The Social Takeoff Podcast with Kelli Hayes Smith

Welcome to the Social Takeoff podcast, a podcast for travel professionals to learn how to use their social platforms to help their business take off! Kelli is a travel agent turned social media marketer who now works as an Instagram Expert for travel professionals in the award winning Careers on Vacation mastermind, and also works with multiple 7 figure travel agencies to help them bring goals & strategy into their social media presence. On this podcast Kelli will take you, the travel professional on a deep dive of content creation, social media strategy, and tips + tricks of the trade.

The Social Takeoff Podcast with Kelli Hayes Smith is a business podcast hosted by Kelli Hayes Smith, with 78 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Kelli Hayes Smith hosts The Social Takeoff Podcast with Kelli Hayes Smith, a business show with 78 episodes published.

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  The Social Takeoff Podcast with Kelli Hayes Smith

  Positioning vs Marketing for Travel Advisors: The FAME Framework That Converts

  Feb 24, 202628 minS3

  <p><b>Most travel advisors think they need better marketing.</b></p><p></p><p>More reels.<br />More visibility.<br />More followers.</p><p></p><p><b>But visibility without positioning is just noise.</b></p><p></p><p>In this episode of The Social Takeoff Podcast, Kelli Hayes Smith breaks down the difference between marketing and positioning for travel advisors.. and why you need both to build a predictable, scalable travel business.</p><p></p><p><b>You’ll learn:</b></p>The real difference between travel marketing and travel positioningWhy you can go viral and still make no...

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  The Social Takeoff Podcast with Kelli Hayes Smith

  The Travel Marketing Questions That Make Clients Book Themselves

  Feb 10, 202632 minS0

  <p><b>Episode Description</b></p><p>Most travel agents think clients book once they’ve seen the right destination, deal, or itinerary.</p><p></p><p><b>That’s not actually how decisions get made.</b></p><p></p><p>In this episode, Kelli breaks down how questions — not explanations — are what help potential clients move from researching and scrolling… to feeling ready to book.</p><p></p><p>These are the kinds of questions you can use in your content, emails, conversations, and social media that help clients understand <b>themselves</b>.. which is what actually leads to confident...

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  The Social Takeoff Podcast with Kelli Hayes Smith

  The Psychology Behind Why People Book (And How to Post for It)

  Feb 3, 202638 minS0

  <p>Ever feel like you’re saying the “right” things… and still not getting the DMs, leads, or bookings you expected? In today’s episode, I’m breaking down why that happens — and how to fix it without posting more.</p><p></p><p>Here’s the truth: different buyers need different things to feel comfortable spending money. So if you’re only creating content that makes you feel confident… you’re going to miss entire groups of your ideal clients.</p><p></p><p>In this episode, I’m walking you through 4 buyer personalities and exactly how to create content that speaks to e...

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  The Social Takeoff Podcast with Kelli Hayes Smith

  From Panic Posting to Strategic Planning : A travel advisor's guide

  Jan 19, 202619 minS3

  <p>Kelli Hayes Smith discusses the challenges of content creation and posting on social media, emphasizing the importance of intention, clarity, and purpose in marketing strategies for travel advisors. She highlights the pitfalls of posting without substance, the impact of industry jargon, and the need for a structured content plan and calendar.</p><p></p><p>Takeaways</p>Posting without clarity leads to frustration and burnout.Consistency and intention are more important than quantity in content creation.<p></p><p>Chapters</p>00:00 Introduction to the Social Takeoff Podcast05:24 The Importance of Substance in Content11:09 The Use of Acronyms in Content17:01...

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  Episode #2

  Client Content vs. Trend Content (And Why It Matters)

  Jan 12, 202632 minS3

  <p>Trends aren’t bad.<br />Views aren’t bad.<br />Engagement isn’t bad.</p><p>But <b>hollow views are useless</b>.</p><p></p><p>In this episode, I’m breaking down why so many travel advisors feel like their content is “working” — but their business isn’t moving. We talk about the difference between being liked and being hired, why instant gratification keeps you stuck, and the four questions every post should answer before you hit publish.</p><p></p><p>This is not an episode about trends vs. no trends.<br />It’s about <b>turning attention...

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