arts
Hosted by Ina J Photography · arts · EN · 66 episodes
Welcome to The Pet Photographers' Journal, a practical and unfiltered podcast for talented pet photographers ready to build a business with more purpose, passion, and profitability.I’m Ina J, a pet photographer who turned my side hustle into my full-time career. In this podcast, I share exactly what I’ve learned and actually applied in my own business. We talk about pricing, mindset, marketing, client experience, and sales, without feeling pushy.Some lessons I picked up from others but I always tweak things to work for me and I’ll tell you how you can too. I overshare sometimes but in the best way possible because I believe in learning from real-life experiences not just theory.Whether you’re just starting or scaling to five-figure sales this show is your behind-the-scenes guide to pet photography business success.
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Contact path
Verified email
Booking probability
33%
Guest openness
Selective
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Signup to Generate a PitchWelcome to The Pet Photographers' Journal, a practical and unfiltered podcast for talented pet photographers ready to build a business with more purpose, passion, and profitability.I’m Ina J, a pet photographer who turned my side hustle into my full-time career. In this podcast, I share exactly what I’ve learned and actually applied in my own business.
The Pet Photographers' Journal is hosted by Ina J Photography. The show has published 66 episodes to date.
Recent episodes include "Your Pet Photography About Page: How to Find Your Real Story, with Andrea Shah" (19 October 2026, 60 minutes), "Consistent Bookings With a Full-Time Job: How Coaching Helped This Pet Photographer Get Fully Booked Three Seasons in a Row" (12 October 2026, 41 minutes), and "From Inconsistent Bookings to Booked Out: How This Pet Photographer Booked 14 Sessions and Raised $87K" (28 September 2026, 58 minutes).
The Pet Photographers' Journal publishes roughly every two weeks, with episodes averaging 40 minutes across 66 episodes.
Booking probability for The Pet Photographers' Journal is 33%, and the host is rated Selective on guests. The Pet Photographers' Journal requires a Pod Score of 80 or higher. The Pet Photographers' Journal's contact route on record: verified email.
The strongest fits for The Pet Photographers' Journal are Artists, Writers & Performers. The Pet Photographers' Journal has an arts audience.
Ina J Photography hosts The Pet Photographers' Journal, an arts show with 66 episodes published.
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Episode #39
Your Pet Photography About Page: How to Find Your Real Story, with Andrea Shah When Ina built her first website, her About page said she loved photography and had done darkroom in high school. Copywriter Andrea Shah...
Episode #38
Sharon Canovas used to charge $75 for a session with around 40 photos, and it was turning into a very expensive hobby. Today her average sale is around $2,000, and she has booked out spring, summer and autumn in a row...
Episode #37
In April, Aubri Poon wrote down her dream result: another successful calendar contest, and $10,000 donated to dog rescues. By August, the beer can label contest she ran with a Calgary brewery had raised $87,341 for the...
Episode #36
Kaity Hartley has said the thing most pet photographers think and never say out loud. She wants to be the photographer everybody can afford, because she genuinely believes everyone should be able to have beautiful...
Episode #35
Two of my clients have been on television recently. Neither of them paid a cent for it. They both sent a press release. In this episode I'm talking about press releases, which I think is the most underused free...
Episode #34
Erin Ollila spent years comparing wedding photographers before her own wedding, and she still remembers ruling one out. Everyone in her area loved them. She looked at their website and thought she would probably get in...
Episode #33
Michelle Marchant used to be flat out for two months, then drop off to nothing. Leads were never her problem. She had them coming in, she just did not know what to do with them once they landed. Now she has eleven...
Episode #32
For years I did what everyone tells you to do. I posted consistently, I showed up on social media, I made sure my website was SEO optimised. And I was still sitting there waiting for the bookings to come in. Last year...
Episode #30
When someone tells me AI content all sounds the same, I don't argue. I agree, somewhat. Most people are giving AI basic prompts and getting generic AI slop back. In this episode I'm sharing the difference between AI...
Episode #29
A disappointing ordering appointment usually looks like one of a few things. They don’t show up. They turn up and say, my gosh, this is so expensive, or I thought this included all the digitals. Or you relied on them to...
Episode #28
Back when I charged around $250 a session, my marketing sounded like every other pet photographer's. Pet photography pricing works differently now, and generic AI content can do the same damage that generic marketing...
Episode #26
If you've ever felt like you're posting and posting and still staring at an empty calendar, this one's for you. In this episode I'm sharing a small change to the podcast (more solo episodes, and moving to fortnightly)...
Episode #25
Have you ever scrolled past a shelter dog and thought "that photo doesn't do them justice"? Adam Goldberg had the same thought, and he did something about it. Adam is the founder of AGold Photos and the creator of...
Episode #24
In one week, it will be a year since I released the very first episode of The Pet Photographers' Journal. I honestly didn't know if I'd still be here doing this. I didn't know if I'd stay consistent. I didn't know if it...
Episode #23
When Kirstie McConnell found out she was moving back to Australia after six years in Italy, she had six months to prepare. By the time she landed in Melbourne, a city where she knew almost no one professionally, she had...
Episode #22
What if you could run four campaigns a year, spend around $40 to acquire each client, and predict exactly how many sessions you'd fill? That is exactly what Jason Krieger-Baum has built at Fido Photo in Toronto. He has...
Episode #21
Right now I've got 16 sessions booked for May, ordering appointments to run, editing to get through, and prints to deliver. And I'm still marketing. I know that probably sounds like a lot. This episode is about what...
Episode #20
I'm recording this right at the start of my busiest month. Sixteen sessions in May. And almost every single one of them was booked from campaigns I ran back in January and February. That gap between when the marketing...
Episode #19
Why You Can't Make Yourself Show Up Online (It's Not a Confidence Problem) with Miss Marissa You know what you should be doing. Post more. Show up consistently. Put yourself out there. And yet something keeps stopping...
Episode #18
How I Know What a Client Will Spend Before They See Their Photos If you've ever had a client ghost you after the session, or show up to their ordering appointment completely shocked by the pricing, this episode is going...
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