The Upswing

Hosted by Jeff Sherman, The Upswing is everything business. Jeff is a prominent figure in the business world, and is formerly the CEO and founder of OnMilwaukee, creator of the podcast series “The Hopcast,” and currently is the CMO of Okanjo. Jeff brings his expertise to The Upswing to discuss the ever-changing world of business and commerce in Milwaukee and across the state of Wisconsin.

The Upswing is a news podcast hosted by 620 WTMJ, with 500 episodes on record and a Required Pod Score of 80.

620 WTMJ hosts The Upswing, a news show with 500 episodes published.

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  The Upswing

  The Future of Data Privacy

  Oct 3, 202637 min

  This week on The Upswing, WTMJ’s Jeff Sherman welcomes back Martin Moore of Koss for another edition of The Future of Almost Everything. Jeff and Martin explore how technology is changing workplace norms, from voice prompts replacing keyboards to the benefits and drawbacks of phone-free events. They also discuss how national brands can connect locally, then brainstorm ways newcomers to Milwaukee can build community through networking, volunteering and getting outside their comfort zones. Plus, they tackle AI-powered personal assistants, data privacy, unwritten job interview rules, iced coffee and a few other signs of where work and technology may be headed next. ️ The Upswing is presented by Horicon Bank.

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  The Upswing

  Third Space Brewing Celebrates 10 Years in Milwaukee

  Sep 25, 202637 min

  This week on The Upswing, WTMJ’s Jeff Sherman celebrates 10 years of Third Space Brewing with co-founder and president Andy Gehl. Gehl looks back at building the Milwaukee brewery and its statewide distribution network, while discussing how Third Space is adapting to changing drinking habits with offerings like its new 3.0 beer. He also shares lessons from opening the Innovation Brewhouse in Menomonee Falls, the story behind Marquette Golden Ale, and what’s next for flagship beer Happy Place. Plus, Gehl previews Third Space’s 10th anniversary celebration and explains why his definition of success goes beyond business: “Your life cannot become your business.” ️ The Upswing is presented by Horicon Bank.

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  The Upswing

  Bringing Milwaukee restaurants to the lakefront

  Sep 19, 202637 min

  This week on The Upswing, WTMJ’s Jeff Sherman welcomes Wes Shaver, president and CEO of Revolve Ventures, to preview the inaugural Freshwater Food & Wine Festival, coming to the Summerfest grounds Sept. 19-20. Shaver shares how his career in Milwaukee’s entertainment and festival scene helped shape the new event and explains how Freshwater will showcase local chefs and restaurants while creating new opportunities for them beyond the traditional summer festival season. He also discusses the festival’s unique tasting format, sustainability efforts, charitable component, and his vision for eventually growing Freshwater into a Great Lakes regional event. Jeff wraps up the show with Starbucks’ Snoopy ambitions and a Netflix recommendation centered on community and doing good. ️ The Upswing is presented by Horicon Bank.

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  The Upswing

  “My summer break” and back to school with President Kimo

  Sep 11, 202637 min

  This month on Marquette on the Move, WTMJ’s Jeff Sherman reconnects with Marquette University President Kimo Ah Yun as a new academic year gets underway. Dr. Ah Yun reflects on welcoming the Class of 2030, helping first-year students find community, and what both students and parents experience during the transition to college. He also shares highlights from his summer trip to Rome, including meeting Pope Leo XIV with fellow Catholic and Jesuit university leaders and visiting the original home of Marquette’s Joan of Arc Chapel. Back in Milwaukee, the conversation turns to keeping graduates connected to the city, Marquette’s partnership with Children’s Wisconsin, plans for future campus housing, and hopes for the upcoming basketball season. ️ The Upswing is presented by Horicon Bank.

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  The Upswing

  Alverno College President on Preparing Students for the Future

  Aug 28, 202637 min

  This week on The Upswing, WTMJ’s Jeff Sherman welcomes Alverno College President Christy Brown for a conversation about the future of higher education and Alverno’s role in greater Milwaukee. Brown discusses preparing graduates to contribute from day one, building AI and problem-solving skills, and why Alverno’s distinctive ability-based learning model remains relevant today. She also addresses the college’s financial challenges and long-term sustainability, along with new partnerships with Milwaukee-area schools and employers. Brown shares how her commitment to women in leadership and expanding access to education shapes her vision for Alverno’s future. ️ The Upswing is presented by Horicon Bank.

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