Who hosts This Mum Loves Tech?

This Mum Loves Tech is hosted by Nicola Walsh. They have published 50 episodes. The show covers business, with a marketing focus.

What has This Mum Loves Tech covered recently?

Recent episodes include "S2 E4: Email Marketing for Online Business Owners: Which Platform is Right for You in 2026?", "S2 E3: Getting Found on AI Search (GEO) with Tracy Vinnicombe", and "S2 E1. What Success Means to Me: 3 Years Running an Online Business". The latest went out on 29 Sep 2026 and ran about 37 minutes. These are from season 2. Reading two or three of these before pitching is the fastest way to see what the show actually books.

How often does This Mum Loves Tech publish?

This Mum Loves Tech publishes every couple of weeks, a median of 14 days between episodes. Episodes average about 37 minutes. The back catalogue stands at 50 episodes. A show on this cadence plans ahead, so pitch earlier rather than closer to the date you want.

How hard is it to get booked on This Mum Loves Tech?

For This Mum Loves Tech, Booking Probability sits at 32/100, Listen Score at 24/100, and the guest bar is around 80/100. The show has not signalled guest openness recently, which raises the bar on relevance. A verified contact is on file.

Who should pitch This Mum Loves Tech?

This Mum Loves Tech covers business growth, small business, social media, business strategy, so guests who can speak to those specifically fit best. The show carries an audience score of 4/100. Lead with a specific result you can describe in numbers rather than a job title, and tie it to something the show has already covered.

business

This Mum Loves Tech

Hosted by Nicola Walsh · business · EN-GB · 50 episodes

Audience: 4

Apple Podcasts Website

About this Podcast:

Hi, I'm Nicola Walsh and welcome to the "This Mum Loves Tech" podcast.I'm passionate about empowering female entrepreneurs to overcome the tech obstacles that can stop you from growing your online business.In each episode I'll be sharing my top tech tips and essential tools that can help you with running your business. I'll also be talking to other amazing female business owners who are using tech to help automate, market and sell their products and services.Don't forget to check the show notes for any useful links and resources that have been mentioned.

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

32%

Guest openness

Selective

Verified email on file

80/100

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What is This Mum Loves Tech?

This Mum Loves Tech is a business podcast hosted by Nicola Walsh, with 50 episodes on record and a Required Pod Score of 80.

About the host

Nicola Walsh hosts This Mum Loves Tech, a business show with 50 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

