Hosted by Unknown Host · 🇺🇸 US · EN · 11 episodes
Established thought leaders with verified media credentials.
The Verto Verdict is a podcast seeking the truth in B2B sales & marketing. We examine business, sales and marketing ideas and concepts that are misunderstood. Our intent is to provide practical advice at all levels of B2B companies – from CEOs to individual sellers and marketers. The Verto Verdict is created by Verto Advisors and hosted by Simon Boardman, Paul Shiman and Chris Reeves. To learn more, visit www.vertoadvisors.com.
Unknown Host hosts The Verto Verdict, a business show with 11 episodes published.
Georgia's economic landscape is facing significant uncertainty, driven by factors like persistent trade wars and rising interest rates. The state's trade dynamics involve importing items like aircraft parts and exporting
Pandemics and epidemics have left their mark on history. Wars and riots, distrust, the creation of new authorities and governance, and even the ways cities were architected and built. They’ve left their mark in the obvio
The biggest waste of a sales person's time is the deal they lose. Losing deals to "No Decision" is worse. It means that either there was never a real deal in the first place and you failed to qualify out, or you failed t
The "godfather" of sales methodology (Mike Bosworth of Solution Selling fame) is skeptical on the impact of sales methods, training and coaching. In his introduction to Mike Adams' "Seven Stories" he says that most selle
In this episode, we're joined by Jeremy Sharp, VP of Sales of Comply 365, and Brett Godwin, Chief Operating Officer of Sterling Seacrest Partners, to discuss the challenges in recruiting, managing, training, retaining an
Many businesses believe that it’s easier to cut expenses than win new revenue. That's just wrong. In this episode, we examine why it's time to pay up and start focusing on relationships. To learn more, visit vertoadvisor
Apparently, everybody's out there "crushing it" these days. Moreover, if you're not, you should be. If we’re to believe what the B2B Sales gurus say (or shout) – that’s what it’s all about. In this episode, we examine ho
B2B lead generation and prospecting just keeps getting harder. If we understand “why” maybe, we can change our behaviors and become more effective. In this episode, we bring in Mike Scher, CEO of Frontline Selling, as we
According to the latest thinking, B2B sales and marketing is all about story-telling these days. In this episode Simon, Paul and Chris do an in-depth exploration into storytelling as a tool in business and B2B marketing.
We all know the power of stories and how humans seem to gravitate toward them as a vehicle for understanding. Sports analogies and similes and stories have taken “pole position” in this effort. But we find that leadershi
Creating compulsion is one of the most enduring and demanding challenges in B2B sales and marketing. It is also one where admitting your inability to do it can be uncomfortable and unpopular. However, losing deals to No
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The Verto Verdict is hosted by Unknown Host. The show is categorised under business (technology) and has published 11 episodes.
The Verto Verdict has published 11 episodes.
The Verto Verdict regularly covers business, technology. It sits in the business category, with a technology focus.
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The Verto Verdict hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Verto Verdict average 20 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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