Hosted by Scott McKenzie · 🇺🇸 US · EN-US · 74 episodes
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The Home Care CEO is the official strategy podcast of Home Care Agency Blueprint™ — produced and strategically directed by Scott McKenzie, the nation's leading consultant for non-medical home care agency startups and the man behind 531+ licensed agency launches across all 50 states.This is not a traditional podcast. Each episode features an Executive Roundtable of expert voices — each representing a distinct area of home care agency strategy — engaged in structured, high-signal conversation about what it actually takes to start, license, and scale a profitable non-medical home care agency.Our roundtable:- Daniel Cross — CEO strategy, ownership psychology, and scaling- Claire Bennett — licensing, compliance, and Medicaid strategy across all 50 states- Sophia Reed — the founder's journey, from nurse or caregiver to agency CEO- Ethan Cole — operations, caregiver systems, and BlueprintOps™ (joining Episode 6+)Every episode is scripted, reviewed, and approved by Scott McKenzie. The v
Scott McKenzie hosts The Home Care CEO, a business show with 74 episodes published.
Many founders spend months and tens of thousands of dollars changing course after choosing the wrong license. In this 25‑minute Executive Roundtable Daniel, Claire, and Sophia distill lessons from Scott McKenzie's 531+ H
This episode gives new non‑medical home care CEOs a single, executable objective: build a 90‑day payroll runway that survives licensing delays, first‑pay client timing, and the slow cadence of Medicaid enrollment. Drawin
Denials happen — but they don't have to end a launch. In this Executive Roundtable Daniel Cross, Claire Bennett, and Sophia Reed work from Scott McKenzie's playbook (drawn from HCAB's 531+ licensed agency launches) to gi
Buying an existing non-medical home care agency can be the fastest path to revenue — or a money sink if you miss compliance, hidden payroll liabilities, or cultural fit. In this episode the Executive Roundtable (Daniel,
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This episode dismantles the common founder myth that doing everything for the first year is the safest path. Drawing on Scott McKenzie’s work launching 531+ licensed agencies through Home Care Agency Blueprint, Daniel, C
Many new non‑medical home care agencies fail not because they lack clients, but because they hire poorly and burn through cash on replaceable hires. In this 25‑minute Executive Roundtable, Daniel, Claire, and Sophia lay
Start here: the rare operational problem that sinks startup home care agencies is not recruiting — it’s surviving your first emergency night, weekend, or holiday without blowing payroll or violating overtime and state on
Too many new agencies price by gut or parity and discover their margins evaporate when payroll hits. In this episode Daniel, Claire, and Sophia walk through a replicable pricing architecture used across Scott McKenzie's
This 25‑minute Executive Roundtable teaches pragmatic steps to form repeatable hospital discharge partnerships that convert into paying private‑pay and short‑term post‑acute work fast. Drawing on Scott McKenzie’s experie
This episode teaches new non‑medical home care agency founders how to build a predictable referral engine that produces clients before—and immediately after—licensure. Daniel, Claire, and Sophia break referral strategy i
This episode turns pricing from guesswork into a CEO decision framework. Drawing directly from Scott McKenzie’s experience across 531+ licensed HCAB launches, Daniel, Claire, and Sophia walk through a repeatable Profit‑P
Many new agencies spread themselves thin across a county and expect referrals to appear. This episode flips that script: using lessons distilled from Scott McKenzie and HCAB’s 531+ agency launches, Daniel, Claire, and So
Many founders know they’ll need Medicaid someday — but the wrong timing can sink payroll, erode margins, and destroy referral momentum. In this 25-minute Executive Roundtable, Daniel, Claire, and Sophia walk through a re
Many new home care agencies stall not because of licensing, but because revenue arrives in a single stream and then dries up. In this episode Daniel, Claire, and Sophia use lessons from Scott McKenzie’s 531+ HCAB launche
Many founders fixate on revenue and forget the mandatory fixed costs that gate licensing: state fees, administrator insurance, professional liability, and surety bonds. In this 25‑minute Executive Roundtable Daniel, Clai
This episode teaches new home care CEOs a repeatable 7-day intake sprint proven across Scott McKenzie’s 531+ HCAB agency launches. Daniel, Claire, and Sophia run a high-signal roundtable that explains exactly what to ask
Many entrepreneurs assume Certificate of Need (CON) laws make launching a non-medical home care agency impossible. This episode proves otherwise with a step-by-step roadmap: how to read CON language, prioritize license o
Many founders stall or wreck their runway by hiring the wrong caregiver at the wrong time. In this 25‑minute Executive Roundtable, Daniel, Claire, and Sophia walk through a decision matrix proven across Scott McKenzie’s
Most licensing delays and first-year compliance flags trace back to one thing: an incomplete or poorly organized Policies & Procedures (P&P) manual. In this 25-minute Executive Roundtable monologue, Daniel, Claire, and S
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The Home Care CEO is hosted by Scott McKenzie. The show is categorised under business and has published 74 episodes.
The Home Care CEO has published 74 episodes.
The Home Care CEO regularly covers business. It sits in the business category.
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