
David McSweeney cuts through the hype of ChatGPT, Google AI Overviews, and Perplexity. David reveals the exact mechanics LLMs use to retrieve data and explains why being recommended directly inside the answer is the...


business
Hosted by Ernesto Ortiz · business · EN
An SEO & Digital Marketing Podcast hosted by Ernesto Ortiz offering the most in depth interviews with top industry experts on SEO, AI, AEO, GEO, Google Ads, Meta Ads and Digital Marketing. The show focuses on practical advice for real SEO (search engine optimization) and marketing problems listeners can implement right away, as well as decision making frameworks to help listeners improve their workflows and know how to make better decisions in the future. Ernesto Ortiz is an SEO expert with 8 years experience in digital marketing, founder of the Semantic Ecommerce SEO Agency Structural SEO, focused on increasing profit through non-branded & branded revenue growth. Ernesto applies insights from information retrieval research, Google patents, and scientific single-variable testing to find strategies that reliably move the needle for his clients.
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Contact path
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Booking probability
28%
Guest openness
Selective
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Signup to Generate a PitchAn SEO & Digital Marketing Podcast hosted by Ernesto Ortiz offering the most in depth interviews with top industry experts on SEO, AI, AEO, GEO, Google Ads, Meta Ads and Digital Marketing.
The Ernesto Ortiz Show is hosted by Ernesto Ortiz. The show has published 11 episodes to date.
Recent episodes include "AI Optimization & Visibility: What Actually Gets You Into the Answer w/ David McSweeney" (17 July 2026, 98 minutes), "SEO for Big Websites: Handling Crawl Budget & Index Bloat w/ Patryk Wawok" (25 June 2026, 82 minutes), and "SEO for Big Websites: Handling Crawl Budget & Index Bloat w/ Patryk Wawok" (25 June 2026, 82 minutes).
The Ernesto Ortiz Show publishes roughly weekly, with episodes averaging 81 minutes across 11 episodes.
Booking probability for The Ernesto Ortiz Show is 28%, and the host is rated Selective on guests. The Ernesto Ortiz Show requires a Pod Score of 80 or higher. The Ernesto Ortiz Show's contact route on record: verified email.
The strongest fits for The Ernesto Ortiz Show are Marketing, Advertising & PR. The Ernesto Ortiz Show has a business audience.
Ernesto Ortiz hosts The Ernesto Ortiz Show, a business podcast with 11 episodes published.
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David McSweeney cuts through the hype of ChatGPT, Google AI Overviews, and Perplexity. David reveals the exact mechanics LLMs use to retrieve data and explains why being recommended directly inside the answer is the...

<p>SEO for Big Websites: Handling Crawl Budget & Index Bloat w/ Patryk Wawok Ernesto Ortiz interviews technical SEO specialist Patryk Wawok about managing crawling and indexing for large websites. They stress that...

SEO for Big Websites: Handling Crawl Budget & Index Bloat w/ Patryk Wawok Ernesto Ortiz interviews technical SEO specialist Patryk Wawok about managing crawling and indexing for large websites. They stress that...

<p>Ex-Google Search Quality Insider: Why Sites Get Penalized, How to Recover, and Why Server Logs Matter with Kaspar Szymanski</p><p>Kaspar Szymanski, former Google Search Quality team member and now consultant at...

Ex-Google Search Quality Insider: Why Sites Get Penalized, How to Recover, and Why Server Logs Matter with Kaspar Szymanski Kaspar Szymanski, former Google Search Quality team member and now consultant at...

<p>Kyle Roof on How Google Detects AI Content & Wipes Out Entire Websites </p><p>In this episode, Kyle Roof discusses why Google’s core page understanding hasn’t changed much, arguing that ranking can still be modeled...

<p>In this episode, Germans Frolovs (Head of SEO and founder of GF Marketing) explains how he got into SEO, adopted Koray’s semantic SEO framework and operationalized it by turning its core pillars: topical maps and...

<p>We talk about:</p><p>- What Separates Growing Businesses From Those That Don't</p><p>- Multi Channel Reality with an Enterprise Case Study</p><p>- Meta Prospecting Vs Retargeting</p><p>- Why Bid On Brand</p><p>...

<p>20 Years of SEO with Jeremy Rivera: What Changed, What Didn’t, and his Podcast Link Building Strategy You Can't Fake or Buy </p><p></p><p>Jeremy Rivera discusses how SEO has shifted from a fringe tactic to a...

Episode #4
<p>Semantic SEO for E‑commerce: Product Pages, Topical Maps, Merchant Center & Popular Products with Pontus Vippelius & Ernesto Ortiz </p><p></p><p>In this episode, Pontus Vippelius & Ernesto Ortiz explain how SEO...

Episode #3
<p>Semantic SEO in 2026: Site Structure, Brand Signals, and Visual Semantics with Luis Salazar Jurado</p><p></p><p>Luis Salazar Jurado explains that semantic SEO is not dictionary meaning but structuring information so...

<p>Former Google Search Quality Engineer Pedro Dias on Spam, Manual Actions, and SEO Strategy in the AI Era </p><p>Pedro Dias, a former Google Search Quality/spam-fighting team member explains how search quality work...

<p>Pavel Klimakov, a world class Semantic SEO Specialist, shares why keyword research is limiting, and how to build SEO around users, index signals, and visual semantics. In this interview, Pavel Klimakov...
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