The Winning Formula is a new podcast built to study what real winning looks like behind the scenes. Hosted by @devinthelab and @bionicbrooks and powered by @ballislife, the show sits down with athletes, actors, entertainers, artists, directors, and top tier operators across sports and culture to break down what it takes to win in their lane. Each episode goes past highlights and headlines. Dev and Bionic get into the habits, preparation, mindset, sacrifices, routines, and turning points that separate good from great. The goal is simple: give you the blueprint and the perspective from people who actually live it.
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
31%
Guest openness
Selective
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Signup to Generate a PitchThe Winning Formula is a new podcast built to study what real winning looks like behind the scenes. Hosted by @devinthelab and @bionicbrooks and powered by @ballislife, the show sits down with athletes, actors, entertainers, artists, directors, and top tier operators across sports and culture to break down what it takes to win in their lane.
Recent episodes include "Rob vs Nas Watch the Throne Preview" (21 October 2026, 59 minutes), "Sada Baby discusses Rob's 31-0 game, Nas vs NBA Players and discusses Detroit's PPV 1V1 Event" (1 October 2026, 73 minutes), and "Brad Pitt talks Heart of the Beast and Dev and Bionic discuss Detroit Redemption and Nas + Pat Bev" (25 September 2026, 81 minutes).
The Winning Formula publishes roughly weekly, with episodes averaging 51 minutes across 27 episodes.
Booking probability for The Winning Formula is 31%, and the host is rated Selective on guests. The Winning Formula requires a Pod Score of 80 or higher. The Winning Formula's contact route on record: verified email.
The strongest fits for The Winning Formula are Sports. The Winning Formula has a sports audience.
The Winning Formula is a sports podcast with 27 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
The Winning Formula
Dev and Bionic break down the highly anticipated Watch the Throne matchup between Rob Colon and Nas in Atlanta. With the crown of the 1v1 scene on the line, the guys debate who will come out on top, what’s at stake, and...
The Winning Formula
Sada Baby joins Devinthelab and Bionic Brooks on The Winning Formula for a wide-ranging conversation covering music, basketball, and the growing 1v1 scene. Sada talks about his music career, and why he’s tapped into the...
The Winning Formula
Dev and Bionic sit down with Brad Pitt for a conversation about his new movie Heart of the Beast, sports, competition, and what goes into taking on a physically demanding role. Then the guys turn their attention to...
The Winning Formula
Uncle Skoob joins Devinthelab and Bionic Brooks on The Winning Formula to talk about his 1v1 journey, his love for the game, and what keeps him coming back for more. Skoob breaks down his upcoming matchup against Rob...
The Winning Formula
Rob Colon joins Dev and Bionic on The Winning Formula for a conversation about his journey through basketball, competition, and the mindset it takes to make a name for yourself. Rob talks about his path in the game, the...
The Winning Formula
Dev and Bionic are back with another episode of The Winning Formula, breaking down some of the biggest conversations happening around basketball and the culture. The guys start by recapping the Nike NY vs. NY event...
The Winning Formula
Winning Formula sits down with Reff Robb for an in-depth conversation on basketball culture, officiating, and the stories behind the game. He tells us what it is like reffing Lance Stephenson. Reff Robb shares his...
The Winning Formula
In this special episode of The Winning Formula, Dev and Bionic sit down with the talented cast and director of 72 Hours for a fun conversation that blends basketball, movies, and comedy. The group dives into the making...
The Winning Formula
In this episode of The Winning Formula , Dev and Bionic are joined by Kentucky Legends and Former NBA Players Doron Lamb and Marquis Teague to break down everything surrounding Ballislife's All in 1v1 Championships in...
The Winning Formula
In this episode of The Winning Formula, Dev and Bionic sit down with Archie to break down his highly anticipated 1v1 matchup against Nas at Ballislife's All In event in Las Vegas. Archie shares his mindset heading into...
The Winning Formula
Team Philly breaks down the raw reality of the Ballislife 1v1 circuit—where reputation, pressure, and opportunity collide every time you step on the floor. They discuss what it really feels like to show up as an unknown...
The Winning Formula
Team Michigan Malik, Keyon, and Ty break down the raw reality of the Ballislife 1v1 circuit—where reputation, pressure, and opportunity collide every time you step on the floor. They get into what it really feels like...
The Winning Formula
Simba and SK break down the raw reality of the Ballislife 1v1 circuit—where reputation, pressure, and opportunity collide every time you step on the floor. They get into what it really feels like to show up as an...
The Winning Formula
On this episode of The Winning Formula, Bionic Brooks and DevintheLab sit down with Houston star and number 8 draft pick Kingston Flemings. The former McDonald's All-American opens up about his NBA Draft aspirations...
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