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The MarTech & Optimisation Podcast

Hosted by Ratio Partners · business · EN-GB

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About this Podcast:

A podcast that explores how brands use martech and data to create exceptional customer experiences

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Public web form

Booking probability

25%

Guest openness

Selective

80/100
Required Score

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Questions about The MarTech & Optimisation Podcast

Who hosts The MarTech & Optimisation Podcast?

The MarTech & Optimisation Podcast is hosted by Ratio Partners. The show has published 11 episodes to date.

What has The MarTech & Optimisation Podcast covered recently?

Recent episodes include "Personalisation - The Future of Banking and Insurance" (21 November 2024, 38 minutes), "Interview: How The Nationwide Building Society is approaching digital change | In conversation with Richard James, Ways of Working Enablement Leader at Nationwide" (21 November 2024, 47 minutes), and "The role a banks brand plays in digital customer experience" (21 November 2024, 39 minutes).

How often does The MarTech & Optimisation Podcast publish?

The MarTech & Optimisation Podcast publishes roughly every few months, with episodes averaging 44 minutes across 11 episodes.

How hard is it to get booked on The MarTech & Optimisation Podcast?

Booking probability for The MarTech & Optimisation Podcast is 25%, and the host is rated Selective on guests. The MarTech & Optimisation Podcast requires a Pod Score of 80 or higher. The MarTech & Optimisation Podcast's contact route on record: public web form.

Who should pitch The MarTech & Optimisation Podcast?

The strongest fits for The MarTech & Optimisation Podcast are Banking & Credit Unions and Insurance Agencies & Brokers. The MarTech & Optimisation Podcast has a business audience.

About the host

Ratio Partners hosts The MarTech & Optimisation Podcast, a business podcast with 11 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • The MarTech & Optimisation Podcast

    Personalisation - The Future of Banking and Insurance

    Nov 21, 202438 minS0

    <p>With Doug Morris, digital strategy director at Ratio: FS, we explore the role that digital personalisation will play in the future of banking and insurance. We delved into the role personalisation plays in delivering...

  • The MarTech & Optimisation Podcast

    Interview: How The Nationwide Building Society is approaching digital change | In conversation with Richard James, Ways of Working Enablement Leader at Nationwide

    Nov 21, 202447 minS0

    <p>To get in touch with future questions or to be interviewed for a future episode, email info@ratiofs.com or visit us at www.ratiofs.com</p><p> In today's episode, we will explore </p>The future role of the bank's...

  • The MarTech & Optimisation Podcast

    The role a banks brand plays in digital customer experience

    Nov 21, 202439 minS0

    <p>We explore why banks are in danger of commoditising their services by being drawn into competing on digital features and whether this is the route to building strong customer relationships. </p><p>We look at the...

  • The MarTech & Optimisation Podcast

    Overcoming the challenges of driving digital transformation in banking and insurance with Sol Enenmoh

    Nov 21, 20241h 3mS0

    <p>During this episode, we are joined by Sol Enenmoh, as we discuss a common theme from across the financial world. The constant desire to implement digital transformation and the challenges involved in defining...

  • The MarTech & Optimisation Podcast

    Legal & General's Digital product lead - Tariq Maonah on the importance of customer feedback in driving digital innovation

    Nov 21, 202446 minS0

    <p>During today's episode, we explore with Tariq Maonah, Digital product lead at Legal & General - how to build a customer-first digital business at scale by collecting direct customer feedback and building products and...

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  • The MarTech & Optimisation Podcast

    Optimising digital experiences in financial services

    Nov 21, 202444 minS0

    <p>During today's episode, we explore with Doug Morris, strategy director at Ratio:FS the role which optimisation plays in continually improving your customer's digital experience. <br/><br/>We'll...

  • The MarTech & Optimisation Podcast

    The role of agile in developing digital customer experiences in financial services

    May 10, 202132 minS0

    <p>During this episode, we explore what agile means within the context of financial services and the role that agile methodology has to play in the design and delivery of digital experiences and why agile is more than...

  • The MarTech & Optimisation Podcast

    Banking as a Service - disrupting the future with Solarisbank

    Dec 17, 202040 minS0

    <p>Today we're joined by Florian Redeker, VP of Product at Solarisbank. During this conversation, we discussed the role that Banking as a Service will play with changing the way customers will potentially consume...

  • The MarTech & Optimisation Podcast

    How banks are leveraging customer data to deliver tailored banking experiences and the ethical challenge between what you can do with data and what you should not do

    Dec 7, 202045 minS0

    <p>During this episode, we explore with Chris Probert, data practice lead at Capco – the role of data, the obstacles which banks face when looking to leverage customer data and the opportunities it presents to deliver a...

  • The MarTech & Optimisation Podcast

    Why building the right company culture is key to building a great experience for your customers with Moneyou CEO

    Oct 2, 202046 minS0

    <p>During today's episode, we explore with Bas Boelhouwers, CEO at Moneyou the importance and role that your company culture plays in delivering customer experiences focused on solving your customer's problems...

  • The MarTech & Optimisation Podcast

    The marketplace challenges facing Financial Services in 2020 and beyond

    Sep 28, 202046 minS0

    <p>During today's episode, we explore some of the digital and customer experience trends facing financial services. <br/><br/>We'll explore:</p>The challenges which incumbent brands facing when looking to compete...

Recent guests

Recent guests on The MarTech & Optimisation Podcast. Study who booked and why before you pitch.

D

Doug Morris

Ratio:FS

T

Tariq Maonah

Legal & General

F

Florian Redeker

Solarisbank

B

Bas Boelhouwers

Moneyou

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