Loading…
Hosted by Ted DeBettencourt · 🇺🇸 US · EN-US · 131 episodes
Established thought leaders with verified media credentials.
Converting website traffic into leads is hard. Join Ted DeBettencourt, as he interviews the top marketers in the world to discover and share their secrets for how they convert their traffic into leads. If you want to get more leads for your business this is the podcast for you.
Ted DeBettencourt hosts Traffic to Leads, a business show with 131 episodes published.
Digital pioneer Jay Berkowitz went from selling Big Macs to building one of the world’s largest online advertisers—and now he’s helping law firms win in a world of Google AI, YouTube, and ChatGPT. In this episode, he bre
Most agencies talk about SEO, backlinks, and AI; Sean Garner actually shows how to use them to dominate a local market. In this episode, he breaks down the real strategy behind “marketing domination” for local service bu
A former attorney who spent 38 years writing to persuade now helps professional service firms ditch feature-dumping websites and replace them with StoryBrand-powered, SEO- and AEO-ready copy that turns cold traffic into
Modern law firms are drowning in fragmented tools and leaky funnels—Daniel Steinberg reveals how to turn your intake process into a conversion engine and finally understand which marketing dollars are actually working. I
Law firms that think “great SEO” is enough are about to disappear from AI-driven search. In this episode, discover how AI visibility strategist April Atwater future‑proofs firms, so they become the default answer in Goog
When COVID wiped out 40% of his agency’s revenue overnight, Robert Cooper didn’t downsize—he doubled down on sales, analytics, and PPC. In this episode, he breaks down exactly how data-driven marketing, smart positioning
When your “ideal client” is anyone who can be injured or drive a car, your marketing can’t be one-dimensional. In this episode, Al Ludwig breaks down how top personal injury firms dominate their markets with brand, media
AI has quietly rewritten the personal injury client journey—leaving even top-ranking firms virtually invisible when prospects turn to ChatGPT, Claude, and Google’s AI Overviews. In this episode, you’ll hear how Nick Krin
Law firms are pouring money into Google Ads and still wondering why the phones aren’t ringing. In this episode, Brian Hansen breaks down the “Attorney Growth Engine” he uses to help ambitious firms dominate markets with
Law firms aren’t losing cases because of bad marketing—they’re losing them at the very first phone call. In this episode, discover how David Haskins uses AI to spot hidden “lead leaks” in intake and turn them into seven‑
When AI-generated content floods the internet, how do law firms still stand out, rank, and truly connect with clients in crisis? In this episode, Austin Hunt breaks down a human-centered, AI-savvy approach to legal SEO t
Discover how Graham Griffin used custom AI systems, deep content clustering, and multi-channel repurposing to transform a struggling law firm website into a 2–3x organic traffic engine in under a year—without sacrificing
Most law firms are swimming in marketing data—but almost none can clearly see which dollars are actually turning into signed cases. In this episode, you’ll hear how Rafi Arbel built a legal marketing agency and proprieta
What happens when a true NLP engineer builds an AI just for law firms—not trained on pizza recipes and movie scripts, but on dense legal data and competitor x-rays? This episode dives into Firm Pilot’s closed-box legal A
AI isn’t just another shiny tool for law firms—it’s quietly transforming how personal injury firms handle the single most important asset in their cases: medical records. In this episode, you’ll hear how one PI lawyer tu
From a one-person practice to a 110-person, multi-state family law firm in just a few years, Charles Hatley has scaled Melone Hatley, P.C. with an ego-free, client-first philosophy and relentless marketing experimentatio
Attorneys are trained to practice law, not build books of business—yet the future belongs to the lawyers who can do both. In this episode, legal coach Steve Fretzin reveals how “sales-free selling” helps motivated attorn
What if your best salesperson, account manager, and marketer could be “cloned” with AI so your business grows without adding headcount? In this episode, fractional CMO and AI strategist Deanne Mora reveals how founder-le
From the courtroom to cutting-edge SEO, former class action attorney Eddie Signaigo reveals how law firms and professional service businesses can turn their websites into true growth engines. Discover the simple marketin
About Delisi Friday: Delisi Friday is the Founder of First Call Friday, a platform that helps small and mid-size law firms grow through strategic, referral-based partner marketing. With over 20 years of experience workin
Angel Reyes
founder and CEO · Angel Reyes and Associates
1 appearance on this show
Steve Fretzin
business development coach and five-time author · Fretzin, Inc.
1 appearance on this show
Allison Williams
Acting, Motherhood & the Habits That Changed Everything · Tutor Tots Online
1 appearance on this show
Eli Natoli
marketing strategist, author, host of the Marketing Your Truth podcast
1 appearance on this show
Jeff Greenfield
co-founder and CEO · Provalytics
1 appearance on this show
Marilyn Jenkins
digital growth strategist and founder · MJ Media Group, LLC
1 appearance on this show
Ashley Robinson
playwright of “Brokeback Mountain” · George Washington University
1 appearance on this show
Laura Cowan
estate planning attorney and founder
1 appearance on this show
Brooke Lively
visionary law firm strategist, serial entrepreneur, EOS Implementer · Cathedral Capital
1 appearance on this show
David Arato
Founder and CEO · Lexicon Legal Content
1 appearance on this show
Stephanie Cowan
1 appearance on this show
Adam Draper
founder and managing director · Boost VC
1 appearance on this show
Detected from recent episode content. Sponsor presence is a real signal of listener purchasing power and show monetisation.
No public pitch examples yet for this show.
Generate your own personalised pitchBased on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:
Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
Traffic to Leads has a verified contact on file. Create a free PitchCentric account to access it and generate a personalised pitch in seconds. Research at least 3 recent episodes first and lead with a specific angle that serves their business audience.
Traffic to Leads is hosted by Ted DeBettencourt. The show is categorised under business (marketing) and has published 131 episodes.
Traffic to Leads has published 131 episodes.
Traffic to Leads regularly covers business, marketing, entrepreneurship. It sits in the business category, with a marketing focus.
Traffic to Leads is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Traffic to Leads hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Traffic to Leads average 24 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Traffic to Leads's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 2 days ago.