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The Small But Mighty Marketing Podcast

Hosted by Josh Becerra & Shinhee Son · business · EN-US · 67 episodes

Audience: 4

About this Podcast:

Josh Becerra and Shinhee Son share insights on ways to prioritize learning over metrics and connect digital marketing to your business’s bottom line. Join us each episode as we explore data, strategy, communication, and processes to help you drive results with clear accountabilities that your whole company can get behind. Learn from experiences shared by the hosts and special guests who’ve gone from scrappy to scalable.

Pitch Analysis

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Contact path

Verified email

Booking probability

23%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about The Small But Mighty Marketing Podcast

What is The Small But Mighty Marketing Podcast about?

Josh Becerra and Shinhee Son share insights on ways to prioritize learning over metrics and connect digital marketing to your business’s bottom line. Join us each episode as we explore data, strategy, communication, and processes to help you drive results with clear accountabilities that your whole company can get behind.

Who hosts The Small But Mighty Marketing Podcast?

The Small But Mighty Marketing Podcast is hosted by Josh Becerra & Shinhee Son. The show has published 67 episodes to date.

What has The Small But Mighty Marketing Podcast covered recently?

Recent episodes include "The Real Power of Psychological Safety in Marketing Teams - Small But Mighty Marketing Podcast Ep 9" (18 December 2024, 33 minutes), "From Burnout to Balance: Lessons in Career Reinvention - Small But Mighty Marketing Podcast Ep 8" (4 December 2024, 30 minutes), and "Is Your Digital Marketing Agency Keeping You in the Dark? - Small But Mighty Marketing Podcast Ep 7" (13 November 2024, 30 minutes).

How often does The Small But Mighty Marketing Podcast publish?

The Small But Mighty Marketing Podcast publishes roughly every two weeks, with episodes averaging 30 minutes across 67 episodes.

How hard is it to get booked on The Small But Mighty Marketing Podcast?

Booking probability for The Small But Mighty Marketing Podcast is 23%, and the host is rated Selective on guests. The Small But Mighty Marketing Podcast requires a Pod Score of 80 or higher. The Small But Mighty Marketing Podcast's contact route on record: verified email.

Who should pitch The Small But Mighty Marketing Podcast?

The strongest fits for The Small But Mighty Marketing Podcast are Marketing, Advertising & PR. The Small But Mighty Marketing Podcast has a business audience.

About the host

Josh Becerra & Shinhee Son hosts The Small But Mighty Marketing Podcast, a business show with 67 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #9

    The Real Power of Psychological Safety in Marketing Teams - Small But Mighty Marketing Podcast Ep 9

    Dec 18, 202433 minS4

    <p>Send a text</p><p>How important is psychological safety in driving your team’s success?<br/><br/>In this episode, Josh Becerra and Heather Boschke dive into why a safe environment is crucial for creativity...

  • Episode #8

    From Burnout to Balance: Lessons in Career Reinvention - Small But Mighty Marketing Podcast Ep 8

    Dec 4, 202430 minS4

    <p>Send a text</p><p>What if your path to career success is also leading you to burnout?<br/><br/>In this episode, hosts Josh Becerra and Colleen Kranz explore building a fulfilling career without sacrificing...

  • Episode #7

    Is Your Digital Marketing Agency Keeping You in the Dark? - Small But Mighty Marketing Podcast Ep 7

    Nov 13, 202430 minS4

    <p>Send a text</p><p>Is your agency keeping you in the dark?<br/><br/>Join Josh Becerra and Shinhee Son as they talk about the problems that come up when agencies aren’t open with clients. Miscommunication and lack of...

  • Episode #6

    Why Most Agency Client Relationships Fail - Small But Mighty Marketing Podcast Ep 6

    Oct 30, 202442 minS4

    <p>Send a text</p><p>Join hosts Josh Becerra and Shinhee Son as they discuss why many digital marketing agency-client relationships aren't working and how to fix them. Imagine working with an agency only to realize...

  • Episode #5

    Stop Letting Data Own You - Small But Mighty Marketing Podcast Ep 5

    Sep 18, 202445 minS4

    <p>Send a text</p><p>Join hosts Josh Becerra and Shinhee Son as they discuss the real impact of broken analytics. Imagine reporting on your revenue, only to find that it all drops to zero after an update. <br/><br/>We...

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  • Episode #4

    Finding Purpose, Hidden Talents, and Boosting Energy with Laura King

    Jul 31, 202442 minS4

    <p>Send a text</p><p>In this episode of the <b>Small But Mighty Marketing Podcast</b>, we chat with Laura King from Skywater Search Partners about cracking the code to solving customer problems. We'll uncover why asking...

  • Episode #3

    How to Fully Commit to Your Marketing Strategy EP61

    Jul 17, 202432 minS4

    <p>Send a text</p><p>Today, we're talking about how to do things the right way and how to fully commit to your marketing strategy. Discussing topics like ICP research, marketing budgets, educating stakeholders...

