
with M&G's Laura Brown
Laura shares her journey from strategy to marketing at M&G, emphasising the importance of authenticity, creativity, and boldness in financial services marketing. Discover how a willingness to experiment has driven br

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Hosted by Unknown Host · 🇺🇸 US · EN-GB · 63 episodes
Established thought leaders with verified media credentials.
Alpha Agency (formerly White Marble Consulting) is a marketing agency specialising in the investment industry. Our podcast, Two in Twenty, addresses the often unique challenges of this industry through insights from industry experts in an anecdotal and accessible format. Tune in to each 20 minute episode to hear two hand-picked experts share their pearls of marketing wisdom. You can also catch up on our previous podcast series AIM High on this channel for further listening.
Unknown Host hosts Two in Twenty, a business show with 63 episodes published.

Laura shares her journey from strategy to marketing at M&G, emphasising the importance of authenticity, creativity, and boldness in financial services marketing. Discover how a willingness to experiment has driven br

Laura shares her journey from strategy to marketing at M&G, emphasising the importance of authenticity, creativity, and boldness in financial services marketing. Discover how a willingness to experiment has driven brand

What does it take to balance consistency with flexibility in a global brand? In this episode, Neuberger's Henry Detering draws on 20+ years in asset management marketing to share his perspective on international nuance,

What does it take to balance consistency with flexibility in a global brand? In this episode, Neuberger's Henry Detering draws on 20+ years in asset management marketing to share his perspective on international nuance,




Financial services still has a bit of an intimidating reputation that is stopping a lot of great and talented people from applying for roles. In our latest episode, Alex Laurie, Head of Marketing and Communications at Ru

Twink is joined by Arlene Ingram of JP Morgan Asset Management, who discusses her career journey, the complexities of strategic marketing in a global context, and the balance between brand and performance marketing. Arle

Our host Twink Field interviews Malcolm Fried, CMO of Ninety One, about how a focus on fundamentals and positioning were instrumental in helping the firm navigate a challenging few years for the asset management industry

In this episode of Two in Twenty, Ian discusses his extensive career at Baillie Gifford, highlighting the company's growth and the evolution of its marketing strategies. Ian talks about the importance of communication, e

Twink is joined by Ross Duncton of Columbia Threadneedle, who shares his career journey, and tells us the importance of understanding product and market dynamics. He also discusses his role in building sustainable brands

In this conversation, Paul Zettl shares his extensive career journey in financial services marketing, discussing key experiences at various firms. He emphasizes the importance of building effective agency relationships,

In this episode, our guest Kelly Mikhailoff emphasises the importance of building a strong team culture as the foundation for success. She discusses the significance of recognising and celebrating diversity within the te

In this episode of Two in Twenty, Lucy Davidson shares her career journey from technology to marketing, discussing the challenges of transitioning into a managerial role, the importance of driving global campaigns, and a

Join Twink Field, Senior Partner at Alpha Agency, as she hosts Alanna Nensel in the latest episode of our 2 in 20 podcast. They discuss Alanna's history in the industry, experience with a Global Rebrand, and advice for a

Join Kirsten Hastings, Head of Content at White Marble Consulting (an Alpha Group company) as she hosts Nick Pilkington in the latest episode of our 2 in 20 podcast. They discuss the five factors of success that can elev

In this episode we are joined by senior executive coach and educator Marie-Laure Humbert and Elisa Magistrali, Marketing Consultant at White Marble. Join us as we discuss culture, why diversity is about much more than pu


Featuring in this episode, Kirsten Hastings, White Marble's Head of Content, is joined by by Rick Alexander, CEO of The Shareholder Commons and Rebecca Vodel, Marketing Consultant at White Marble. In this episode, they d
Laura Brown
M&G
2 appearances on this show
Joanna Kalenska
HSBC Asset Management
1 appearance on this show
David Chellew
Insight Investment
2 appearances on this show
Alex Laurie
Ruffer
1 appearance on this show
Arlene Ingram
JP Morgan Asset Management
1 appearance on this show
Malcolm Fried
Ninety One
1 appearance on this show
Ross Duncton
Columbia Threadneedle
1 appearance on this show
Kelly Mikhailoff
Aviva
1 appearance on this show
Lucy Davidson
MFS
1 appearance on this show
Elisa Magistrali
White Marble
1 appearance on this show
Lucy Ronan
Octopus Group
1 appearance on this show
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To pitch Two in Twenty, visit https://whitemarblemarketing.com/ for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent business coverage.
Two in Twenty is hosted by Unknown Host. The show is categorised under business (marketing) and has published 63 episodes.
Two in Twenty has published 63 episodes.
Two in Twenty regularly covers business, marketing, investing. It sits in the business category, with a marketing focus.
Two in Twenty is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Two in Twenty hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Two in Twenty average 23 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Two in Twenty's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched yesterday.