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Hosted by Fexingo · 🇺🇸 US · EN · 156 episodes
Established thought leaders with verified media credentials.
Every week, Lucas and Luna scrutinize the business of email newsletters — the platforms, the economics, the craft. From Substack's creator equity model to Beehiiv's ad-network play, they map the shifting landscape where independent writers and media companies collide. They examine real newsletters — Morning Brew, The Hustle, Lenny's Letter — to understand what drives growth, retention, and monetization. Lucas, a former journalist, pushes for the editorial side: How do you build a voice that compels opens? Luna, grounded in audience data, counters with open rates, churn curves, and unit economics. Together, they debate the tension between sponsored content and reader-funded models, the role of SEO and social distribution, and the fragility of a business built on a single inbox. This is not a how-to guide; it's a forensic look at a medium reshaping media. If you run a newsletter, think about starting one, or simply subscribe to a dozen, their conversations will change how you see that da
Fexingo hosts The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business, a business show with 156 episodes published.
In episode 160 of The Newsletter Podcast, Lucas and Luna explore how a niche B2B newsletter leveraged targeted sponsorships to reduce reliance on subscription fees and grow revenue by 40 percent in six months. They break
In this episode of The Newsletter Podcast, Lucas and Luna explore the story of a niche finance newsletter that saw paid conversions double after introducing a 7-day free trial. They break down the psychology behind free
In this episode of The Newsletter Podcast with Fexingo, Lucas and Luna look at how a single habit shift — writing every morning at 6 AM — helped one Substack author triple their paid revenue in nine months. They break do
In this episode, Lucas and Luna explore how a single welcome email can double newsletter revenue. They break down the psychology behind the welcome sequence, using real examples like the Morning Brew and a niche B2B news
In this episode of The Newsletter Podcast, Lucas and Luna explore a counterintuitive retention strategy: the pause button. While most newsletters focus on preventing cancellations entirely, a growing number of indie writ
In this episode of The Newsletter Podcast with Fexingo, Lucas and Luna break down the anatomy of a welcome email sequence that can double newsletter revenue. They start with a surprising stat: 40 percent of new subscribe
In this episode, Lucas and Luna dig into a counterintuitive growth strategy: mining reader replies for product ideas. They look at how a niche financial newsletter turned a single reader question into a paid research ser
Blank page syndrome hits every newsletter writer eventually. In this episode, Lucas and Luna dig into the swipe file — a personal library of compelling openings, subject lines, and structural patterns that top writers bu
In this episode of The Newsletter Podcast, Lucas and Luna explore how a single welcome email can dramatically boost newsletter revenue. They break down the anatomy of an effective welcome sequence, using the example of a
In this episode of The Newsletter Podcast, Lucas and Luna explore how milestone posts can be a powerful tool for converting readers into paid subscribers. They break down the psychology behind celebrating subscriber coun
In this milestone 150th episode, Lucas and Luna dive into the mechanics of referral programs for newsletters, using concrete examples like Morning Brew and The Hustle. They break down why referral programs work, how to s
In episode 149 of The Newsletter Podcast with Fexingo, Lucas and Luna explore a high-impact tactic that top newsletter operators use to turn casual readers into loyal paid subscribers: milestone posts. They break down ho
In this episode, Lucas and Luna explore how newsletter writers use reader feedback — from replies and comments to survey responses — as a conversion lever for paid upgrades. They dive into a real example: a niche finance
In episode 147 of The Newsletter Podcast, Lucas and Luna drill into one specific lever that often gets overlooked in the rush to optimize send times and content: the subject line. They break down a real case where a sing
In this episode, Lucas and Luna explore how one newsletter used a single customer story to increase paid conversions by 20 percent. They break down the anatomy of a story-driven call-to-action, why narrative beats bullet
In Episode 145 of The Newsletter Podcast, Lucas and Luna explore a surprisingly underused lever in newsletter monetization: the thank-you page. Most creators treat it as a dead end after a signup or purchase, but a finte
In this episode, Lucas and Luna explore how newsletter writers are moving beyond a single paid tier to offer premium membership levels. They look at the strategy behind tiered pricing, using examples like The Browser's t
In this episode of The Newsletter Podcast, Lucas and Luna tackle the inevitable but often ignored problem of newsletter churn. Why do subscribers leave, and more importantly, what can writers do about it? They break down
When the fintech newsletter 'Money Stuff' raised its paid tier from $15 to $20 per month last month, it didn't lose a single subscriber. The secret? Grandfathering existing subscribers at the old price. In this episode,
In this episode of The Newsletter Podcast, Lucas and Luna explore how scarcity and urgency tactics can dramatically boost newsletter conversion rates. They examine a real case where a finance newsletter added a simple co
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The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business is hosted by Fexingo. The show is categorised under business and has published 156 episodes.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business has published 156 episodes.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business regularly covers business. It sits in the business category.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business average 9 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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