
In this episode of The Little Questions, Apella Partners and hosts Jenny Scott and James Kirkup explore how promises to listen to employees are coming back to bite some organisations. Jenny and James discuss the...


business
Hosted by Apella Advisors · business · EN
Welcome to The Little Questions podcast from Apella Advisors. In each episode, we tackle a critical little question, covering topics from across the world of communications, corporate affairs and beyond.
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Verified email
Booking probability
42%
Guest openness
Selective
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Signup to Generate a PitchWelcome to The Little Questions podcast from Apella Advisors. In each episode, we tackle a critical little question, covering topics from across the world of communications, corporate affairs and beyond.
The Little Questions is hosted by Apella Advisors. The show has published 100 episodes to date.
Recent episodes include "Why internal comms is really hard; simply telling employees isn't enough" (28 October 2026, 25 minutes), "How to get buy-in without losing your mind" (7 October 2026, 25 minutes), and "How AI Mistakes Become Reputation Crises" (24 June 2026, 23 minutes).
The Little Questions publishes roughly every two weeks, with episodes averaging 29 minutes across 100 episodes.
Booking probability for The Little Questions is 42%, and the host is rated Selective on guests. The Little Questions requires a Pod Score of 80 or higher. The Little Questions's contact route on record: verified email.
The strongest fits for The Little Questions are Marketing, Advertising & PR and Business & Management Consulting. The Little Questions has a business audience.
Apella Advisors hosts The Little Questions, a business podcast with 100 episodes published.
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In this episode of The Little Questions, Apella Partners and hosts Jenny Scott and James Kirkup explore how promises to listen to employees are coming back to bite some organisations. Jenny and James discuss the...

How long should it take to get a communications project approved? The answer can either be hours or an entire annual cycle. In this episode of Little Questions, Apella partners and hosts Jenny Scott and James Kirkup...

Episode #3
AI is your newest colleague but is it your biggest communications risk? In this episode of Little Questions, the podcast from Apella Advisors, hosts Jenny Scott and James Kirkup dive into the growing challenge of...

What happens when a casual political joke in a "private" employee Facebook group explodes into a national media crisis? In this episode of Little Questions, the podcast from Apella Advisors, hosts Jenny Scott and James...

How does a national newspaper group maintain its edge? On this edition of The Little Questions podcast, we're peeling back the curtain on the quiet power of your inbox, the evolution of business news, and why the era of...

We're proud to have provided 100 informative, humorous, and occasionally thrilling episodes of Little Questions - the podcast for all of us working with or working in Corporate Affairs, Communications and PR. To mark...

In a world that occasionally feels like it's teetering on the edge, the demand for "wise counsel" has never been higher. In this episode of the Little Questions Podcast , we turn the spotlight on advice, the good, the...

If your organisation's culture were described anonymously tomorrow, would it match what's written in your annual report? In this episode of The Little Questions , we explore how culture failures move from being internal...

Episode #97
Do you remember when we were told the world was heading inexorably towards globalisation? That technology would dissolve borders, that liberal stability was the model forevermore, and that everything was, more or less...

505 years ago, on this day in 1521, a German monk named Martin Luther stood before the Holy Roman Emperor, representatives of the Pope, and the assembled powers of church and state at the Diet of Worms. He was asked a...

Episode #95
Welcome to the fourth annual Little Questions PR Heroes and Villains. This is our excuse to look back over the year that was and consider who nailed their comms and who jumped straight into the proverbial pile of...

Episode #94
In front of a live audience, Apella Advisors' Jenny Scott sits down with Nick Clegg - former Deputy Prime Minister and former President of Global Affairs at Meta - to cut through the noise surrounding Artificial...

Normally, we spend our days advising big organisations on how to rebuild trust, explain themselves better, and stop setting fire to their reputations. But today we've taken on a new client. A tricky one. With the sort...

It's topical time again. The last few weeks have seen a potential bubble emerging in the markets as tech valuations soar. This time round central bankers have jumped in to provide warnings ahead of this potential crash...

Are press events still a smart comms tool - or just a tired ritual some of us can't give up? Press events used to be a pinnacle of communications activation. The moment you filled a room with hacks, told your story...

Is traditional business media dying? What's the best approach for handling a CEO whose bedroom antics have become newsworthy? What happens when a company tells the wrong story? And what have been some of the best placed...

Episode #89
Is comms becoming a bit too corporate? We still spot trouble before it hits. We still know what plays in the media, what won't land with the public, and how to read the room better than anyone else on the ExCo. But when...

For our summer special, we've assembled a list of what we believe to be the most important things effective Corporate Affairs practitioners need to know – blending practical lessons, shared wisdom from talented...

Welcome to another meander through the stories, people and events that have caught our attention in the past few weeks. From creating new world championships, to doctored sweets, and the lambasted lollipop man, plus the...

The Beatles once sang that money can't buy you love. However, spent in the right way, and on the right thing, it would seem it can buy you the attention and potentially even adoration of thousands, nay millions, of...
Recent guests on The Little Questions. Study who booked and why before you pitch.
Cloud Therapist, Developer Relations Manager At Hashicorp, Host & Presenter At Brownbag, Enterprise Architect, Co-Founder At AWS Portsmouth User Group, AWS Hero, VMware vExpert, Voluntary Protection Programs Participants' Association
peak performance mindset coach, global keynote speaker, former professional footballer, ultra-endurance athlete, UCLA West Valley Medical Center
Senior Associate Director of Athletics for Capital Projects and Championship Facilities, The Maryland Bird Conservation Partnership
Former Deputy Prime Minister and Former President of Global Affairs at Meta, Meta Platforms
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