Hosted by Fernando Labastida · 🇺🇸 US · EN · 47 episodes
Established thought leaders with verified media credentials.
The Viral Genius Podcast helps founders, marketers, and creators unlock the power of founder-led content. Hosted by the creator of the Viral Genius Framework, each episode dives into bold strategies for turning raw ideas into influence—through solo episodes and deep-dive interviews with visionaries like Dennis Yu, Bryan Eisenberg, and more. If you're ready to turn your voice into viral leverage, this is your show. strikemarketing.news
Fernando Labastida hosts The Viral Genius Podcast, a business show with 47 episodes published.
You've been told the only way to win at conferences is to buy a booth, hand out swag, and hope the right person stops by. Meanwhile, $48,000 later, you've got a stack of business cards you'll never follow up on and zero
Most summits don’t fail because the content is bad. They fail because they’re built around information — not connection. In this session from the Strike Marketing Summit, Rachel Starr (Founder of Co-Creator Society and C
You've built the sales page. You've tweaked the headline. Maybe you've followed Russell Brunson's playbook to the letter. And it worked — a little. Not nearly enough. So you built another one. Chris Stanley has a name fo
Most companies compete harder. Very few change the game. In this Strike Marketing Summit fireside chat, Kevin Maney and Mike Damphousse unveil the thinking behind their upcoming book, The Category Creation Formula — a de
How do you grow a business when content is everywhere, AI is flooding the market, and trust is harder than ever to earn? In this Strike Marketing Summit session, Darrell Vesterfelt breaks down the growth system he’s used
Bryan Funk grew a company from $1M in ARR to $100M in just a few years using a go-to-market method I’m convinced will be the killer GTM strategy for 2026 and beyond. And here’s the part that hit me hardest: He was doing
Most founders don’t fail because they execute poorly.They fail because they execute really well—on the wrong thing. In this opening panel of the Strike Marketing Summit, we dig into a critical but often misunderstood ide
Most brands are still screaming for attention. Scott Martin believes the future belongs to the ones who earn trust. In this episode of The Viral Genius Podcast, Fernando Labastida sits down with Scott Martin — CEO of Gro
Register here → https://summit.strikemarketingsummit.com/talks/the-future-of-content-operations/ If you’ve ever been seduced by the endless parade of shiny AI tools—and then wondered why your content still doesn’t work—t
Navigating Data Challenges for AI Success In this episode, Fernando Labastida talks with Eduardo Ortiz Ramírez about one of the most overlooked barriers to AI success: the quality of a company’s data and processes. Eduar
Bryan Eisenberg has shaped modern digital marketing more than almost anyone alive. He and his brother Jeffrey pioneered ideas like conversion rate optimization (CRO), persuasion architecture, and scent, and authored 11 b
In a world where timelines are noisy and attention is scarce, summits have become one of the most reliable — and overlooked — ways to break through the clutter. In this Strike Marketing Summit preview, Fernando Labastida
Entrepreneurship is chaos. Writing a book while running a company? Even more chaotic.But Navy-SEAL calm, tight communication, and a simple battlefield framework can turn that chaos into a strategic advantage. In this Str
What if you stopped treating a summit like a product—and started treating it like a gateway to connection? In this special Strike Marketing Summit preview episode, Fernando sits down with Rachel Starr, the powerhouse fou
In this episode, Sheriff Subair, Head of Marketing at HeySummit, shares how running workshops and virtual events can completely transform your marketing results. Sheriff explains how active, participatory experiences lik
What if your next book didn’t need to be 300 pages of fluff — but under 100 pages of clarity that builds your brand, authority, and revenue? In this special Viral Genius Podcast episode, host Fernando Labastida talks wit
What if ChatGPT wasn’t just a tool — but your business operating system? In this episode, Russ Henneberry — author of Digital Marketing for Dummies and founder of theCLICK — reveals how to structure your ChatGPT account
What if the smartest business move isn’t to compete — but to create? In this episode of The Viral Genius Podcast, host Fernando Labastida sits down with Eddie Yoon, co-founder of Category Pirates and bestselling author o
What if your podcast was more than just content — what if it was your trade show booth, your community magnet, and your category launchpad? In this episode of The Viral Genius Podcast, Fernando sits down with Pablo Gonza
In this episode of the Viral Genius Podcast, Fernando Labastida interviews digital marketing expert Bryan Eisenberg about his new book, 'I Think I Swallowed an Elephant: The Stories We Sell, The Success We Build.' They d
Pablo Gonzalez
Chief Evangelist at Oo, founder of Be the Stage · Be The Stage
3 appearances on this show
Chris Stanley
Loan Officer · Fairway Independent Mortgage
3 appearances on this show
Kevin Maney
co-author of Play Bigger, founding partner of Category Design Advisors · Category Design Advisors
2 appearances on this show
Darrell Vesterfelt
VP of Growth · Mighty Networks
2 appearances on this show
Scott Martin
interventional pain specialist and regenerative medicine consultant · Wildcatters Baseball
1 appearance on this show
Russ Henneberry
1 appearance on this show
Eddie Yoon
Sr Director, Paid Media at NP Digital · Category Pirates
1 appearance on this show
Fernando
lead pastor · 99.7 NOW
1 appearance on this show
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The Viral Genius Podcast is hosted by Fernando Labastida. The show is categorised under business (marketing) and has published 47 episodes.
The Viral Genius Podcast has published 47 episodes.
The Viral Genius Podcast regularly covers business, marketing, entrepreneurship. It sits in the business category, with a marketing focus.
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Episodes of The Viral Genius Podcast average 36 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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