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Hosted by Mark Friedman · 🇺🇸 US · EN · 150 episodes
Established thought leaders with verified media credentials.
Mark Friedman knows direct-to-consumer marketing. The 30+ year industry veteran has served as the President of eCommerce at Steve Madden, Chief Marketing Officer of Brooks Brothers, mentor to dozens of startups, and even youth sports coach. You'll take away 3 fundamental tips every episode to help your team knock it out of the park, and draw up strategies for digital marketing, eCommerce, customer monetization, and pivoting with the brightest all-stars in business. Do you have your playbook? Presented by Details Interactive. Theme Song: Jazzy Man Funk Rock – Auditone Music Library - provided by Jamendo
Mark Friedman hosts The Marketing Playbook with Mark Friedman, a business show with 150 episodes published.
Garth Weber, the Senior Vice President of Brand & Marketing at Duluth Trading Company, adds his page to the Marketing Playbook. Hear why your unconventional background is your edge, why performance marketing without bran
Josh Payne, the Founder of OpenSky Ventures and CEO of Onward, adds his page to the Marketing Playbook. Hear why you should bet on the founder, how to integrate work into your life, why you need to watch the cohort data,
Angela Clark, the Founder of Eclipse Advisory Group, adds her page to the Marketing Playbook. Hear how to invite yourself to meetings and keep showing up, how to find out what the customer isn't tired of hearing you say,
Jeremy Horowitz, the Managing Partner of Because Ventures and CEO of CoCo AI, adds his page to the Marketing Playbook. Hear how to differentiate your brand, how to use AI as an efficiency tool, why business owners make t
Kevin Ertell, the Author of The Strategy Trap, adds his page to the Marketing Playbook. Hear why strategy without execution is just a plan, why co-creation beats top-down mandates every time, how to aim for 70% alignment
Stacey Warshaw, the Head of Ecommerce & Digital Marketing at LoveShackFancy, adds her page to the Marketing Playbook. Hear why you should say "yes" often early in your career, how to balance brand marketing & performance
Matt Ezyk, the Senior Director of Engineering, eCommerce at Hanna Andersson, adds his page to the Marketing Playbook. Hear why the future of eCommerce is flexible, why great partners solve problems, why data is still eve
Michael Allan, a General Manager at Quince, adds his page to the Marketing Playbook. Hear how to shift from strategy to execution, how to use the data you collect, how to keep a disciplined focus as a brand, Michael's ba
Gillian Bell, the Chief Revenue & Growth Officer of Comfrt, adds her page to the Marketing Playbook. Hear why community is the real growth engine, how to use TikTok Shop as a discovery engine for your brand, why AI will
Katy Mimari, the Founder & Chief Executive Officer of Caden Lane, adds her page to the Marketing Playbook. Hear how to invest deeply in the product or service you're offering, how to stay in control of your vision, how t
Scott Silverman, the Co-Founder of CommerceNext, adds his page to the Marketing Playbook. Hear why having curiosity is so valuable in your marketing career, how to stop delaying decision-making in times of change, how to
Al Doan, the Co-Founder of Missouri Star Quilt Company, adds his page to the Marketing Playbook. Hear why creativity is a competitive advantage, why community & trust beat tactics every time, how to use technology strict
Laurie Steinmetz, the Founder & Host of The MOOBment, adds her page to the Marketing Playbook. Hear why Mothers Of Only Boys (MOOBs) deserve their own conversation, how raising boys challenges assumptions & teaches unexp
Shawna Hausman, the Founder & Chief Executive Officer of AAA Growth Agency, adds her page to the Marketing Playbook. Hear why growth comes from doing, how to embrace risk, why you need to move on when you're unhappy, the
Laura Geller, the Founder of Laura Geller Beauty, adds her page to the Marketing Playbook. Hear how to find your passion, how to stay curious, the importance of knowing your customer, how Laura got into the beauty busine
David Reinke, the Chief Executive Officer of GLD, adds his page to the Marketing Playbook. Hear how to be a good collaborator, how to stay curious, why data science is king, what David learned from starting his own busin
Avi Moskowitz, the Co-Founder & Chief Executive Officer of PrettyDamnQuick (PDQ), adds his page to the Marketing Playbook. Hear how to find your co-founder, the characteristics you need as a startup founder, how to have
Elizabeth Drori, the Chief Marketing Officer and Head of E-commerce at Kizik, adds her page to the Marketing Playbook. Hear why you should throw yourself into the deep end, how to take an enterprise perspective as a lead
Andy Judd, the veteran Chief Marketing Officer of CPG brands, adds his page to the Marketing Playbook. Hear how to find a mentor and mentor others, why you should have a career plan, how to be open to change, what Andy l
Liana Thompson, the Vice President of E-Commerce at Shutterfly, adds her page to the Marketing Playbook. Hear why you should try everything, why you should spend to build brand awareness, how to allow your team to own th
Kevin Ertell
founder of Mistere Advisory, veteran retail operator, former Vice President of Global Retail at Nike
1 appearance on this show
Jason Nyhus
GM of Shopware North America · Shopware
1 appearance on this show
Emily Griffith
Founder and CEO · Lil Bucks
1 appearance on this show
Brian Long
CEO and Co-Founder · GovCon BD
1 appearance on this show
Matt Blumberg
Co-Founder and Chief Executive Officer · Markup AI
1 appearance on this show
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The Marketing Playbook with Mark Friedman is hosted by Mark Friedman. The show is categorised under business (marketing) and has published 150 episodes.
The Marketing Playbook with Mark Friedman has published 150 episodes.
The Marketing Playbook with Mark Friedman regularly covers business, marketing. It sits in the business category, with a marketing focus.
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Episodes of The Marketing Playbook with Mark Friedman average 39 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Marketing Playbook with Mark Friedman's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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