The Revenue Room™, by H2K Labs

Welcome to The Revenue Room™, brought to you by H2K Labs. Our podcast is designed for CEOs and their revenue-critical executive teams leading media, events, data/info, and marketplace businesses. We focus on boosting revenue, enhancing profitability, and elevating enterprise value. Each episode delves into cutting-edge data-driven strategies to accelerate revenue, manage risks, and establish scalable, predictable processes. We also discuss elevating revenue to the core of operational excellence, empowering you to consistently outperform your competitors.

The Revenue Room™, by H2K Labs is a business podcast hosted by Unknown Host, with 57 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts The Revenue Room™, by H2K Labs, a business show with 57 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #30

  $101M, 27 People, Zero VC: How Tim Huelskamp Built 1440 Into America's Most Profitable Newsletter

  Jul 29, 202652 minS2

  In this episode of The Revenue Room™ Podcast, Heather Holst-Knudsen sits down with Tim Huelskamp, Co-Founder and CEO of 1440, the daily newsletter serving nearly five million intellectually curious readers. After a decade in private equity, Tim built one of the most profitable media businesses in America—27 employees, $1 million in revenue per person, a $101 million valuation, and not a dollar of venture capital. He breaks down the flywheel behind it: a product readers love, advertising that delivers measurable ROI, and disciplined reinvestment into growth. Why Listen: Learn the unit economics of a profitable newsletter: $3–$4 subscriber acquisition, payback within quarters, and stacked profitable cohorts Understand why talent is the single biggest ROI in business—and how 1440 achieved 90%+ retention over five years Hear how reader feedback became the roadmap for 1440 Topics, a human-curated, AI-enabled knowledge discovery product Discover how to build a durable, founder-controlled company with non-dilutive financing and lean operations Get Tim's contrarian take on AI: why human curiosity can't be outsourced to agents CONNECT WITH TIM: https://www.linkedin.com/in/timhuelskamp/ About Heather Holst-Knudsen Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect . A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™. About Revenue Room™ CXO Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation. Learn more or apply for membership at https://www.revenueroomcxo.com/apply

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  Episode #29

  Stop Buying AI Tools. Start Buying Back Your People's Time.

  Jul 22, 202647 minS2

  In this episode of The Revenue Room™ Podcast , Heather Holst-Knudsen sits down with Jay Lauf , Co-Founder of Charter and former founding publisher of Quartz. With two successful media exits under his belt and decades leading iconic brands like The Atlantic and WIRED , Jay shares why the biggest AI opportunity isn't buying more tools—it's redesigning how people work. From building indispensable media businesses to creating sustainable high-performance cultures, he offers practical lessons for CEOs navigating AI, leadership, and the future of work. Why Listen: Learn why 93% of AI investment goes into tools while only 7% goes into training , and why that imbalance is holding companies back. Discover how AI can increase productivity without increasing burnout by giving employees time back to focus on higher-value work. Hear why the future belongs to businesses that become indispensable, not just interesting , by earning meaningful, recurring attention. Explore practical leadership strategies from Charter, including no-meeting Fridays, manager user manuals, and using AI to improve quality rather than simply increasing output. Understand why founders often underestimate the human side of acquisitions , and how vision, leadership, and storytelling influence successful exits. CONNECT WITH JAY: https://www.linkedin.com/in/jay-lauf-b7452724/ About RevvedUP 2026 RevvedUP 2026 is where CEOs and revenue-critical C-Suite leaders reset their growth playbook for the AI-first economy. Taking place March 23–24, 2026 at The Vinoy Resort in St. Petersburg, FL, this two-day strategy lab helps leaders pressure-test how AI moves from cost center to growth driver and turn data and disruption into competitive advantage. About Heather Holst-Knudsen Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect . A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™. About Revenue Room™ CXO Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation. Learn more or apply for membership at info.h2klabs.com/apply-cxo .

