Loading…
Hosted by Brian Gillette · 🇺🇸 US · EN · 55 episodes
Established thought leaders with verified media credentials.
The MSP Sales Podcast digs into the philosophy, strategy, sales training, and techniques that allow a managed service provider to meet their maximum sales potential. For managed service providers who want to scale, we’ll discuss the critical systems that must be in place for every MSP to succeed. We’ll be joined by industry specialists in the IT industry to offer their expert insights. Hosted by Brian Gillette, his own unique and proven empathy-driven sales philosophy has helped generate millions of dollars in revenue for IT providers who deliver managed services including network security, backup, monitoring, compliance, and more.
Brian Gillette hosts The MSP Sales Podcast, a technology show with 55 episodes published.
If you look under the hood of a stalled MSP sales process, you'll usually find the same six pieces of advice. Advice that sounds right. Advice that's been recycled from forum posts and LinkedIn threads until nobody remem
If you look under the hood of a stagnant MSP, you will find a dysregulated owner. Not a broken sales process. Not a bad tech stack. MSP owners carry a level of pressure that shows up on their faces, in their bodies, and
If you look under the hood of a stalled MSP pipeline, the wiring problem usually isn't marketing. It's everything sitting underneath it. Ads and outbound only work as well as the foundation holding them up. Bad lighting
Revenue can climb for a decade. Net worth can stay flat the whole time. That gap is where most MSP owners get stuck. Standard financial advice is built for salaried employees. Save a percentage, invest a percentage, wait
There is a quiet mistake sabotaging your biggest mid-market deals. It is how you price the first project. Most MSPs chase the big RFP. Five hundred users, full boat, the whole suite. It looks like the dream deal. It is a
No mid-market CEO is waking up in a cold sweat hoping they can cut you a check for a list of cybersecurity frameworks and automated compliance reports. Most clients aren't looking for a "vCISO." They're looking for someo
There is a common problem that sabotages your client relationships. It is not your pricing. It is not your tech stack. It is you. Let me explain; Most MSP owners blame turnover, blame difficult clients, blame the market.
This episode is for the MSP sales rep who's exhausted every digital channel and doesn't know what to try next. And for the MSP owner who handed someone a blank slate and said, "Figure it out." MSPs are sending emails nob
If you look under the hood of a stagnant MSP pipeline you will usually find the same thing. They are focused entirely on the wrong metrics. Cold email is saturated. LinkedIn messaging stopped converting a long time ago.
Most MSP owners think they know their numbers. The problem is... most don't. If you look under the hood of a stagnant MSP, the problem usually isn't sales. It's visibility. You can't improve profitability if you don't kn
This was probably one of our most impactful and actionable interviews to date. Jesse Miller is, for my money, the absolute voice on vCISO. If you are trying to figure out where this industry is heading next, Jesse lays o
Are you building a sales process or just avoiding doing the hard work? A lot of MSP owners are stuck trying to build the perfect AI-powered Rube Goldberg machine. They want a system that sells for them. They obsess over
If you are like me you hate talking about insurance. You do not like the checkboxes. You do not like the technicalities. You certainly do not like the liability. For a long time it felt like cyber insurance providers wer
Most MSPs think cold email stopped working. The reality? Most outbound campaigns fail before anyone even reads the message. In this episode, Brian Kelly breaks down why deliverability has become the real bottleneck in MS
How would you start an MSP in 2026? Most would copy what’s already been done. Same services. Same pricing. Same positioning. That’s the problem. In this solo episode, Brian Gillette breaks down exactly how he’d go from $
Most MSPs get compliance completely wrong. They treat it like a product. They overcomplicate it. Or they try to charge a premium for something they can’t clearly define. In this episode, Tim Golden (Founder and CEO of Co
In this episode, Brian Gillette talks with Omar Armenteros , CEO and founder of Virtuworks, about the future of managed services and how SaaS is changing the game. With over 30 years in the industry, Omar shares how his
In this episode, Brian Gillette speaks with Karl Palachuk, a prolific author and two-time MSP business owner, about his journey in the managed services industry. With over 25 books under his belt, Karl delves into his ph
What does personal growth have to do with business success? A lot! Join Brian Gillette and Paul Vedder, CEO of VXIT, as they dive into how overcoming personal challenges fueled his professional achievements. In this raw,
This is a bonus episode - and a different one. If you’re here for a standard interview or tactical breakdown, feel free to skip this one. We’ll be back with a regular episode next week. But if you’re an MSP owner who’s b
Brian Kelly
Rocco Botticelli (The Divine) · St. Margaret's Episcopal School
1 appearance on this show
Shawn Freeman
Founder · Fully Managed
1 appearance on this show
Scott Millar
founder · BOP Industries
1 appearance on this show
Dr. John Snyder
legendary producer and founder of Artists House label · The Park Theater Foundation
1 appearance on this show
Chris Day
VP of Operations · Heras UK
1 appearance on this show
Jim Spignardo
Director of Cloud Strategy and AI Enablement · ProArch Technologies
1 appearance on this show
Paul Green
Pilot, Wellbeing Coach and Founder of the Cockpit Method · Delegation
1 appearance on this show
Tim Fitzpatrick
specialist in marketing strategy, planning, and leadership for IT marketing · Fitzpatrick Painting and Construction
2 appearances on this show
Adam Burke
Quest
1 appearance on this show
Shawn Walsh
Encore Strategic
1 appearance on this show
Detected from recent episode content. Sponsor presence is a real signal of listener purchasing power and show monetisation.
No public pitch examples yet for this show.
Generate your own personalised pitchBased on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:
Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
![the[STACK] podcast artwork](https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/40862704/40862704-1713385855813-ee5f784ef30cf.jpg)
To pitch The MSP Sales Podcast, visit https://mspsalespodcast.podbean.com for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent technology coverage.
The MSP Sales Podcast is hosted by Brian Gillette. The show is categorised under technology and has published 55 episodes.
The MSP Sales Podcast has published 55 episodes.
The MSP Sales Podcast regularly covers technology. It sits in the technology category.
The MSP Sales Podcast is accessible for guests with genuine technology expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The MSP Sales Podcast hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The MSP Sales Podcast average 48 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The MSP Sales Podcast's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched yesterday.