The Standby Generator Podcast - With Jim Swetman

Are you a residential or commercial generator dealer, contractor, or blue collar business owner looking to grow your business?With over 20 years of experience in the standby power industry, Jim Swetman shares proven strategies to help you scale smarter, streamline your operations, improve service performance, and increase profit margins. Each episode features expert tips, real stories from the trades field, interviews with industry leaders, and step-by-step playbooks for running a successful standby generator dealership—from sales and service to marketing and team building.

The Standby Generator Podcast - With Jim Swetman is a business podcast hosted by Jim Swetman, with 32 episodes on record and a Required Pod Score of 80.

Jim Swetman hosts The Standby Generator Podcast - With Jim Swetman, a business show with 32 episodes published.

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  The Standby Generator Podcast - With Jim Swetman

  Episode #31-Lights Out? Not Here. | Jim Swetman & Cody Stephens of Nomic Power

  Oct 7, 202647 min

  Lights Out? Not Here. | Cody Stephens of Nomic Power Solutions When the grid goes down, standby generator dealers are the ones who keep the lights on, and the best dealers are ready long before the storm hits. In this episode of The Standby Generator Podcast, host Jim Swetman sits down with Cody Stephens, owner and founder of Nomic Power Solutions in Austin, Texas. They get real about what it takes to grow a standby generator business, why labor changes everything, and how to stay ready when demand spikes. No fluff. Just real lessons from a dealer doing the work. Want to grow your dealership with other top standby generator dealers? Book a call with Jim: https://calendar.app.google/hATyNN2m99kyhsGz5 Subscribe for more conversations with the people powering the standby generator industry. #StandbyGenerator #GeneratorDealers #PowerAlliance #StandbyGeneratorPodcast #Generac

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  Episode #30

  Ken Goodrich: Why Every Owner Needs a Best Practice Group

  Sep 28, 202656 min

  Ken Goodrich started as a 10 year old kid holding a flashlight for his dad. Then he built one of the biggest home service empires in the country. Now he's coming for standby power. On this episode, Jim Swetman sits down with the man behind Goettl Air Conditioning & Plumbing and author of The E-Myth HVAC Contractor . They talk about why Ken made generators his next move, why only about 6% of homes have one (and why that's the opportunity), and what decades in HVAC can teach generator dealers right now. The market is early. The window is open. Don't sleep on it. Power up. Lock in. Lead the way. ⚡

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  The Standby Generator Podcast - With Jim Swetman

  Episode #29 - Marketing & Lead Generation Strategy with Jason Reeves from 1-800-POWER

  Feb 25, 202638 minS0

  <p>In this episode of the Standby Generator Podcast, host Jim Swetman sits down with Jason Reeves, founder of 1-800-POWER, to discuss how standby generator dealers can increase lead volume, book more estimates, and close more installs using digital marketing.</p><p><br></p><p>If you’re a Generac dealer, Kohler dealer, or Briggs & Stratton generator installer struggling to make the phone ring, this episode breaks down proven strategies for:</p><p><br></p><p>Google Ads for generator companies</p><p>Facebook & Instagram (Meta) ads for home service businesses</p><p>Landing pages that convert generator leads</p>...

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  The Standby Generator Podcast - With Jim Swetman

  Special Announcement - Tales from the Field: Launching the FIRST-Ever Generator Story Contest

  Feb 16, 20267 minS0

  <p>In this special episode of the Stand By Generator Podcast, host Jim Swetman announces the launch of the first-ever Home Standby Generator Tales from the Field contest — and he wants to hear from you.</p><p><br></p><p>If you’ve spent any time in the standby power industry, you know the stories. The unbelievable service calls. The wild installation days. The customers you’ll never forget. The trench you dug that hit something it definitely shouldn’t have. The weather that made you question every life decision. The Murphy’s Law moments that turn into shop legends.</p><p><br><...

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  The Standby Generator Podcast - With Jim Swetman

  Episode #28 -The Smart Dealer’s Guide to Winning at the 2026 Rehlko Summit

  Feb 11, 202625 minS0

  <p>Heading to the Kohler Dealer Conference or the RELCO Summit in Orlando? This episode of the Standby Generator Podcast is your strategic game plan.</p><p><br></p><p>Industry veteran Jim Swetman shares how generator dealers can get real ROI from dealer conferences — not by collecting swag, but by making the shift from generator installer to energy company.</p><p><br></p><p>Jim breaks down:</p><p><br></p><p>The growing shift toward the home energy ecosystem — generators, batteries, solar, microgrids, and connected energy solutions  </p><p>Why commercial generator work under 150kW is a major oppor...

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