Episode #4
S2 E4: Email Marketing for Online Business Owners: Which Platform is Right for You in 2026?
Sep 28, 202637 minS2
This Mum Loves Tech Season 2, Episode 4: Email Marketing for Online Business Owners: Which Platform is Right for You in 2026? In this episode, I’m breaking down the recent MailerLite updates, highlighting the hidden costs of running an email list, and outlining the 3 email marketing pathways I’ll be recommending for 2026 so you can choose the best tools for your business. Whether you’re a 1-to-1 service provider who wants simple newsletters or you’re building courses and memberships, I’ll help you navigate platforms like MailerLite, Systeme.io, and GoHighLevel without getting overwhelmed. In this episode, I share: ✅ MailerLite 2026 Free Plan Changes: What the new subscriber count and 5-step automation changes mean for you. ✅ The Hidden Costs of Email Marketing: Even on a free plan, your email list won’t be free; I’ll be highlighting what you need to get started. ✅ The 3 Email Marketing Pathways for 2026: There’s no one-size-fits-all when it comes to email marketing; it's about looking at your business and your goals and what system is going to help you achieve them. ✅ My Top Tip to Keep Your Online Presence Secure: Why I recommend keeping your website separate, even if your chosen email marketing platform has a website option. Links & Resources Mentioned in This Episode: 2-Minute Tech Tip (5-Email Automation Workaround in MailerLite): https://youtu.be/8391zjoIPJc ⚖️ Legal Documents & Privacy Policy (Ama at On Your Own Terms): https://onyourownterms.net/aff/info@nwdesignanddigital.co.uk/ NEED HELP SETTING UP YOUR SYSTEMS? Tech School is my term-time tech support programme. I work with you 1-to-1 to look at your specific business, pick the exact systems that fit your goals, and set up the tech with you so you understand how it works and have control over your own systems. Learn more about Tech School & apply for the next term: https://thismumlovestech.co.uk/tech-school/ -------------------------- Discover More With This Mum Loves Tech: Download FREE Time-Saving Tech Checklist https://thismumlovestech.co.uk/checklist/ Ask your questions in the FREE Facebook group https://www.facebook.com/groups/thismumlovestech Follow This Mum Loves Tech on Instagram for the latest updates https://www.instagram.com/thismumlovestech Find more This Mum Loves Tech episodes https://thismumlovestech.co.uk/podcast/
Show Notes
Episode #3
S2 E3: Getting Found on AI Search (GEO) with Tracy Vinnicombe
Sep 22, 202641 minS2
This Mum Loves Tech Season 2, Episode 3: Getting Found on AI Search (GEO) with Tracy Vinnicombe How do you get your online business recommended by ChatGPT, Claude, and Google's AI search? In this episode, I’m joined by Tracy Vinnicombe from The Therapist Coach to chat about Generative Engine Optimisation (GEO) and her incredible transition from hands-on therapist to AI-loving business coach. In this episode, we chatted about: ✅ From Technophobe to Tech Lover: How Tracy went from no laptop to using Claude as her AI co-worker. ✅ Testing Before Investing: Why you should build simple systems first before buying expensive platforms. ✅ Generative Engine Optimisation (GEO): What AI search is and why traditional SEO is changing. ✅ Cohesive Branding: Why having identical details across all platforms makes AI engines trust your business. ✅ Google Business Profile Hacks: The #1 free tool you need to fill out completely to get recommended by AI. WATCH TRACY'S MASTERCLASS INSIDE THE MEMBERSHIP! Tracy delivered an amazing, in-depth, hands-on masterclass inside the This Mum Loves Tech Membership, showing you exactly how to optimise your Google Business Profile and get found on AI search. As part of the membership, you get instant access to Tracy's masterclass, our full library of practical training, and weekly live Q&A calls with me on Google Meet to solve your tech puzzles in real-time. Join the membership for £30/month: https://thismumlovestech.co.uk/membership/ Connect with Tracy Vinnicombe: Instagram: https://www.instagram.com/thetherapistscoach/ (Send a DM to Tracy containing the phrase THIS MUM LOVES TECH to get her free 4-day AI search guide and deep-dive Ideal Client Avatar AI prompt!) Website: https://www.thetherapistscoach.co.uk Facebook group: https://www.facebook.com/groups/tptclub ---------------------------- Discover More With This Mum Loves Tech: Download FREE Time-Saving Tech Checklist https://thismumlovestech.co.uk/checklist/ Ask your questions in the FREE Facebook group https://www.facebook.com/groups/thismumlovestech Follow This Mum Loves Tech on Instagram for the latest updates https://www.instagram.com/thismumlovestech Find more This Mum Loves Tech episodes https://thismumlovestech.co.uk/podcast/
Show Notes
Episode #1
S2 E1. What Success Means to Me: 3 Years Running an Online Business
Sep 1, 202632 minS2
This Mum Loves Tech Season 2, Episode 1: What Success Means to Me: 3 Years Running an Online Business The podcast is back! As This Mum Loves Tech turns three, I’m returning with a fresh fortnightly schedule and an honest look at what "success" actually means when running an online business. In this solo episode, I share how I achieved my big 2026 goal of working just 7 days across the 7-week summer break, why I chose to simplify my working week rather than scale a team, and why I’ve officially paused my pre-recorded online courses to focus on live, real-time tech support. In this episode, I share: ✅ Defining Your Own Success: Why hitting six figures might not be your actual goal (and how to align your business with your real life). ✅ Calendar Control: How colour-coding my Google Calendar and building in break buffers prevented burnout. ✅ The Death of Tech Video Courses: Why fast-moving tech tools make pre-recorded courses outdated, and why I believe live support works so much better. ✅ Simplifying My Offers: A clear breakdown of my four core offerings (Membership, 1-to-1 Calls, Tech School, and Live Events) Four Simple Ways to Work Together: The Membership (£30/month): Weekly live Q&A calls, guest masterclasses, and a practical training library https://thismumlovestech.co.uk/membership/ One-Off Tech Calls (1-Hour or 3-Hours): Dedicated 1-to-1 sessions to fix specific setups https://thismumlovestech.co.uk/tech-support/ Tech School (Full-Term Hybrid Programme): A complete term-time tech overhaul with 1-to-1 build sessions and a private WhatsApp group https://thismumlovestech.co.uk/tech-school/ Community & Connection Live (24th June 2027): Save the date for our next in-person event https://thismumlovestech.co.uk/event/ I’m so excited that the podcast is back, and I hope this next season of episodes will help you get answers to your tech questions plus hear from some amazing guests. ------------------- Discover More With This Mum Loves Tech: Download FREE Time-Saving Tech Checklist https://thismumlovestech.co.uk/checklist/ Ask your questions in the FREE Facebook group https://www.facebook.com/groups/thismumlovestech Follow This Mum Loves Tech on Instagram for the latest updates https://www.instagram.com/thismumlovestech Find more This Mum Loves Tech episodes https://thismumlovestech.co.uk/podcast/
Show Notes
Episode #46
46. Sales and Mindset Strategy: Making Selling Feel Easy with Lisa Yelland
Jun 9, 202645 minS1
This Mum Loves Tech Episode 46: Sales and Mindset Strategy - Making Selling Feel Easy with Lisa Yelland Do you dread the thought of having to sell your services? In this special one-off episode, I’m joined by sales consultant and trainer Lisa Yelland to completely reframe what it means to be "salesy" in your business. Lisa's sharing how shifting your mindset can unlock revenue without adding to your workload. In this episode, we chatted about: ✅ Why your energy says so much more than...
Show Notes
Episode #45
45. Instagram Marketing - Creating a Strategy for Business Growth and Sales without Burnout with Laura Gooderson
Mar 6, 202638 minS1
This Mum Loves Tech Episode 45: Instagram Marketing - Creating a Strategy for Business Growth and Sales without Burnout with Laura Gooderson Is your Instagram strategy actually bringing in clients, or is it just causing burnout? In this episode, I’m joined by Instagram specialist Laura Gooderson from LG Insightful Brands. Laura shares her three-step process for Instagram success: Growth, Trust, and Conversion. We discuss how to niche down to your most profitable audience, why "boosted posts" aren't as scary as you think, and the reality of running two businesses wh...
Show Notes

