
The Rob Prsa Podcast
No Brand Is Safe Anymore… Not Even Nike
Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 Nike is one of the biggest brands in the world — and even Nike isn’t safe anymore. Nike’s market share has fallen, its direct-to-consumer business is struggling, and the company is trying to rebuild relationships with wholesalers. But I think the bigger story is what this says about the future of branding, social media marketing, and small businesses. The internet has completely changed the game. Instagram, TikTok, YouTube and the modern interest graph don’t automatically reward the biggest brands anymore. Attention has to be earned. A small clothing brand startup with better content can now compete for the exact same attention as Nike, Adidas, or any other massive company. In this video, I break down what’s happening with Nike, why big brands are struggling to adapt to modern social media, how the TikTok algorithm and interest graph changed brand marketing, and why this could be one of the biggest opportunities ever for small clothing brand startups and entrepreneurs. If you’re building a clothing brand, streetwear brand, e-commerce business, personal brand, or trying to grow through organic social media, this is something you need to understand.

