Think Fresh. A de Novo Marketing Podcast

Join de Novo CEO Jen Neumann and Head of Digital Ryan Shenefelt as they talk about all things marketing: insights on new trends, innovative ideas, and marketing tools you can use in your day-to-day life. And whatever else they deem relevant. This isn’t just another marketing podcast; it’s your dose of inspiration and strategy rolled into one.

Think Fresh. A de Novo Marketing Podcast is a business podcast hosted by de Novo Marketing, with 25 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

de Novo Marketing hosts Think Fresh. A de Novo Marketing Podcast, a business show with 25 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #24

  Small Teams, Mighty Strategies

  Aug 12, 202653 min

  Jen and Jill welcome Angie Kendall, CEO of Hand in Hand, to talk about small teams with mighty strategies. The group discusses how to keep lean teams aligned and aimed at the target, as well as using decision-making filters, strengths-based partnerships, and job crafting to prevent employee burnout. Plus, they dive into a round of "unpaid advertisements" to share a few of their favorite apps, hacks, and products. And of course, a few classic sidetracks, including geriatric millennials, sanctioned yelling, and a thirst for kilts. Learn more about Hand in Hand: https://www.handinhandqc.org/ The conversation doesn't end here! Find us on Facebook , Instagram and LinkedIn , sign up for our newsletter , or check out previous episodes of Think Fresh !

  ListenShow Notes
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  Episode #23

  BTS of BTS: Creating Quality Video

  Jun 8, 202646 min

  Join Jen and Ryan as they go behind the scenes of quality video production with de Novo’s Senior Video Producer, Andrew Ravera. They discuss the entire production "train", from essential pre-production and planning to final delivery, and how to keep your production on track. They also emphasize documenting the process to showcase human creativity. Plus, they dive into one of de Novo's recently awarded videos for Creative Briefs. Links: Frontier Co-op - Alisia Weaver's Story The conversation doesn't end here! Find us on Facebook , Instagram and LinkedIn , sign up for our newsletter , or check out previous episodes of Think Fresh !

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  Episode #22

  The FAQs of SEO, GEO & AEO

  May 7, 202647 min

  Jen and Ryan chat with de Novo’s Digital Strategy Lead, Ally Machala, about navigating search—and the acronyms that come with it. They chat about how search has evolved from traditional SEO toward AI-driven discovery through AEO and GEO, and what brands and businesses need to do to stay visible. They also cover a clever campaign from Goldfish that brought some lighthearted fun to tax season. The conversation doesn't end here! Find us on Facebook , Instagram and LinkedIn , sign up for our newsletter , or check out previous episodes of Think Fresh !

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  Episode #21

  Websites That Work: Strategy, Accessibility, and Data

  Apr 6, 202650 min

  Jen and Ryan are joined by de Novo's Website Development Lead, Brooke, to discuss why your website is actually your core marketing infrastructure. Learn their key tips, including strategy for navigation, designing for accessibility by default, and why everything should be led by user experience and backed by data. Plus, they dissect a new Burger King campaign and a shift to make the customer “King”. Creative Briefs: Burger King® | There’s a New King and It’s You. The conversation doesn't end here! Find us on Facebook , Instagram and LinkedIn , sign up for our newsletter , or check out previous episodes of Think Fresh !

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  Episode #20

  Oh My God, We're Back Again

  Feb 18, 202639 minS3

  Join us for our 20th episode of Think Fresh, where you can listen… and watch (‼️) in our first ever video podcast. Jen & Ryan talk about the transition and the benefits of this new format. We also give an update on the state of trust and review a Super Bowl commercial that had us all singing. The conversation doesn't end here! Find us on Facebook , Instagram and LinkedIn , sign up for our newsletter , or check out previous episodes of Think Fresh ! Links: Edelman 2026 Trust Barometer Creative Briefs: Everybody Coinbase

  ListenShow Notes

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.