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The Media Landscape

business · EN-GB

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About this Podcast:

The Media Landscape is a Media First podcast. Produced by journalists for media and comms team professionals - and spokespeople - it is an audio version of our popular written blogs. We’ll cover topical media interviews, issues, trends, challenges and communication techniques.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

25%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about The Media Landscape

What is The Media Landscape about?

The Media Landscape is a Media First podcast. Produced by journalists for media and comms team professionals - and spokespeople - it is an audio version of our popular written blogs. We’ll cover topical media interviews, issues, trends, challenges and communication techniques.

What has The Media Landscape covered recently?

Recent episodes include "HOW AN EMAIL BLUNDER SPARKED A PR DISASTER" (5 September 2025, 7 minutes), "HOW NOT TO RESPOND TO MEDIA COVERAGE YOU DON’T LIKE" (2 September 2025, 9 minutes), and "11 phrases you can immediately use to improve your media interviews" (26 August 2025, 8 minutes).

How often does The Media Landscape publish?

The Media Landscape publishes roughly weekly, with episodes averaging 8 minutes across 135 episodes.

How hard is it to get booked on The Media Landscape?

Booking probability for The Media Landscape is 25%, and the host is rated Selective on guests. The Media Landscape requires a Pod Score of 80 or higher. The Media Landscape's contact route on record: verified email.

Who should pitch The Media Landscape?

The strongest fits for The Media Landscape are Marketing, Advertising & PR. The Media Landscape has a business audience.

About the host

The Media Landscape is a business podcast with 135 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • The Media Landscape

    HOW AN EMAIL BLUNDER SPARKED A PR DISASTER

    Sep 5, 20257 min

    Imagine if employees in your organisation found out they were losing their jobs through an automated email telling them to hand back their laptops. That bleak scenario just happened to one large bank. And it was plunged...

  • The Media Landscape

    HOW NOT TO RESPOND TO MEDIA COVERAGE YOU DON’T LIKE

    Sep 2, 20259 min

    Your organisation is getting media coverage it doesn’t like, or feels is unfair. Bad coverage can be bad for the brand. How do you react? Would you blacklist the media outlet, refuse to let its journalists speak to your...

  • The Media Landscape

    11 phrases you can immediately use to improve your media interviews

    Aug 26, 20258 min

    There's a lot of advice about the things to avoid saying. But not so much about the language that can make interviews more impactful, signal to the audience that they need to pay attention, and help steer spokespeople...

  • The Media Landscape

    Vague interview adds to confusion

    Jul 18, 20258 min

    Talking in generalities is a mistake many media spokespeople make. And it is an error that saw one high-profile journalist become increasingly frustrated with his interviewee this week. “Why don’t you put some...

  • The Media Landscape

    Is this the end of the crisis that became Formula 1’s main event?

    Jul 14, 20256 min

    Christian Horner described his sacking as the principal of Red Bull Racing as “a shock”. But was it that much of a surprise for anyone else? Or was it inevitable he would go after a turbulent time in the hotseat of the...

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  • The Media Landscape

    Stinging headlines and reputation damage - counting the real cost of this big fine

    Jul 9, 20254 min

    So, your organisation has just been slapped with a £21m fine by a regulator. How would you respond? Would you apologise? Or would you attempt to draw a line under the issues and show they are in the past? Click here to...

  • The Media Landscape

    Anyone for a strawberries and cream sandwich?

    Jul 7, 20255 min

    Yes, you read that right. Not only is the strawberries and cream sandwich real, but it has also gone viral. And it has generated some much-needed positive coverage and PR for a brand that has been in crisis media...

  • The Media Landscape

    'You don’t have a clue’: Surely not another media interview disaster?

    Jul 3, 20256 min

    It’s been a little over a week since we gave you our analysis of a high-profile media interview disaster. And yet there has already been another one with almost identical failings. The interview even featured the same...

  • The Media Landscape

    A response that went beyond the 'bear necessities' of crisis comms

    Jun 30, 20256 min

    Fancy handling the crisis comms around escaped bears? Or maybe being the spokesperson who has to answer journalist questions about the escapees? It sounds like a dramatic and intense crisis scenario, doesn't it? And it...

  • The Media Landscape

    ‘Is there any point continuing?’ Media training lessons from a ‘disasterclass’

    Jun 18, 202511 min

    It’s an interview that has been labelled as a ‘humiliation’. It has also been described as ‘toe-curling’, ‘embarrassing’ and a ‘meltdown’. And at one point, the exasperated journalist asked if there was “much point...

  • The Media Landscape

    What’s it like to be interviewed live on BBC Breakfast?

    Jun 16, 20253 min

    How would you or your organisation’s spokesperson feel about being asked to appear on BBC Breakfast? The programme attracts millions of viewers and presents a brilliant opportunity to catapult your organisation and its...

  • The Media Landscape

    ‘Sleeping on the job’: Why the CEO continues to dominate Heathrow crisis coverage

    Jun 4, 20256 min

    “Sorry, my phone was on silent.” We’ve all been there and used this excuse at times. But how many have used it during a high-profile crisis comms incident? Media First are media and communications training specialists...

  • The Media Landscape

    ‘I’LL TERMINATE THE INTERVIEW’: DID YOU CATCH THIS EXTRAORDINARY MEDIA APPEARANCE?

    Jun 2, 20258 min

    Repeated threats to end the interview early. Telling the journalists what they should and should not ask about. And accusing the presenter of not being a journalist. These are just some of the many remarkable moments...

  • The Media Landscape

    Like, really? How can you remove filler words from your next media interview or presentation?

    May 12, 20257 min

    Using too many filler words is a topic that often comes up during our media training and presentation skills training courses . Delegates watch recordings of their initial performances and are often surprised by how...

  • The Media Landscape

    Navigating the storm: The hidden benefits of crisis management training

    May 8, 202513 min

    You know that crisis management training is the foundation of your organisation's ability to respond quickly and effectively when the worst happens. Whether it is a workplace accident, product failure, a data breach...

  • The Media Landscape

    "RATS THE SIZE OF CATS" - HOW CAN BIRMINGHAM OVERCOME ITS PR PROBLEM?

    Apr 30, 20259 min

    “Rats the size of feet”, “rats the size of dachshunds” and “rats the size of cats”. Birmingham’s ongoing bin dispute has given the city an image problem, with the narrative dominated by rodents and their size as piles...

  • The Media Landscape

    THIS IS NOT JUST ANY CYBER INCIDENT

    Apr 25, 20257 min

    Customers unable to use contactless payments to buy goods or collect items bought with and click and collect services. This is not just any cyber crisis, it is an M&S Easter cyber crisis. Click here to read the original...

  • The Media Landscape

    WHAT IS MESSAGE DEVELOPMENT?

    Apr 23, 202512 min

    Whether speaking to the media, using social media, creating a presentation or working on internal communication, you need compelling messages that cut through the noise and engage your target audience. That can all feel...

  • The Media Landscape

    IS THIS THE WORST MEDIA TRAINING ADVICE?

    Apr 9, 20258 min

    Do you fancy learning some media training advice from a former White House press secretary? Jen Psaki was Joe Biden’s spokesperson for 16 months Now a host at MSNBC, Ms Psaki has just shared what she believes is the...

  • The Media Landscape

    WHY WE LOVED THIS SOCIAL MEDIA PR

    Apr 8, 20259 min

    Who fancies a more positive story to look at this week? After giving you our thoughts on the Heathrow shutdown and everything that has gone wrong at Tesla , we didn’t want to offer another crisis media management blog...

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