The Sustainable Angler

The Sustainable Angler podcast is your go-to source for insightful conversations about sustainability, conservation, and the future of fishing. Hosted by sustainability expert Rick Crawford , who is also the founder of the sustainability consultancy, Emerger Strategies, this podcast features interviews with fishing guides, artists, storytellers, scientists, conservationists, and sustainable business pioneers making a positive impact on our planet. Whether you're a passionate angler, outdoor enthusiast, or business looking to improve your sustainability performance, The Sustainable Angler delivers actionable insights and inspiring stories. Listen now to explore the intersection of fishing, conservation, and sustainable business —because protecting what we love starts with knowledge and action. A huge thank you to A New Earth Project , the sustainability initiative of Atlantic Packaging , for sponsoring the podcast! Want to connect your brand with a passionate, sustainability-minded audience? Sponsorship opportunities are available! Partnering with The Sustainable Angler is a powerful way to showcase your commitment to the environment while reaching engaged anglers, outdoor enthusiasts, and industry leaders. Email rcrawford@emergerstrategies.com to learn more!

The Sustainable Angler is a business podcast hosted by Unknown Host, with 0 episodes on record and a Required Pod Score of 80.

Unknown Host hosts The Sustainable Angler, a business show with 0 episodes published.

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  Episode #102

  EP 102. Can a Fishing Lure Be Biodegradable? Jonas Urwyler of Capt. Greenfin.

  Sep 25, 20261h 3m

  What if the lure you tie on could catch fish and leave nothing harmful behind ? On this episode of The Sustainable Angler, host Rick Crawford, founder of Emerger Strategies , a sustainability consulting firm serving fishing and outdoor brands sits down with Jonas Urwyler, angler and co-founder of Capt. Greenfin , a Swiss company challenging the fishing industry to rethink lures, hooks, jigs, and more. Their mission is to develop baits that catch reliably while leaving no plastic or other pollutants in the water. Jonas and I dig into their sustainability innovation journey, including: Developing plastic-free, biodegradable, protein-based lures made with natural, non-toxic ingredients like garlic and amino acids The successes and failures of testing ingredients for their lures Their lead-free weights and jigs Efforts to source more sustainable packaging, including Cradle to Cradle certified options What gives Jonas hope about the future of the fishing industry This was a really fun interview. Jonas shares an honest look at what it takes to change an industry for good, and why anglers, brands, and retailers all have a role to play. If you enjoyed this episode, subscribe to The Sustainable Angler, leave a review, and share it with a fishing buddy who cares about clean water. Learn more about Capt. Greenfin: https://www.captngreenfin.com/en Sponsors: This episode is brought you by: Emerger Strategies, and A New Earth Project, the sustainability initiative of Atlantic Packaging. Like what you heard? Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries. For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com . Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.

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  Episode #101

  EP 101. Inside AFFTA: Advocacy, Sustainability & Public Lands with Lucas Bissett

  Sep 11, 202657 min

  On this episode of The Sustainable Angler, host Rick Crawford, founder of Emerger Strategies , a sustainability consulting firm serving fishing and outdoor brands sits down with Lucas Bissett, fly fishing guide, conservationist, and Executive Director of the American Fly Fishing Trade Association (AFFTA) , joins us to unpack how the organization is moving the fly fishing industry forward through community, advocacy, and education. We talk about AFFTA Confluence , the industry's upcoming gathering in Salt Lake City, and how events like it build connection across the trade. Lucas breaks down AFFTA's advocacy work on pressing issues like tariffs, and the range of education AFFTA offers through in-person events, webinars, and more. We also dig into Save Public Lands , a new sign-on letter aiming to collect one million signatures by September 26 with a clear message to politicians, billionaires, and corporations: hands off our public lands. Finally, we discuss how climate change is reshaping the fly fishing industry and how the AFFTA Sustainability Toolkit gives businesses practical tools to measure and improve their sustainability performance. Adocacy: Sign the Save Public Lands Letter Education: Register for the AFFTA x 1% for the Planet webinar Community: Register for AFFTA Confluence Whether you're an angler, a guide, or run a fly fishing business, this episode connects the dots between advocacy, education, and sustainability in the sport we love. Like what you heard? Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries. For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com . Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.

