Apr 9, 202637 minS4
<p> Why the future of generative media may hinge on who owns the data and who gets paid for it.</p><p><br></p><p>Generative AI can now create high-quality images and videos in seconds. But as the technology accelerates...
business
The Media Copilot
Hosted by journalist Pete Pachal · business · EN
About this Podcast:
Hosted by journalist Pete Pachal, The Media Copilot is a weekly conversation with smart people on how AI is changing media, journalism, and the news.
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Contact path
Verified email
Booking probability
32%
Guest openness
Selective
80/100
Required Score
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What is The Media Copilot about?
Hosted by journalist Pete Pachal, The Media Copilot is a weekly conversation with smart people on how AI is changing media, journalism, and the news.
What has The Media Copilot covered recently?
Recent episodes include "The Real Battle in AI Isn’t Capability. It’s Trust." (9 April 2026, 37 minutes), "Can You Certify Good AI use? This Organization Thinks So" (26 March 2026, 46 minutes), and "When AI changes discovery, who still gets paid?" (19 March 2026, 50 minutes).
How often does The Media Copilot publish?
The Media Copilot publishes roughly weekly, with episodes averaging 44 minutes across 105 episodes.
How hard is it to get booked on The Media Copilot?
Booking probability for The Media Copilot is 32%, and the host is rated Selective on guests. The Media Copilot requires a Pod Score of 80 or higher. The Media Copilot's contact route on record: verified email.
Who should pitch The Media Copilot?
The strongest fits for The Media Copilot are Libraries, Archives & Web Portals and News, Magazine & Book Publishing. The Media Copilot has a business audience.
About the host
The Media Copilot is a business podcast with 105 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Mar 26, 202646 minS4
<p>AI is transforming how media is created, but it’s also raising a bigger question: can you trust what you’re seeing?</p><p>In this episode of The Media Copilot, Pete Pachal sits down with Richard Murphy, CEO of the...
- Mar 19, 202650 minS4
<p>AI is reshaping how people search, shop, and consume information and that shift is starting to challenge the business models that have supported media for decades.</p><p>In this episode of The Media Copilot, host...
Episode #7
How AI search really works
Mar 12, 202647 minS4<p>Search is changing fast, and AI is at the center of it.</p><p>Search is no longer just about blue links and ranking on Google. More and more, people are getting their answers directly from AI tools like ChatGPT...
- Mar 5, 202651 minS4
<p>AI is rapidly becoming part of how news is produced, distributed, and discovered. But what does that actually look like inside a newsroom?</p><p>In this episode of The Media Copilot, host Pete Pachal speaks with Gina...
View More
- Feb 26, 202643 minS4
<p>What if instead of scrolling headlines, you had a personal intelligence agent that understood what matters to you and delivered only signal, not noise?</p><p>In this episode of The Media Copilot, Pete Pachal talks...
- Feb 19, 202652 minS4
<p> Poynter’s Alex Mahadevan explains how newsrooms can use AI without losing the fundamentals of verification, context, and accountability.</p><p>By The Copilot</p><p><br>AI is already embedded in how people discover...
- Feb 5, 202651 minS4
<p> Lawsuits set public rules; contracts set private ones. A media attorney on how leverage, timing, and context decide the path.</p><p>In this episode, Pete Pachal sits down with corporate and transactional attorney...
- Jan 29, 202640 minS4
<p>A tech-forward journalism professor unpacks how AI is changing how he teaches reporting and what it means for the entry-level jobs that are increasingly endangered. </p><p><br></p><p>AI is not just changing how...
- Jan 16, 202641 minS1
<p>A candid look at how aggregation, personalization, and trust shape news discovery in an AI-driven internet.</p><p><br></p><p>Yahoo has been part of the internet’s front door for more than two decades. But what does...
- Dec 28, 202531 minS3
<p>In this special Best Of episode, Pete Pachal steps back from the weekly format to revisit the most important conversations from The Media Copilot in 2025.</p><p>From AI’s growing influence on journalism and content...
- Dec 19, 202543 minS1
<p>AI has turned verification into a newsroom survival skill.</p><p>Please support the sponsor of this podcast: PodPitch.com is a software that thousands of people use today to book podcasts with a 4% booking rate. It’s...
- Dec 12, 202541 minS3
<p>AI in journalism is no longer theoretical. In this episode of The Media Copilot, Pete Pachal sits down with Darla Cameron, Chief Product Officer at The Texas Tribune, for a candid look at how AI is showing up inside...
- Dec 5, 202543 minS3
<p>The Taboola CEO explains how USA Today’s DeeperDive changes news discovery, and why publishers might need “chat” after all.</p><p>AI is rewriting the rules of digital media and few people have had a closer view of...
- Nov 21, 202551 minS3
<p>In this episode of The Media Copilot, Pete Pachal talks with Mark Howard, Chief Operating Officer at Time, about how a century-old newsroom is adapting to a world where readers increasingly turn to AI systems for...
Episode #34
Reinventing Ads for the Age of AI
Nov 14, 202542 minS3<p>Michael Rubenstein on how “brand agents” are reshaping advertising, publishing, and the Internet itself.</p><p><br></p><p>We’ve spent decades trying to make digital advertising smarter. Cookies, pixels, and data...
Episode #33
How Newsrooms Are Really Using AI
Nov 7, 202540 minS3<p>Inside how AI is actually being used inside media companies today— and what success looks like when it’s done right.</p><p>In this episode of The Media Copilot podcast, Pete Pachal speaks with John Levitt, COO of...
- Oct 17, 202540 minS3
<p>What if AI could read your book, learn from it, summarize it, and remix it, all with your permission and a paycheck? Trip Adler is working to make that possible.</p><p><br>Trip Adler co-founded Scribd, helped pioneer...
Episode #30
AI Took the Clicks. Creators Want Them Back.
Oct 10, 202552 minS3<p>As AI eats the internet, publishers are fighting to keep control. Raptive’s Chief Growth Officer, Marc McCollum, says it’s not the end of the open web, it’s a chance to rebuild it on creators’...
- Oct 3, 202549 minS3
<p>Local news without politics, crime, or chaos? Meet the startup making it happen.<br></p><p>In this episode of The Media Copilot, host Pete Pachal talks with Ryan Heafy, co-founder of 6AM City, about how his team is...
Recent guests
Recent guests on The Media Copilot. Study who booked and why before you pitch.
P
Prof Richard Murphy
chartered accountant and professor of political economy, Fertility Specialists of WA
J
Jason Henderson
senior associate dean of Purdue’s College of Agriculture and professor of agricultural economics, Iowa State University Extension and Outreach
A
Adam Singolda
CEO and founder, Taboola
M
Mark Howard
Discipleship happens in relationship, The Three Principles Institute
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