Hosted by Unknown Host · EN
Established thought leaders with verified media credentials.
Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that daily email. What happens when a writer's list becomes their primary asset — and what happens when it doesn't?
Unknown Host hosts The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business.
In this episode of The Newsletter Podcast, Lucas and Luna explore the growing trend of sponsored content in newsletters. They focus on the case of 'The Hustle' and its transition to a sponsored model under HubSpot, discu
Episode 33 of The Newsletter Podcast explores how newsletter writers are partnering with brands for sponsored deep dives—long-form, narrative-driven sponsored content that integrates naturally with the newsletter's voice
Lucas and Luna examine how top newsletters are moving beyond banner ads and native sponsorships to sell sponsored deep dives — full-length, editorially framed articles paid for by a single brand. They break down the econ
In this episode, Lucas and Luna explore how newsletter writers are using Facebook and Instagram retargeting ads to bring back readers who abandoned sign-ups or stopped opening emails. They dive into a specific case: a mi
Lucas and Luna explore how newsletter writers are turning their subscriber lists into paid communities as a sustainable revenue stream beyond ads and subscriptions. Using examples like The Browser's owner Nick Linger's C
Episode 29 of The Newsletter Podcast dives into the neglected art of the welcome sequence. Lucas and Luna break down why most newsletters lose 30-40 percent of new subscribers within the first week, and how a three-email
In this episode, Lucas and Luna explore how newsletter writers are adopting live chat—like Slack channels, Discord servers, and Telegram groups—to turn one-way emails into two-way conversations. They discuss the specific
In this episode of The Newsletter Podcast, hosts Lucas and Luna explore a fresh retention tactic that top newsletter writers are quietly adopting: the cascading content strategy. Instead of dumping everything into one em
Lucas and Luna dive into the rising trend of audio editions for email newsletters. With inboxes overflowing, writers like Lenny Rachitsky and The Hustle are offering narrated versions of their newsletters — boosting enga
Lucas and Luna explore how newsletter creators are using interactive quizzes to boost subscriber growth and engagement, focusing on the success story of a finance newsletter that added a 'What Type of Investor Are You?'
In this episode, Lucas and Luna explore a surprising offline marketing strategy gaining traction among digital newsletter writers: direct mail postcards. With the rise of digital fatigue, some newsletter creators are sen
Episode 23 of The Newsletter Podcast with Fexingo dives into a low-effort high-impact strategy that many newsletter writers overlook: the swipe file. Lucas breaks down how curating a collection of proven subject lines, C
Lucas and Luna unpack the growing trend of newsletter operators creating private ad marketplaces, bypassing traditional ad networks to sell sponsorships directly. They examine the case of a mid-sized business newsletter
Lucas and Luna explore why newsletters that rely solely on paid subscriptions often struggle, while those with a distinct product—like a digital tool, cohort-based course, or physical item—build sustainable revenue. They
A growing number of newsletter writers are adding short-form video to their email strategy, and the results are striking. Lucas and Luna break down how one Substack writer saw a 40 percent reduction in churn after embedd
Lucas and Luna dive into the overlooked art of newsletter performance measurement. Using the case of a mid-size B2B newsletter that increased revenue 40% by focusing on engagement metrics over subscriber count, they brea
In this episode, Lucas and Luna explore how newsletter writers are integrating AI tools into their workflow without sacrificing authenticity or reader trust. They break down the case of a business newsletter that uses AI
Most newsletter growth advice focuses on subject lines or landing pages. But the real lever is automated segmentation: dividing your list by behaviour and sending different content to different subscribers. In this episo
In episode 16 of The Newsletter Podcast, Lucas and Luna explore a rising trend: newsletter creators launching companion podcasts to drive subscriber growth. They zero in on a specific case — the 'Marketing Examined' news
In this episode, Lucas and Luna explore the rising trend of interactive polls in email newsletters. They dive into a specific case: how the marketing newsletter 'Trends Weekly' added a simple two-option poll to its welco
Sponsor detection runs nightly. Check back soon.
No public pitch examples yet for this show.
Generate your own personalised pitchShows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business has a verified contact on file. Create a free PitchCentric account to access it and generate a personalised pitch in seconds. Research at least 3 recent episodes first and lead with a specific angle that serves their business audience.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business is hosted by Unknown Host. The show is categorised under Business and has published 0 episodes.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business regularly covers Business. It sits in the Business category.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business average 10 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 11 days ago.
