Hosted by Oliver Bruce · 🇺🇸 US · EN · 89 episodes
Established thought leaders with verified media credentials.
Oliver Bruce hosts The Unlock with Oliver Bruce, a business show with 89 episodes published.
Treat YouTube as your most powerful evergreen sales asset, not an entertainment channel, and it becomes a discovery engine that generates high intent leads on autopilot. In this episode of The Unlock, Oliver Bruce breaks
Oliver Bruce breaks down the biggest shift in marketing since the internet: you are no longer writing only for humans. You are also writing for AI agents. Google crawlers, ChatGPT web readers, Perplexity indexing systems
Oliver Bruce breaks down the real difference between SEO, AEO and GEO: search engine optimisation, answer engine optimisation and generative engine optimisation. Most marketers and most agencies treat these as the same t
If you are a founder preparing to raise capital, this episode is a practical guide to getting investor-ready before you ever walk into the room. Oliver Bruce sits down with Connor Wells, founder of Caplia. Connor spent e
How to turn one 20 minute recording into 100 pieces of content that actually cut through. Content is king. Distribution is the kingdom. But volume only works when it stays engaging and native to each channel. In this epi
AI agents only work when you build them with a clear framework. This episode gives founders, CMOs and business owners the exact process, tested over six months, for shipping agents that actually do the job. Oliver walks
Most founders think you need funding to build something worth selling. Oliver Bruce just proved otherwise. In this episode of The Unlock, the tables turn. Oliver is interviewed by Bruno Artis, content lead at sponsor Inc
From rock and roll stage designer, to opening a million pound restaurant on credit, to sitting on the original Dragons' Den panel, and now launching his memoir Yo Man at 74. Simon Woodroffe operating principle is simple.
Oliver Bruce sits down with Callum Woodcock, founder and CEO of WineFi, to unpack how he turned a Wix landing page and a LinkedIn post into a venture-backed fine wine investment business. Callum walks through the real nu
Oliver unpacks what actually makes an agency acquirable, why retained revenue shifts your valuation, and how he now thinks about AI agents, creative at volume and the skills that will still matter in five years. The thro
If you are creating content but not learning from it, you are leaving money on the table. Every post you publish is a question you are asking your market, and the answers are already there if you know where to look. In t
While most entrepreneurs are fighting for attention on Instagram, TikTok and X, LinkedIn has quietly become the single most underused sales and branding platform on the internet. In this episode, Oliver Bruce breaks down
What if the next unfair advantage in business wasn’t more budget, more people, or more content, but understanding how AI decides who to recommend? In this episode, Oliver Bruce breaks down the five-step framework behind
This episode explores how to create higher-quality leads, improve landing page performance, reduce hesitation in the buying journey and build flows that are easier to scale. Oliver also touches on ICP clarity, pre-qualif
If you are trying to grow a direct-to-consumer business with limited cash, this episode is a practical blueprint for doing exactly that. Oliver Bruce breaks down the COPPER Framework a simple but powerful growth model fo
In this episode, Oliver breaks down the realities of scaling Meta ads, when to push harder, when to pull back, and how to avoid the costly mistakes many founders make (including his own). Oliver dives into how to identif
Louise Hill is the co-founder and Chief Operating Officer of GoHenry, a groundbreaking financial education app and prepaid debit card designed to empower kids and teens with essential money skills. Launched in 2012 after
In this episode, we sit down with Lucas London, the dynamic founder and CEO of Lick, the brand that’s shaking up the outdated world of home decor and paint. From launching during a pandemic to building a purpose-driven b
Tugce Bulut is a distinguished entrepreneur and data expert, renowned for her contributions to the fields of artificial intelligence and consumer intelligence. She is the co-founder and CEO of Eloquent AI, a company dedi
In this episode, we sit down with Sokratis Papafloratos, a seasoned entrepreneur and angel investor renowned for his significant contributions to the tech and digital health sectors. Sokratis's journey began with an acad
Callum Woodcock
founder & CEO · WineFi
1 appearance on this show
Louise Hill
Founder, Chief Operating Officer · GoHenry
1 appearance on this show
George Taylor
Marriage and Family Counselor · Frive
1 appearance on this show
James Collier
Registered Nutritionist, Author and Co-Founder & Chief Sustainable Nutrition Officer · Huel
1 appearance on this show
Sim
yoga teacher · Fat Lib London
1 appearance on this show
Joe Black
Co-Founder · Craig Lodge
1 appearance on this show
Jesse Wilson
apprentice Welder · Fishing Chaos
1 appearance on this show
Andy Shovel
co-founder of THIS · THIS
1 appearance on this show
Paul Richardson
CMC Chief Medical Officer and VP of Education · Dana-Farber Cancer Institute
1 appearance on this show
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The Unlock with Oliver Bruce is hosted by Oliver Bruce. The show is categorised under business (entrepreneurship) and has published 89 episodes.
The Unlock with Oliver Bruce has published 89 episodes.
The Unlock with Oliver Bruce regularly covers business, entrepreneurship, marketing. It sits in the business category, with a entrepreneurship focus.
The Unlock with Oliver Bruce is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Unlock with Oliver Bruce hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Unlock with Oliver Bruce average 36 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Unlock with Oliver Bruce's guest bar at 82/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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