Guest Appearances

Recent guests on This Mum Loves Tech. Study who booked and why before you pitch.

Lisa Smith

host of the Recovery Rocks podcast, author of Girl Walks Out of a Bar, former practicing lawyer, Women’s Domestic and Family Violence Court Advocacy

Natalie Potts

Messaging Expert and Business Strategist, Nebraska Women's Basketball

Tracy Vinnicombe

The Therapist Coach

Laura Gooderson

LG Insightful Brands

Advertisers on this show

Sponsor detection runs nightly. Check back soon.

Best industries to pitch This Mum Loves Tech for

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

businessstrong

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.

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Founder Solo gives you 50 AI pitches per month using the credit model (Standard pitches cost 1 credit, Enriched pitches cost 2). Founder Pro raises that to 200 credits per month and adds full Booking Probability access, unlimited Magic Match, Apollo enrichment credits, and data export capabilities. Both plans use the same credit system, so you can stretch your monthly budget further by using Standard-mode drafting.

How do agency tiers work?

Agency tiers have no base fee. You pay per managed client and per talent profile. Agency Standard is $199 per client per month; Agency Pro is $399 per client per month. Both add $39 per talent profile per month. Your own team's user seats are always free.

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A talent profile represents one person (founder, executive, or spokesperson) you are booking onto podcasts. It includes their bio, topics, headshots, and outreach history. Team plans include 5 profiles; agency plans are pay-as-you-go.

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Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

Episode #4

S2 E4: Email Marketing for Online Business Owners: Which Platform is Right for You in 2026?