  • Episode #2

    Alignment, Accountability, and Agency Responsibility

    Jul 3, 202437 minS4

    <p>Send a text</p><p>In this episode, Shinhee Son and Josh Becerra explore how to achieve company alignment beyond just focusing on keywords. They delve into the dynamics of agency-client relationships, emphasizing the...

  • Episode #1

    Small But Mighty Marketing Teams: Podcast Evolution

    Jun 19, 202430 minS4

    <p>Send a text</p><p>Podcast Update - moving from "How I Work" to "Small But Mighty." Josh Becerra and Shinhee Son share insights on ways to prioritize learning over metrics and connect digital marketing to your...

  • Episode #28

    Freelance, Consultant, or Fractional CMO? Mastering Marketing: EP58 W/ Terra L. Fletcher

    Mar 4, 202427 minS3

    <p>Send a text</p><p>Terra emphasizes the pivotal role of communication and collaboration between marketing and sales teams, highlighting their significance in driving effective lead generation and customer engagement...

  • Episode #27

    2024 The Era of Disruption: EP57 W/ Debbie Schwake

    Feb 19, 202426 minS3

    <p>Send a text</p><p>Full Interview and Transcript: <br/>Welcome to our latest How I Work episode featuring Debbie Schwake and Josh Becerra! In this insightful discussion, we delve into the challenges of leadership...

  • Episode #26

    A Fractional CMO's Guide to Business Growth: EP56 W/ Barb Bertsch (Authentic)

    Jan 29, 202427 minS3

    <p>Send a text</p><p>Barb Bertsch from Authentic sits down with Josh Becerra in episode 56 of How I Work. Barb is a <b>Fractional CMO</b> with over 20 years of experience in the marketing industry. She emphasizes the...

  • Episode #25

    Business Partnership Alignment Both Internally and Externally EP55: An Interview W/ Wendy Sorquist

    Jan 15, 202425 minS3

    <p>Send a text</p><p>Podcast Interview and Transcript: https://augurian.com/how-i-work-wendy-sorquist/<br/><br/>In episode 55, Josh Becerra interviews Wendy Sorquist, the Director of Marketing over at Blaine Brothers...

  • Episode #24

    Mastering Demand Gen: ‘How I Work’ EP54 w/ Stephanie Alles (Uponor)

    Dec 4, 202319 minS3

    <p>Send a text</p><p><b>Full episode at:</b> <b>https://augurian.com/blog/how-i-work-stephanie-alles/</b><br/>In this episode, join Josh Becerra and Steph Alles, the Director of Demand Generation at Uponor, as they dive...

  • Episode #23

    Am I Empowering or Micromanaging? EP53 W/ Jennifer Jones, CMO

    Nov 20, 202333 minS3

    <p>Send a text</p><p><b>Full podcast and transcript: </b><b>https://augurian.com/blog/how-i-work-jennifer-jones/</b><b><br/></b><br/>Jennifer Jones, VP of Marketing at TIDI Products LLC, draws from her two-decade...

  • Episode #22

    Discovering Your Passion: Journey from Corporate to Freedom | EP52 W/ Heather Boschke

    Nov 6, 202323 minS3

    <p>Send a text</p><p>In episode 52 of "How I Work," host Josh Becerra interviews Heather Boschke, a strategic marketing leader with over 20 years of experience that spans Fortune 20 companies to nonprofit organizations...

  • Episode #21

    Building a Life of Purpose, Resilience, and Growth: EP51 W/ Colleen Kranz

    Oct 23, 202329 minS3

    <p>Send a text</p><p>In Episode 51 of "How I Work," host Josh Becerra delves into an enlightening conversation with Colleen Kranz, a dynamic and innovative strategic marketing and growth leader. Colleen's career journey...

  • Episode #20

    Unlocking Success: Susan Rylances's Key Insights for Business Growth EP50

    Oct 9, 202326 minS3

    <p>Send a text</p><p>Josh Becerra from Augurian interviews Susan Rylance, a business marketing growth strategist with a track record of helping SMBs and Fortune 500 companies build their marketing and digital teams...

  • Episode #19

    Unlocking Leadership Wisdom: Dena Mayne's Journey from 3M to Keystone EP49

    Sep 25, 202326 minS3

    <p>Send a text</p><p><b>Full blog and podcast: </b><b>https://hubs.la/Q01N4jJ40</b><b> <br/></b><br/>In this episode of How I Work, our host, Josh Becerra from Augurian, sits down with Dena Mayne, the Chief Operating...

  • Episode #18

    Career Coach Shares: From Debt to Millions Ep48 W/ Jeanne Omlor

    Sep 11, 202324 minS3

    <p>Send a text</p><p>In this exclusive interview, Josh Becerra meets with Jeanne Omlor, a business strategist and online coach. At 54, she turned her life around, going from a single parent in debt to organically...

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