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Hosted by Katie Lyth · 🇺🇸 US · EN-GB · 199 episodes
Established thought leaders with verified media credentials.
The straight-talking business podcast for wedding suppliers and vendors who are done winging it.Hosted by Katie Lyth, wedding business strategist, 2 x Amazon #1 bestselling author, founder of WedPro CEO and Wedcon. Every episode tackles the real reasons wedding businesses stay stuck, and, exactly what to do about it.Real conversations and. actual strategy. Nothing you need to unlearn tomorrow.Katie has coached thousands of wedding professionals using her Five Ps framework. New episodes every week. Subscribe for More.
Katie Lyth hosts The WedPro Podcast, a business show with 199 episodes published.
This week on The WedPro Podcast, we're talking about the wedding trends that actually matter. Not trending colour palettes, table styling or the latest Pinterest aesthetic. We're talking about the changes in how couples
If you've ever talked yourself out of posting on social media, avoided following up an enquiry because you didn't want to seem pushy, or questioned whether you're really worth your prices, this episode is for you. Katie
Everyone's talking about AI, but most wedding suppliers are asking the wrong question. It's not about whether ChatGPT, Claude or the latest AI tool is "better"—it's about how you use AI to build a stronger, more profitab
In this episode, Katie explores why so many wedding suppliers are still marketing and selling like it's 2021, while couples have completely changed how they buy. As September approaches, this is your chance to get ahead
In this episode, Katie is tackling the problem so many wedding suppliers face in peak season: your business looks busy from the outside, but behind the scenes it may not be as profitable, organised or supported as it nee
In this episode, Katie is tackling the quiet but expensive gap that happens after a couple enquires, downloads your brochure, meets you at a wedding fair or shows interest, but does not book straight away. The simple ans
In this episode, Katie is tackling the question so many wedding suppliers ask themselves: why do couples enquire, ask for prices, seem interested, then disappear? The simple answer is that your enquiry reply might be giv
In this episode, Katie is tackling the question every wedding supplier should be asking: is your client experience strong enough to turn enquiries into bookings, bookings into reviews, and happy couples into referrals? T
In this episode, Katie is joined by Amber Lucas from Calluna and Thyme to tackle the big question: is your wedding website actually helping couples feel confident enough to enquire, or is it quietly creating doubt before
In this episode, Katie is tackling the question so many wedding suppliers quietly panic over: why do couples ghost after enquiring, asking for prices, or receiving your brochure? The simple answer is that silence does no
In this episode, Katie is tackling the common belief that wedding enquiries do not convert because the price is too high. The simple answer is that it is not always a pricing problem, sometimes the enquiry process has no
In this episode, Katie is tackling the myth that marketing ends once a couple books you. The simple answer is that your client journey, communication, reviews, referrals and post booking experience are all part of your m
In this episode, Katie is talking about the wedding season trap, the moment where wedding suppliers get so busy delivering weddings that marketing, follow-up, reviews, referrals, and future bookings quietly fall away. Th
Are you running a wedding business, or is your wedding business running? The wedding industry expects you to be a creative visionary, a marketing director, a sales team, and a customer service department all at once. In
We’ve all said it: “Most of my bookings come from word of mouth.” But if you are relying on word of mouth as a passive hope rather than treating it as its own strategy, you are leaving thousands of pounds on the table. I
You’ve just booked a dream couple. They signed the contract, paid the deposit, and you did a happy dance in your kitchen. But what happens next? If you're like most wedding suppliers, you send a quick "thank you" email a
You’re doing something right, and that dream enquiry lands in your inbox. Your heart skips a beat, you quickly attach your PDF pricing brochure, end the email with a polite "let me know if you want to chat!"... and then,
Have you ever felt like you're posting constantly, doing all the "right" things, but your marketing still isn't working? In this episode, Katie breaks down a hard truth for the wedding industry: most marketing problems a
Have you ever looked around your workspace and realised you are drowning in notebooks full of ideas, saved Instagram carousels, and half-finished courses, yet your business isn't actually moving forward? In this episode,
In this episode, Katie opens up honestly about where the podcast has been, why things have felt different behind the scenes, and the reality of trying to run a profitable wedding business whilst also carrying the weight
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The WedPro Podcast is hosted by Katie Lyth. The show is categorised under business (entrepreneurship) and has published 199 episodes.
The WedPro Podcast has published 199 episodes.
The WedPro Podcast regularly covers business, entrepreneurship. It sits in the business category, with a entrepreneurship focus.
The WedPro Podcast is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The WedPro Podcast hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The WedPro Podcast average 29 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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