Sep 28, 202637 minS2

This Mum Loves Tech Season 2, Episode 4: Email Marketing for Online Business Owners: Which Platform is Right for You in 2026? In this episode, I’m breaking down the recent MailerLite updates, highlighting the hidden costs of running an email list, and outlining the 3 email marketing pathways I’ll be recommending for 2026 so you can choose the best tools for your business. Whether you’re a 1-to-1 service provider who wants simple newsletters or you’re building courses and memberships, I’ll help you navigate platforms like MailerLite, Systeme.io, and GoHighLevel without getting overwhelmed. In this episode, I share: ✅ MailerLite 2026 Free Plan Changes: What the new subscriber count and 5-step automation changes mean for you. ✅ The Hidden Costs of Email Marketing: Even on a free plan, your email list won’t be free; I’ll be highlighting what you need to get started. ✅ The 3 Email Marketing Pathways for 2026: There’s no one-size-fits-all when it comes to email marketing; it's about looking at your business and your goals and what system is going to help you achieve them. ✅ My Top Tip to Keep Your Online Presence Secure: Why I recommend keeping your website separate, even if your chosen email marketing platform has a website option. Links & Resources Mentioned in This Episode: 2-Minute Tech Tip (5-Email Automation Workaround in MailerLite): https://youtu.be/8391zjoIPJc ⚖️ Legal Documents & Privacy Policy (Ama at On Your Own Terms): https://onyourownterms.net/aff/info@nwdesignanddigital.co.uk/ NEED HELP SETTING UP YOUR SYSTEMS? Tech School is my term-time tech support programme. I work with you 1-to-1 to look at your specific business, pick the exact systems that fit your goals, and set up the tech with you so you understand how it works and have control over your own systems. Learn more about Tech School & apply for the next term: https://thismumlovestech.co.uk/tech-school/ -------------------------- Discover More With This Mum Loves Tech: Download FREE Time-Saving Tech Checklist https://thismumlovestech.co.uk/checklist/ Ask your questions in the FREE Facebook group https://www.facebook.com/groups/thismumlovestech Follow This Mum Loves Tech on Instagram for the latest updates https://www.instagram.com/thismumlovestech Find more This Mum Loves Tech episodes https://thismumlovestech.co.uk/podcast/

Show Notes

Every question we get asked before
someone starts their trial.

If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.

What is the difference between Founder Solo and Founder Pro?

How do agency tiers work?

What is a talent profile?

Can I switch plans later?

Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.

Do you offer a free trial?

Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.

What happens if I cancel?

You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.

Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

This Mum Loves Tech

About this Podcast:

Pitch Analysis

What is This Mum Loves Tech?

About the host

Recent episodes

S2 E4: Email Marketing for Online Business Owners: Which Platform is Right for You in 2026?

S2 E3: Getting Found on AI Search (GEO) with Tracy Vinnicombe

S2 E1. What Success Means to Me: 3 Years Running an Online Business

46. Sales and Mindset Strategy: Making Selling Feel Easy with Lisa Yelland

45. Instagram Marketing - Creating a Strategy for Business Growth and Sales without Burnout with Laura Gooderson

Guest Appearances

Lisa Smith

Natalie Potts

Tracy Vinnicombe

Laura Gooderson

Advertisers on this show

Best industries to pitch This Mum Loves Tech for

Podcasts like This Mum Loves Tech

Every question we get asked beforesomeone starts their trial.

This Mum Loves Tech

About this Podcast:

Pitch Analysis

What is This Mum Loves Tech?

About the host

Recent episodes

S2 E4: Email Marketing for Online Business Owners: Which Platform is Right for You in 2026?

S2 E3: Getting Found on AI Search (GEO) with Tracy Vinnicombe

S2 E1. What Success Means to Me: 3 Years Running an Online Business

46. Sales and Mindset Strategy: Making Selling Feel Easy with Lisa Yelland

45. Instagram Marketing - Creating a Strategy for Business Growth and Sales without Burnout with Laura Gooderson

Guest Appearances

Lisa Smith

Natalie Potts

Tracy Vinnicombe

Laura Gooderson

Advertisers on this show

Best industries to pitch This Mum Loves Tech for

Podcasts like This Mum Loves Tech

Every question we get asked beforesomeone starts their trial.

Every question we get asked before
someone starts their trial.

Every question we get asked before
someone starts their trial.