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  Episode #100

  How Angler's All Fly Shop Makes Sustainability Profitable with Chris Keeley

  Aug 28, 202656 min

  Can a fly shop actually make sustainability pay for itself? On this episode of The Sustainable Angler, host Rick Crawford founder of Emerger Strategies , a sustainability consulting firm serving fishing and outdoor brands sits down with Chris Keeley, angler, conservationist, and owner of Angler's All fly shop in Colorado, to find out. Chris shares how Angler's All is turning environmental responsibility into a genuine business advantage — cutting energy, water, and waste costs through solar panels, EV charging stations, composting, and native landscaping. He also breaks down how the shop curates its brand lineup around companies that put their money where their mouth is, prioritizing B Corps and 1% for the Planet members on the shelf. Beyond the bottom line, Chris opens up about why conservation and giving back are core to how Angler's All operates, and closes with practical, actionable advice for any shop owner ready to start their own sustainability journey — no matter the budget or size. Whether you run a fly shop, work in the outdoor industry, or just want to see conservation-minded business done right, this conversation is packed with real-world takeaways. Sponsors: This episode is brought you by: Emerger Strategies, and A New Earth Project, the sustainability initiative of Atlantic Packaging. Like what you heard? Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries. For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com . Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.

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  Episode #99

  EP 99. The Best Fly Fishing Is Everywhere: Storytelling & Conservation with Jesse Lance Robbins

  Aug 14, 20261h 5m

  What if fly fishing wasn't a sport, but a practice — a way of relating to place, community, and conservation? In this episode, host Rick Crawford — founder of Emerger Strategies , a sustainability consulting firm serving fishing and outdoor brands sits down with angler, writer, and conservationist Jesse Lance Robbins, author of The Best Fly Fishing Is Everywhere: Stories in Celebration of Why We Fish , to unpack how storytelling shapes fly fishing education and river advocacy. Jesse takes us through his winding path in the fly fishing industry — working in a fly shop, guiding, fundraising for Trout Unlimited, and published book author — and how each vantage point reshaped his relationship to the water. We talk about his academic roots in environmental economics and mathematics, including his undergraduate thesis valuing a recreational fishery before and after a dam removal, and how that research foreshadowed a full-circle moment: dam removals on Washington's rivers and on the Kennebec in his home state of Maine. We also get into a few misadventures from his new book — trout bumming in New Zealand, steelheading in the Pacific Northwest, and chasing tarpon in Florida — and how those stories, mentors, and near-failures fueled his transition from industry pro to nonprofit fisheries conservation work. In this episode: Storytelling as a tool for conservation advocacy How place-based relationships deepen motivation to protect rivers Jesse's path from guide and retailer to writer and nonprofit conservation leader Dam removal in Washington and the Kennebec River in Maine — a full-circle story Why fly fishing works better as a practice than a sport Environmental economics, thesis research, and valuing rivers before and after dam removal Misadventures from New Zealand, the Pacific Northwest, and Florida Sponsors: This episode is brought you by: A New Earth Project, the sustainability initiative of Atlantic Packaging, Emerger Strategies, and Ecolytics ( don't forget to mention The Sustainable Angler for a discount off your first year's subscription! ) Like what you heard? Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries. For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com . Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.

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  Episode #98

  EP 98. REI's Product Impact Standards: What Brands Need to Know — Brent Kawamura of REI

  Jul 24, 202650 min

  Brent Kawamura's path to sustainability wasn't a straight line — it started with an Environmental Science degree, wound through LEED-certified building projects, and landed him in Product Sustainability at REI. Along the way, fishing has remained the thread that keeps it all grounded. In this episode, host Rick Crawford — founder of Emerger Strategies , a sustainability consulting firm serving fishing and outdoor brands — sits down with Brent to pull back the curtain on REI's Product Impact Standards and explore why the retail giant is pushing its brand partners to cut their carbon footprint. They dig into how customer demand is reshaping the shelf — with shoppers increasingly seeking out products carrying The Climate Label , Fair Trade certification, and other preferred attributes — and what that shift means for brands trying to keep pace. They also step away from sustainable business and onto the water, talking about the responsibility anglers carry to understand the history of the places we fish, and how the choices we make ripple out to affect those fisheries for the long haul. If your brand is aiming to land a spot on REI's shelves, this episode is a must-listen — packed with insight into what REI is actually looking for from its partners. In this episode: Brent Kawamura's journey from Environmental Science to LEED buildings to REI Product Sustainability REI Impact Report findings What REI's Product Impact Standards require from brand partners Why REI is pushing suppliers to reduce carbon footprint How consumer demand for The Climate Label, Fair Trade, and other preferred attributes is reshaping retail What brands need to know to get their products on REI's shelves An angler's responsibility to understand fishery history and protect the places we fish Sponsors: This episode is brought you by: A New Earth Project, the sustainability initiative of Atlantic Packaging, Emerger Strategies, and Ecolytics ( don't forget to mention The Sustainable Angler for a discount off your first year's subscription! ) Like what you heard? Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries. For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com . Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.

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