Hosted by Seedtag · 🇺🇸 US · EN · 37 episodes
Established thought leaders with verified media credentials.
The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches media leaders use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
Seedtag hosts The Pub Way: An AdTech Podcast for Media Leaders, a business show with 37 episodes published.
In this special episode for International Women’s Month 2026, we bring together female leaders across adtech and media to share the moments that shaped their careers, the lessons they wish they had known earlier, and how
In this episode of The Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Amanda Gomez, SVP of Revenue Operations & Ad Technology at New York Post, to explore how news publishers are balancing br
In this episode of The Pub Way Podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Heather Carver, Chief Revenue Officer at Freestar, to explore how AI and curation are redefining brand safety and reshaping
Mike and Tina welcome Scott Young, Co-Founder and Chief Product Officer at Transmit, to discuss the evolution and innovation in streaming, particularly in live sports. Scott shares his extensive background in digital adv
In this episode of The Pub Way podcast, Tina and Mike welcome Stephanie Layser, Global Head of Publisher Ad Tech Solutions at Amazon Web Services (AWS). Stephanie shares exclusive insights on the launch of AWS RTB Fabric
In this episode, our hosts Mike and Tina discussed the transformative impact of AI and automation in the publishing industry with Jared Siegal, founder and CEO of Attitude. They explored how large language models (LLMs)
In this episode of The Pub Way podcast, Tina and Mike discuss the evolving landscape of adtech with Brendan Norman, Co-Founder and CEO of Classify. They explore the decline of traditional taxonomies, the rise of agentic
In this episode of The Pub Way podcast, Tina and Mike welcome Mike Brooks, Global Head of Business Development and Partnerships at LG Ad Solutions. They explore the evolving landscape of connected TV (CTV) and digital id
Carter Lassy (Chief Product Officer at SheerID) joins hosts Tina and Mike to discuss the evolving role of data and identity in advertising. The conversation covers the importance of verified data, the hybrid model of mer
In this episode of The Pub Way podcast, hosts Tina and Mike, welcome Jon Wallett (Seedtag’s VP of Sales East Coast) to explore the complexities of programmatic advertising. They discuss the initial promises of one-to-one
In this episode of The Pub Way podcast, hosts Tina Iannacchino & Mike Villalobos welcome Michael Scott, VP, Head of Ad Sales and Operations at Samsung Ads North America, to explore the transformative landscape of televis
In this episode of The Pub Way podcast, Tina and Mike discuss the rise of ad-supported streaming and the evolution of the programmatic supply chain with guest Kris Magel (VP, Head of Global Agency Partnerships at FreeWhe
In this special crossover episode of AdTech Heroes x The Pub Way podcasts, recorded from Cannes in partnership with The Drum, we explored how brands and publishers can use real-time context and AI to connect with audienc
In this episode of The Pub Way podcast, Mike and Tina sit with Tyler Romasco (SVP, Global Publisher Development at OpenX) to discuss the evolving landscape of advertising technology, focusing on curation, supply quality,
In this episode of The PubWay podcast, hosts Tina and Mike welcome Brian Lin, Senior Vice President of Product Management, Advertising at TelevisaUnivision, the world's leading Spanish-language media company. They discus
In this episode of The PubWay podcast, hosts Tina and Mike welcome Tony Katsur, CEO of IAB Tech Lab, to explore the evolving landscape of ad tech. They discuss the importance of innovation, open source solutions, and the
In this episode of The PubWay podcast, hosts Tina and Mike welcome Tony Franklin, CEO of Tidbit Consulting, to explore the challenges of programmatic advertising, the importance of understanding both sides of the market,
In this special episode for International Women's Month 2025, we bring together female leaders across adtech & media to explore how we can #AccelerateAction for gender equality: Jackelyn Keller (CMO, Comscore), Natasha B
In this episode, Tina and Mike were joined by Don Valdez, during his time as Head of Ad Tech and Publisher Partnerships at The Media Trust. Don explored how AI can enhance content quality, protect user data, and ensure r
In this episode of The PubWay podcast, Mike Villalobos speaks with Jessica Breslav, Chief Customer Officer at Index Exchange, about the evolution of Supply-Side Platforms (SSPs) in the AdTech ecosystem. They discuss the
Dr. Scott Young
Co-Founder and Chief Product Officer · The Behavioural Insights Team
1 appearance on this show
Brendan Norman
Co-Founder and CEO · Classify
1 appearance on this show
Dr. Mike Brooks
licensed psychologist and licensed specialist in school psychology · LG Ad Solutions
1 appearance on this show
Michael Scott
professor of classics and ancient history · Glowing Ghost Paranormal
1 appearance on this show
Jamie Dunlop
Managing Partner · Mediaplus UK
1 appearance on this show
Tony Franklin
pastor · Nicholasville United Methodist Church
1 appearance on this show
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The Pub Way: An AdTech Podcast for Media Leaders is hosted by Seedtag. The show is categorised under business (marketing) and has published 37 episodes.
The Pub Way: An AdTech Podcast for Media Leaders has published 37 episodes.
The Pub Way: An AdTech Podcast for Media Leaders regularly covers business, marketing, technology. It sits in the business category, with a marketing focus.
The Pub Way: An AdTech Podcast for Media Leaders is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Pub Way: An AdTech Podcast for Media Leaders hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Pub Way: An AdTech Podcast for Media Leaders average 36 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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