated market. </
Lucy Bedewi hosts Unicorn Messaging, a business show with 46 episodes published.
Before you go rewriting your entire website, hear me out: your messaging probably isn't bad. It's probably just blending in. Today I am breaking down exactly what I would do if I had just 30 minutes to fix your messaging
Last month I went to Australia and essentially took a workation. Which sounds glamorous until you realize the Australia-to-US time difference is absolutely unhinged. I was working ridiculous hours, trying to balance clie
Is your copy bad? And honestly… what even is bad copy? Bad copy can be boring copy. Bad copy can be copy that nobody understands. It can be copy that’s too far above your ideal client’s head, or copy that doesn’t even fi
Ready to scale your business in the right room? Grab your expo ticket or secure your booth spot for the Proximity Marketplace now ✨ Okay real talk, I have been to 25+ events within the past year and so I now know a thing
In this episode, I’m breaking down one of the most overused (and honestly misunderstood) words in online business: positioning . Because if you want to scale your business, refine your messaging, strengthen your brand vo
👉 Join Unicorn Messaging and put your messaging into a category of one✨ This weekend at SXSW, I roasted 55 Instagram bios, and if you’re wondering why, me too. Just kidding. It’s because I’ve seen that a major theme for
Today’s episode is for the woman who knows she has a deep purpose on this earth… but the second someone asks, “What do you do?” or “Who do you help?” or “Who’s your ideal client?” she goes completely silent. Not because
Put yourself in a category of one. Join my private Unicorn Messaging Membership : Join Here Happy year of the fire horse, everybody. As a fun way to kick off this very momentum-driven year, I want to take a quick trip do
Crack open the red wine, put on your Fenty red lipstick, and whip out your hinge, because today we have a Valentines special episode. Toady, I am gonna be joining my friend Bekah Slider, and we are going to roast some hi
Find Your Brand Messaging Superpower: Take the Quiz What if I told you that it's not your offer, it's your messaging. You're looking at your offer suite, wondering if you need to burn the whole thing down, hire that coac
If you’ve ever dropped a sales page into a group, gotten showered with compliments, and then watched exactly zero people buy? This episode is here to help. Today we’re digging into the space where your messaging stops so
What is a business one-liner? If the phrase alone makes you break out in a weird, panicky cold sweat because the idea of summing up your whole business in one sentence feels like emotional terrorism… you’re not alone. Bu
If your DMs are filled with people asking you to "fix their entire life", let's talk. Because unless your goal is to be a psychologist you don't need to be attracting clients in "crisis mode." Here is what you maybe seei
You’re the best in your industry, but your marketing? A little too buttoned-up to pull people in. You can’t figure out how to cut through the noise, and meanwhile, the flashier brands are winning. They know how to trigge
You want to create something that's never been created before. You want to be that person who's doing something no one’s ever dared to do. You're creating programs that intersect things people say don’t belong together.
You are not Shelby Sapp. You cannot show up with your workout set, your energy drink, and close people within two minutes on a call because you can hold frame. You have the confidence, and you have whatever secret sauce
If you’ve ever been told, “I don’t care what you’re selling—I want it,” this episode is for you. You already know how to move people. Now let’s talk about turning that natural spark into superfans who buy everything you
Who else is tired of getting friend-zoned in business? People see your brand, they love your vibe, they eat up your content—but they’re not hiring you. They feel seen, but not moved. They’re not fully confident that your
Today I’m excited to dig into this episode with you guys, because I think there are so many misconceptions about what a content writer is versus what a copywriter is. And by not knowing the difference between the two, yo
I was roasted in a room full of 80 people for using the word "cracked open" to describe the result of my highest-ticket offer. Today, we're diving into a little story time, because something happened to me at a conferenc
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Unicorn Messaging is hosted by Lucy Bedewi. The show is categorised under business (marketing) and has published 46 episodes.
Unicorn Messaging has published 46 episodes.
Unicorn Messaging regularly covers business, marketing, entrepreneurship. It sits in the business category, with a marketing focus.
Unicorn Messaging is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Unicorn Messaging hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Unicorn Messaging average 19 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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