
The Health Marketing Daily
The Health Marketing Daily | A hidden compound in healthy foods | Onego Bio Partners with Zen Waffles | Wellness Briefing: Weight Watchers launches 'The
The Health Marketing Daily — September 14, 2026 In this episode: • New research suggests a natural compound found in spinach, almonds, and sweet potatoes may aggravate gut inflammation in IBD sufferers — a direct challenge for functional food and supplement brands positioning these ingredients as gut-friendly. • Precision-fermented egg protein is entering the high-protein breakfast aisle via a commercial partnership between ingredient company Onego Bio and Zen Waffles — signalling that biotech-derived proteins are crossing from B2B novelty to consumer-facing brand reality. • Weight Watchers is launching a branded podcast in partnership with Dear Media to destigmatise GLP-1 drug use — a bold content marketing play that repositions the 60-year-old brand as a facilitator of modern weight management rather than a rival to it. • A landmark study of the world's oldest documented person reveals that extreme longevity may involve simultaneous biological aging and powerful compensatory protective mechanisms — findings that will energise the longevity supplement and healthy ageing marketing space. Hosted by Marco & Klara. New episode every weekday. Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health