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  Episode #28

  Why Your Next Revenue Stream Isn't More Content - It's Saving Your Audience Time

  Mar 12, 202656 minS2

  In this episode of The Revenue Room™ Podcast, Heather Holst-Knudsen and David explore how B2B media companies can shift from chasing volume to delivering efficiency. Instead of overwhelming audiences with endless information, the winning strategy is helping professionals find the right insights faster and make better decisions with less friction. Why Listen: Learn why audience time is the most valuable currency in media Understand how B2B media companies can shift from content volume to decision value Hear how media platforms and trade shows work together to build stronger industry ecosystems Discover how trusted industry brands can create new revenue by reducing complexity for their audience CONNECT WITH DAVID: https://www.linkedin.com/in/davidnewcorn/ About RevvedUP 2026 RevvedUP 2026 is where CEOs and revenue-critical C-Suite leaders reset their growth playbook for the AI-first economy. Taking place March 23–24, 2026 at The Vinoy Resort in St. Petersburg, FL, this two-day strategy lab helps leaders pressure-test how AI moves from cost center to growth driver and turn data and disruption into competitive advantage. About Heather Holst-Knudsen Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect . A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™. About Revenue Room™ CXO Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation. Learn more or apply for membership at info.h2klabs.com/apply-cxo .

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  Episode #27

  Why Traffic-Reliant Media is "Done For" (And Why Media + Events + Data Wins)

  Mar 5, 202655 minS2

  In this episode of The Revenue Room, host Heather Holst-Knudsen sits down with Jacob Donnelly, founder of A Media Operator (AMO). They discuss why media business models built on algorithmic traffic are operating on borrowed time, and why anyone dependent on it is simply "done for". Between the threat of AI replicating "average" content and a shifting M&A landscape heavily influenced by Private Equity, the old publishing playbook is broken. Jacob reveals how the smartest CEOs are future-proofing their businesses by abandoning the mass-reach illusion and building a durable "three-legged stool": Media, Events, and Data. Why Listen: Learn why Artificial Intelligence makes "average" content obsolete, and why CEOs need to have hard conversations with PE owners about compressing short-term EBITDA to invest heavily in elite, proprietary content. Discover why publishers must prioritize the Lifetime Value (LTV) of their audience and treat advertising as a high-margin secondary model behind reader revenue—much like Uber's advertising model. Understand the current M&A market, why Private Equity buyers assign premium valuations to diversified media and event assets, and why pure-play event companies are leaving massive value on the table. Hear the hard truth on why the easiest way to make 7 figures is a media company, but the hardest way to make 8 figures is a media company. Find out why founder-led companies with clear-cut voices and rapid decisiveness drastically outperform executive-run media brands during times of industry disruption. About RevvedUP 2026 RevvedUP 2026 is where CEOs and revenue-critical C-Suite leaders reset their growth playbook for the AI-first economy. Taking place March 23–24, 2026 at The Vinoy Resort in St. Petersburg, FL, this two-day strategy lab helps leaders pressure-test how AI moves from cost center to growth driver and turn data and disruption into competitive advantage. About Heather Holst-Knudsen Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect . A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™. About Revenue Room™ CXO Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation. Learn more or apply for membership at info.h2klabs.com/apply-cxo .

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  Episode #28

  Turning Your Passive Data Lake into an Active Revenue Stream

  Mar 4, 202658 minS2

  In this episode of The Revenue Room™, host Heather Holst-Knudsen sits down with Max Gabriel, the Co-Founder and CEO of Markus AI. Drawing on his extensive experience as the former Chief Transformation Officer at Informa and leading tech transformations at Pfizer, Max discusses the monumental shift from the bloated "Tool Economy" of SaaS apps to the highly anticipated "Agent Economy". He shares the secrets behind building Informa's massive IIRIS data engine—which captured over 1.8 billion audience interactions—and how he empowers ordinary teams to achieve extraordinary things. Why Listen Discover the "Agent Economy": Learn why the era of overpaying for 15,000 fragmented SaaS tools is coming to an end, and how AI agents will soon orchestrate complex, multi-step workflows. Master Data Transformation: Uncover practical strategies for organizing siloed data, deploying data lakes, and balancing compliance with commercial revenue generation in complex enterprise environments. Leadership Insights: Find out how to inspire cross-functional teams and secure the top-down leadership buy-in required to execute massive tech projects successfully. The Future of Events: See how AI event crews are replacing clunky event apps to deliver intentional connections, contextual matchmaking, and actionable ROI for sponsors and attendees. CONNECT WITH MAX GABRIEL: https://www.linkedin.com/in/maxgabriel/ About RevvedUP 2026 RevvedUP 2026 is where CEOs and revenue-critical C-Suite leaders reset their growth playbook for the AI-first economy. Taking place March 23–24, 2026 at The Vinoy Resort in St. Petersburg, FL, this two-day strategy lab helps leaders pressure-test how AI moves from cost center to growth driver and turn data and disruption into competitive advantage. About Heather Holst-Knudsen Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect . A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™. About Revenue Room™ CXO Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation. Learn more or apply for membership at info.h2klabs.com/apply-cxo .

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