
The Gathering Podcast
Stop Chasing AI Hype: The Modern Marketer's Playbook for Trust, Visibility & Real Growth
<p>AI is changing how people discover brands — but most marketers are either panicking or chasing the wrong things. In this episode, Erik Huberman, founder & CEO of Hawke Media ($600M+ revenue, 6,000+ brands), breaks down the Modern Marketer's Playbook for building trust, visibility, and real growth in an AI-first world.We cover SEO vs. GEO, why trust is your most valuable asset, the biggest AI marketing mistakes to avoid, and what's actually working right now.🔍 Get a free GEO/LLM visibility audit from Eric's team: https://hawkemedia.com/free-consultation/Connect with Erik Huberman:Instagram/LinkedIn: @ErikHuberman🌐 hawkemedia.comTIMESTAMPS:0:00 – Introduction & Why AI Hype Is Ov...



