Hosted by BPD · 🇺🇸 US · EN · 295 episodes
Established thought leaders with verified media credentials.
As a bold, future-forward podcast for healthcare marketers who refuse to settle for how things have always been, The No Normal Show explores what’s new, next, and needed in healthcare marketing—from innovation and AI to the marketing truths shaping healthcare’s future. The status quo ends here.
BPD hosts The No Normal Show by BPD, a business show with 295 episodes published.
In this final episode of our series exploring the strategic imperative of speed in healthcare, Emily Baker is joined by Kelly Nye, Vice President of Marketing and Digital Strategy at HCA Healthcare, and Jessica Schmidt,
Speed doesn’t happen on its own. It happens through people. In this episode, part of our series on the strategic imperative of speed in healthcare, Emily Baker speaks with Jeremy Harrison, VP of Consumer Engagement and E
If speed is now the strategy, the next question is: how do you actually operationalize it at scale? In this episode, part of our series exploring the strategic imperative of speed in healthcare, Jason Brown, CEO and Co-f
This season marks a new era of The No Normal Show. Over the next four episodes, we’re exploring one critical issue shaping the future of healthcare: speed. The pace of change has outgrown traditional planning cycles. Res
In this episode of What Just Happened?!, Emily Baker and Sarah Mars Bowie, VP of Communications at BPD, unpack expanding drug transparency requirements, bringing new scrutiny to hospitals. As state-level reporting evolve
What Just Happened?! In this week’s episode, Emily is joined by Stephanie Wierwille, EVP of Strategy & Innovation, to discuss takeaways from BPD’s 10th Joe Public Retreat, where leading health system marketers gathered a
What Just Happened?! is a new bite-sized series from the No Normal Show, where we’re unpacking the headlines to give healthcare and marketing leaders quick insights across major moments. What’s on our minds as we roll in
Fresh off an incredible AI in Healthcare Marketing Week, BPD’s Stephanie Wierwille, SVP of Strategy & Innovation, and Victoria Davis, Group Account Director, share their biggest takeaways and the standout moments shaping
As hospitals and health systems head into another year of financial pressure, shifting consumer expectations, and intensifying scrutiny, what does the future of payor-provider relations look like in 2026? In this episode
In this episode of The No Normal Show, Stephanie Wierwille is joined by Drew Marlatt, BPD’s VP of Data Products and Technology, for a conversation on one of the biggest barriers to innovation in healthcare: mindset. They
What does a consumer study say about healthcare advertising? In this episode of The No Normal Show, we discuss exclusive insights from BPD's latest consumer study and figure out what messages resonate, and what turns con
In this episode of The No Normal Show, Stephanie Wierwille and Nicole James of BPD sit down with Philip Guiliano, founding partner at BrandActive, to explore their new joint paper, The Courage to Save Millions. Together,
As 2025 winds down, hosts Stephanie Wierwille and Victoria Davis take a look at how healthcare is transforming and how close we are to realizing the predictions of Joe Public 2030. The team kicks things off with inspirin
“I just think there needs to be more awareness of the job itself and also just changing the culture of surgery that tends to be a little more negative.” Alyssa Ellis built a powerful digital community by doing what healt
“We want to transform and revolutionize, or create a different type of healthcare system.” At HLTH 2025, Dr. Olivia Richman shared how Docfluencer MDO is mobilizing a nationwide network of physician influencers to lead b
“I think of it as a resident physician that is in an AI format.” At HLTH 2025, Jacob Plummer shared how Ada Health is using AI to solve some of healthcare’s biggest system-level challenges, from specialist access to pati
“Every person who’s a doctor went into healthcare to help people. And when we feel like we’re fighting systems that don’t allow us to help those patients, that becomes really frustrating.” At HLTH 2025, Dr. Harpreet Tsui
"There should be some little piece of philanthropy in everything we do.” At HLTH 2025, Kyle Guerin of Henry Schein reminded us that healthcare innovation isn’t just about tech — it’s about people. In this interview, Kyle
“Reddit is a great way to dive into those sub-communities, understand what people’s concerns are, what side effects they’re experiencing… it really gives you the tools.” At HLTH 2025, Cara Buscaglia of Talkwalker reminde
In this jam-packed episode, host Stephanie Wierwille is joined by BPD President Jessica Schmidt and EVP of Client Services Trish Brawner. Together, they recap key takeaways from HLTH 2025, unpack BPD’s new partnership wi
Jeremy Harrison
Managing Director, Head of UK Asset-Based Lending · MultiCare Health System
1 appearance on this show
Jason Brown
Olympic Medallist, Team USA Figure Skater & LGBTQ+ Trailblazer on Life On and Off the Ice · Alberta Outdoor Adventure Expo
1 appearance on this show
Nicole Baxter
Chief Brand Officer · HCA Healthcare
1 appearance on this show
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The No Normal Show by BPD is hosted by BPD. The show is categorised under business (marketing) and has published 295 episodes.
The No Normal Show by BPD has published 295 episodes.
The No Normal Show by BPD regularly covers business, marketing, news. It sits in the business category, with a marketing focus.
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Episodes of The No Normal Show by BPD average 25 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The No Normal Show by BPD's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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