The Strand Review of Books

Should you buy the book? Given just ten minutes, authors explain their ideas! Hosted on Acast. See acast.com/privacy for more information.

The Strand Review of Books is a business podcast hosted by Toby Chapman-Dawe, with 85 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Toby Chapman-Dawe hosts The Strand Review of Books, a business show with 85 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #903

  The Z-Curve, with the author, Alberto Torres

  Sep 15, 20269 minS9

  Alberto Torres lives on the fault lines of technological change; he has a PhD from Stanford in computer science, and among many senior roles has worked at Bang & Olufsen, Hewlett-Packard, McKinsey, Nokia and now latterly as a member of Adobe’s International Advisory Board. The Z-Curve: Navigating your business through technological disruption ... If like me you enjoy great tech stories with a good splash of film references to bring the storytelling alive – for example, Raiders of the Lost Ark, Die Another Day, and even a little William Blake – The Z-Curve is a gripping read that, dare I say it, even made me think. Highly recommended, beautifully published by LID Publishing in hardback at £19.99 and available of course from Amazon and all good bookshops. Hosted on Acast. See acast.com/privacy for more information.

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  Episode #902

  Navigating Data Standards in Business Strategy, with co-authors Daniela Molta and Tiffany Johnson

  Sep 8, 202610 minS9

  Hello and welcome to the Strand Review of Books. Today I am delighted to be joined by Daniela Molta and Tiffany Johnson, co-authors of Navigating Data Standards in Business Strategy – How Applied Data Principles Drive Trust and Business Growth . Pleasingly, the book is published today , which brings us neatly to the point: Daniela, why write this book and why now? Why does trust – or lack of it – continue to be such a big issue and are the steps to restore it technical or emotional? Is there a trade-off between the commercial value of data and the trust impact? Two chapter-heading quotes really struck me: Deming’s comment “Without data, you’re just another person with an opinion,” and Tim Cook’s remark “Privacy is a fundamental human right.” OK, and did Mark Twain really say “Data is like garbage. You’d better know what you are going to do with it before you collect it”? Thank you so much to Daniela Molta and Tiffany Johnson, co-authors of Navigating Data Standards in Business Strategy – How Applied Data Principles Drive Trust and Business Growth . Five sections packed with 12 chapters, full of strategies and actions, published today by Anthem Press, available from Amazon and all good bookshops. Hosted on Acast. See acast.com/privacy for more information.

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  Episode #810

  The Persuasion Engine, with the author, Roger Dooley

  Apr 28, 202610 minS8

  Hello and welcome to the Strand Review of Books. Today I am delighted to welcome Roger Dooley, author of The Persuasion Engine,   How any business can use AI-powered neuromarketing to understand and win customers . Roger looks at the challenge faced by every marketer: how to figure out why customers make the decisions they do when 95% of their thought processes occur at an unconscious level. Full of actionable marketing strategies, the aim is to create compelling marketing campaigns that work on real people in the real world. Published by Wiley and, of course, available from Amazon and all good bookshops. Thank you for listening, and good-bye. Hosted on Acast. See acast.com/privacy for more information.

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  Episode #809

  The Ten Rules of Highly Effective Pricing, with the author, Danilo Zatta

  Apr 21, 202610 minS8

  Today I am delighted to introduce Danilo Zatta, author of The 10 Rules of Highly Effective Pricing – How to transform your price management to boost profits . Dan is one of the world’s leading advisors and thought leaders in the field of pricing. In fact, The Financial Times defined Dan as ‘one of the world’s leading pricing minds’, plus he has written 20 books translated into more than ten languages… On the cover of The 10 Rules of Highly Effective Pricing it says “Zatta’s new book wakes up company marketers to the profit coming from creative pricing.” Where does pricing sit in relation to marketing? Who has ‘control,’ so to speak, and what is marketing’s input? An excellent, thought-provoking and practical book; published by Wiley and available from Amazon and all good bookshops Hosted on Acast. See acast.com/privacy for more information.

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  Episode #808

  Working with Americans, with the author, Allyson Stewart-Allen

  Apr 14, 20269 minS8

  Welcome to Allyson Stewart-Allen, co-author with Lanie Denslow of Working with Americans – How to build profitable business relationships. Packed with insights into culture, courtesy and common language, Allyson unpacks what’s different and what stays the same when working with Americans. Published by Routledge, this book is full of insight and advice for both sides of the pond. Hosted on Acast. See acast.com/privacy for more information.

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