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Hosted by Fexingo · 🇺🇸 US · EN · 107 episodes
Established thought leaders with verified media credentials.
Lucas and Luna examine the mechanics of search engine optimization as a discipline of technical precision and strategic content. Each episode dissects one specific Google ranking factor — from Core Web Vitals and E-E-A-T signals to backlink profiles and topical authority — using real-world examples like how a mid-market retailer recovered traffic after a core update or why a B2B SaaS company's structured data overhaul lifted click-through rates. They avoid vague advice, instead tracing the cause-and-effect chain between a site change and its SERP performance, citing concrete metrics from public case studies and Google documentation. Lucas challenges Luna's assumptions about link-building tactics; Luna pushes back on Lucas's faith in algorithm-chasing. The show serves SEO practitioners who want to understand why ranking shifts happen, not just what to do next. It also appeals to marketing managers and business owners who need to evaluate whether their current SEO strategy is built on du
Fexingo hosts The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic, a business show with 107 episodes published.
In this episode of The SEO Podcast, Lucas and Luna dive into Google Search Console Insights, a free tool that reveals how your content performs in search compared to competitors. They explore a real case study of an e-co
In Episode 132 of the SEO Podcast, Lucas and Luna explore how Google personalizes search results based on individual user behavior, from past clicks and location to device usage. They discuss the shift from a one-size-fi
In this episode of The SEO Podcast, Lucas and Luna dive into how Google incorporates user interaction signals — like click-through rate, dwell time, and bounce rate — into its ranking algorithm. They discuss a 2025 study
In this episode of The SEO Podcast, Lucas and Luna explore how Google now interprets conversational search signals—the way users phrase queries in natural language, especially with AI chat interfaces like Search Generati
In this episode of The SEO Podcast, Lucas and Luna explore how Google's image understanding technology in 2026 treats alt text not just as an accessibility checkbox, but as a semantic signal that feeds into entity recogn
In this episode of The SEO Podcast, Lucas and Luna break down how Google's Search Quality Rater Guidelines influence real search rankings in 2026. They dive into the specific signals raters evaluate: E-E-A-T, page qualit
In episode 127 of the SEO Podcast with Fexingo, Lucas and Luna unpack the growing role of brand search volume as a direct ranking signal. Using the example of a mid-market DTC brand that saw a 40% traffic drop after a br
Google's link evaluation has moved away from raw backlink counts toward nuanced link quality metrics. In this episode, Lucas and Luna break down what 'link quality' actually means in 2026 — including the shift from PageR
In episode 125 of The SEO Podcast, Lucas and Luna dive into Google Shopping Graph — the underlying data layer that now powers product rankings across both organic and paid surfaces. Lucas explains how Shopping Graph comb
In this episode of The SEO Podcast with Fexingo, Lucas and Luna dive into how Google leverages user intent signals — search behavior, session context, and engagement metrics — to refine search rankings in 2026. They expl
In this episode of The SEO Podcast, Lucas and Luna explore how Google's Natural Language Processing (NLP) models, like BERT and MUM, influence search rankings in 2026. They break down the shift from keyword matching to u
Episode 122 of The SEO Podcast dives into how Google's page experience signals actually work in 2026. Lucas and Luna break down the three core metrics — LCP, INP, and CLS — and explain what SEOs need to know about the sh
In this episode, Lucas and Luna dive into Google's passage indexing technology and how it impacts SEO rankings in 2026. They explain how Google now ranks individual passages from a page rather than just the entire URL, u
In this episode of The SEO Podcast, Lucas and Luna dive into practical recovery strategies for sites hit by the July 2026 Google core update. They analyze a real case study of a mid-sized e-commerce site that lost 40% of
In this episode, Lucas and Luna explore how Google's ranking algorithms increasingly favor topic clusters over individual keyword-optimized pages. Using the example of a mid-size B2B software company that consolidated 20
In this episode of The SEO Podcast, Lucas and Luna dive into how Google's Knowledge Graph influences search rankings in 2026. They break down the shift from keyword matching to entity-based understanding, using a real-wo
In this episode, we unpack query clustering — a 2026 Google signal that groups related search queries to assess topic authority. Lucas and Luna explore how this changes SEO strategy: instead of optimizing for individual
In this episode of The SEO Podcast, Lucas and Luna dive into how Google's structured data interpretation has evolved in 2026, focusing on product markup for ecommerce rankings. They break down the shift from simple schem
In this episode of The SEO Podcast, Lucas and Luna explore how Google is now using video understanding — not just captions or metadata, but actual visual and audio content analysis — to rank pages in 2026. They break dow
In this episode of The SEO Podcast, Lucas and Luna unpack the evolving role of Google reviews in local search rankings as of mid-2026. Drawing on recent data from a BrightLocal survey of 2,500 consumers and a case study
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The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic is hosted by Fexingo. The show is categorised under business and has published 107 episodes.
The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic has published 107 episodes.
The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic regularly covers business. It sits in the business category.
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Episodes of The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic average 9 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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