The Small But Mighty Marketing Podcast

Josh Becerra and Shinhee Son share insights on ways to prioritize learning over metrics and connect digital marketing to your business’s bottom line. Join us each episode as we explore data, strategy, communication, and processes to help you drive results with clear accountabilities that your whole company can get behind. Learn from experiences shared by the hosts and special guests who’ve gone from scrappy to scalable.

The Small But Mighty Marketing Podcast is a business podcast hosted by Josh Becerra & Shinhee Son, with 67 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Josh Becerra & Shinhee Son hosts The Small But Mighty Marketing Podcast, a business show with 67 episodes published.

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  Episode #9

  The Real Power of Psychological Safety in Marketing Teams - Small But Mighty Marketing Podcast Ep 9

  Dec 18, 202433 minS4

  <p>Send a text</p><p>How important is psychological safety in driving your team’s success?<br/><br/>In this episode, Josh Becerra and Heather Boschke dive into why a safe environment is crucial for creativity, collaboration, and problem-solving within marketing teams.<br/><br/>We cover:<br/><br/>- The impact of psychological safety on team performance<br/>- How fear of failure holds back innovation<br/>- Steps to create a culture of trust and learning<br/>- Why great marketing requires a safe space to take risks<br/><br/>Tune in to discover how building a supportive te...

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  Episode #8

  From Burnout to Balance: Lessons in Career Reinvention - Small But Mighty Marketing Podcast Ep 8

  Dec 4, 202430 minS4

  <p>Send a text</p><p>What if your path to career success is also leading you to burnout?<br/><br/>In this episode, hosts Josh Becerra and Colleen Kranz explore building a fulfilling career without sacrificing balance.<br/><br/>We cover:<br/><br/>- How career burnout affects even the most ambitious professionals<br/>- The impact of aligning personal and business values<br/>- Practical steps to reinvent your career path<br/>- How to set goals that actually matter to you<br/><br/>If you're ready to turn career burnout into a journey toward balance and growth...

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  Episode #7

  Is Your Digital Marketing Agency Keeping You in the Dark? - Small But Mighty Marketing Podcast Ep 7

  Nov 13, 202430 minS4

  <p>Send a text</p><p>Is your agency keeping you in the dark?<br/><br/>Join Josh Becerra and Shinhee Son as they talk about the problems that come up when agencies aren’t open with clients. Miscommunication and lack of details can quickly ruin progress.<br/><br/>In this episode, we cover:<br/><br/>- Why transparency matters in agency-client relationships<br/>- How not having access to your data can slow you down<br/>- Easy ways to improve accountability and communication<br/>- Warning signs to look for with your agency partner<br/><br/>Check it ou...

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  Episode #6

  Why Most Agency Client Relationships Fail - Small But Mighty Marketing Podcast Ep 6

  Oct 30, 202442 minS4

  <p>Send a text</p><p>Join hosts Josh Becerra and Shinhee Son as they discuss why many digital marketing agency-client relationships aren't working and how to fix them. Imagine working with an agency only to realize you're not on the same page.<br/><br/>We cover:</p>Why agency-client relationships often failCommon mistakes that lead to misunderstandingsHow to improve communication and trustSimple steps to build stronger partnerships<p><br/>🎧 Tune in to learn how to keep your data under control!<br/>Find other ways to listen to the podcast.<br/>https://augurian.com/small-but-mighty-marketing-podcast/<br/><br/><br/></p><p>Exp...

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  Episode #5

  Stop Letting Data Own You - Small But Mighty Marketing Podcast Ep 5

  Sep 18, 202445 minS4

  <p>Send a text</p><p>Join hosts Josh Becerra and Shinhee Son as they discuss the real impact of broken analytics. Imagine reporting on your revenue, only to find that it all drops to zero after an update. <br/><br/>We discuss:<br/><br/>Why analytics often fail during migrations<br/>Common mistakes marketers make with tracking<br/>How to get alignment on your KPIs with leadership<br/>The steps to building a reliable source of truth<br/><br/>🎧 Tune in to learn how to keep your data under control!</p><p>Explore more content from leaders in the mark...

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