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Hosted by Caroline Crawford · EN · 59 episodes
Established thought leaders with verified media credentials.
In a world dominated by technology, content, and limited attention, it's an ever-evolving challenge for businesses to cut through the noise and forge their own way forward in their marketing. The Edge Effect is dedicated to helping you tap into the transformative power of storytelling and embrace the human aspect of your brand in your marketing efforts. We believe that your story is the edge effect to unlocking genuine connection, engagement, and success. Join us each week for powerful conversations, inspiring interviews, storytelling, and business insights. Together, we can reshape the way you view marketing for good!About Your Host:Caroline Crawford helps business leaders with aligning marketing initiatives effectively to achieve overarching business goals. She is a seasoned marketing and communications expert with a 13-year successful track record of blending the visionary with the integrator. After seeing first hand how the marketing industry fuels shiny object syndrome, Caroline
Caroline Crawford hosts The Edge Effect: A Marketing Podcast, a business show with 59 episodes published.
In this episode of The Edge Effect, host Caroline Crawford interviews Jacqueline Green, founder of Behind the Design. They discuss Jacqueline's journey from corporate marketing to becoming an entrepreneur in the design i
In this episode of The Edge Effect, host Caroline Crawford sits down with Katie Lantukh, the founder of Murphy Marketing, to delve into the nuances of copywriting and its pivotal role in building brand trust. Katie share
In this episode of The Edge Effect, host Caroline Crawford engages with Sydney Ryker, a renowned entrepreneur, transformational speaker, and business leader behind multiple eight-figure global sales organizations. They e
In this episode of The Edge Effect, host Caroline Crawford delves into the power of integrating human stories with business success. Caroline is joined by Alane Boyd, co-founder of Workday Ninja, and an expert in operati
In this episode of The Edge Effect, host Caroline Crawford sits down with Pat Taggart, founder and chief creative of Skyblue Creative, delve into Pat's unique journey from aspiring sports broadcaster to video production
In this week's episode of The Edge Effect, host Caroline Crawford speaks with transformational coach and podcast host, Liz Svatek, about her journey from various career paths to finding her true passion in empowering wom
In this episode, host Caroline Crawford of The Edge Effect interviews Kim Jursa of Kim Jursa Brand Strategy, diving deep into the realm of brand strategy and development. Kim shares her career journey, from marketing at
In this episode of The Edge Effect, host Caroline Crawford welcomes public relations expert Ellie Malone to discuss the crucial role of PR in business success. Ellie shares her journey from traditional agency work to fou
In this week's episode of The Edge Effect, Caroline Crawford speaks with Chris McNeil, founder and CEO of Thought Inc. Together, they explore the concept of strategic thought leadership in marketing and business success.
In this episode of The Edge Effect, your host Caroline Crawford interviews Janice Porter, a relationship marketing consultant, on leveraging LinkedIn for business success. Janice shares insights on building genuine conne
In this week's episode of The Edge Effect, your host Caroline Crawford shares how you can convert followers into sales. This episode provides valuable insights on effective marketing strategies aimed to accomplish your s
In this week's episode of The Edge Effect, your host Caroline Crawford is joined by Mike Maynard, CEO and Managing Director of he Napier Group, a PR and marketing agency specializing in B2B technology companies. Mike sha
In this week's episode of The Edge Effect, your host, Caroline Crawford, is joined by Anthony LoFrisco, Managing Director of AdEdge Digital Marketing, an award winning SEM, SEO, and Digital Advertising company that offer
In this episode, host Caroline Crawford explores the importance and need of a marketing strategy. She breaks down the difference between a strategy and a plan, emphasizing the need for alignment with brand vision, target
In this week's episode of The Edge Effect, host Caroline Crawford delves into the intricacies of marketing operations and leadership with guest Michelle Puccinelli, Fractional VP at Team Johnson. Together, they explore t
Join your host, Caroline Crawford, on this week's episode of The Edge Effect as she explores the world of e-commerce marketing with guest Lindsay Bell, founder of LC Creative Agency. Discover the essential elements of su
In this week's episode of The Edge Effect, host Caroline Crawford delves into the world of LinkedIn marketing with the dynamic Molly Godfrey, co-founder of Build, Impact, Convert. Molly shares her journey from the tech i
On this week's episode of The Edge Effect, your host, Caroline Crawford, focuses on the critical topic of accountability in marketing, highlighting the importance of having clear accountability structures in place to ens
In this episode of The Edge Effect, your host Caroline Crawford explores the power of podcasting for business growth with guest Travis Albritton, founder of Honest Podcasts. Travis shares his journey from aerospace engin
In this episode of The Edge Effect, your host Caroline Crawford explores the power of emotional connections in marketing with guest Chantal Cornelius, founder of Appletree Marketing. This episode focuses on the importanc
Jacqueline Green
CEO and Founder · Behind the Design
1 appearance on this show
Sydney Ryker
entrepreneur, transformational speaker, business leader
1 appearance on this show
Alane Boyd
Founder of Workday Ninja · BiggestGoal.ai
1 appearance on this show
Pat Taggart
founder and chief creative · Skyblue Creative
1 appearance on this show
Liz Svatek
transformational coach and bestselling author · Warrior Women Podcasting
1 appearance on this show
Janice Porter
relationship marketing consultant
1 appearance on this show
Mike Maynard
CEO and Managing Director · Napier Partnership Limited
1 appearance on this show
Molly Godfrey
Build, Impact, Convert
1 appearance on this show
Chantal Cornelius
Apple Tree Marketing
1 appearance on this show
Katie Lantukh
Murphy Marketing
1 appearance on this show
Kim Jursa
Kim Jursa Brand Strategy
1 appearance on this show
Ellie Malone
Stories by PR
1 appearance on this show
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The Edge Effect: A Marketing Podcast is hosted by Caroline Crawford. The show is categorised under business and has published 59 episodes.
The Edge Effect: A Marketing Podcast has published 59 episodes.
The Edge Effect: A Marketing Podcast regularly covers business. It sits in the business category.
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The Edge Effect: A Marketing Podcast hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Edge Effect: A Marketing Podcast average 46 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Edge Effect: A Marketing Podcast's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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