arts
Hosted by Thomas Watkins · arts · EN-US · 32 episodes
Welcome to The Design Psychologist, a podcast where we explore the intersection of psychology and design. The show is hosted by Thomas Watkins, a design psychologist who has spent years applying behavioral science principles to the creation of digital products. We sit down with a variety of experts who apply psychology in different ways to the design of the world around us. Thomas uses his expertise to guide conversations that provide practical advice while illuminating the theory behind why designs succeed. Tune in if you are a design practitioner who seeks to understand your work on a deeper level and craft experiences that are intuitive, effective, and delightful.
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Contact path
Public web form
Booking probability
30%
Guest openness
Selective
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Signup to Generate a PitchWelcome to The Design Psychologist, a podcast where we explore the intersection of psychology and design. The show is hosted by Thomas Watkins, a design psychologist who has spent years applying behavioral science principles to the creation of digital products.
The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers is hosted by Thomas Watkins. The show has published 32 episodes to date.
Recent episodes include "Accessibility Part 1: What Designers Get Wrong About Disability (w/ David Sloan) S2 E5" (19 October 2026, 53 minutes), "“Easy to Use” Means Six Different Things (w/ Marty Gage) | S2 E4" (12 October 2026, 51 minutes), and "Well-Tested, Easy to Use: How to Measure Any Product's Usability (w/ Philip Kortum)" (28 September 2026, 67 minutes).
The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers publishes roughly every two weeks, with episodes averaging 44 minutes across 32 episodes.
Booking probability for The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers is 30%, and the host is rated Selective on guests. The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers requires a Pod Score of 80 or higher. The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers's contact route on record: public web form.
The strongest fits for The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers are Design Services. The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers has an arts audience.
Thomas Watkins hosts The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers, an arts show with 32 episodes published.
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Episode #5
Send us Fan Mail Accessibility is not a final checklist. It is a shared responsibility that should shape a product from the beginning. In this episode of The Design Psychologist, Thomas Watkins talks with David Sloan...
Episode #4
Send us Fan Mail What makes a product feel not just usable, but desirable? In this episode of The Design Psychologist, Thomas Watkins talks with Marty Gage, co-author of User Experience Research: Discover What Customers...
Episode #2
Send us Fan Mail What does it actually mean to say a product is usable? In this episode of The Design Psychologist, Thomas Watkins talks with Phil Kortum about the System Usability Scale, or SUS: one of the most widely...
Episode #1
Send us Fan Mail How do you know whether a product idea is worth building before you spend months designing and developing it? In this episode of The Design Psychologist, Thomas Watkins talks with Jamie Levy, author of...
Episode #26
Go to thedesignpsychologist.substack.com to get episode summaries right in your inbox so you can easily reference, save, and apply what you learn. What happens when human-centered design is no longer enough? Designers...
The Design Psychologist | Psychology for UX, Product, Service, Instructional, Interior, and Game Designers
Go to thedesignpsychologist.substack.com to get episode summaries right in your inbox so you can easily reference, save, and apply what you learn. Why does social proof work? And, what are some practical tips on how to...
Episode #24
Go to thedesignpsychologist.substack.com to get episode summaries right in your inbox so you can easily reference, save, and apply what you learn. Have you ever been in a crowd where no one clapped until one brave soul...
Episode #23
Get episode summaries right in your inbox so you can easily reference, save, and apply what you learn: thedesignpsychologist.substack.com Why do so many user personas fail in practice, and what can we do about it? Have...
Episode #22
Why are games so deeply engaging? What psychological principles make game design such a powerful tool for shaping attention, emotion, and learning? Game design is not a niche skill. It's one of the most refined...
Episode #21
What is the sweet spot between new and familiar, and how do you design for it? Create products that feel groundbreaking and instantly intuitive by applying the psychology of the MAYA Principle. By unpacking how humans...
Episode #20
What’s the real impact of service design on customer experiences? In this episode of The Design Psychologist, host Thomas talks with service design expert Marc Stickdorn, PhD, author of "This is Service Design Doing,"...
Episode #19
What shapes the memory of an experience, and how can designers use that insight to create better, more human-centered products? Design more memorable and emotionally resonant experiences by understanding how people...
Episode #18
What’s the best way to choose how you’ll teach something so it actually sticks? Design your next lesson so learners don’t just follow along—they understand, remember, and apply their new skills. By grounding your...
Episode #17
Have you ever noticed how an unfinished task — or a cliffhanger at the end of a show — keeps tugging at your attention? How can the Zeigarnik effect’s lingering cognitive tension help us design products, services, and...
Episode #16
Why is it so hard to change behavior—even when people already know exactly what to do? Design your next learning experience so people don’t just understand what to do— they actually do it. By uncovering the psychology...
Episode #15
In this episode, we uncover how the order in which information is presented affects what users remember—and what they forget. From the “primacy effect” that gives early items a cognitive boost, to the “recency effect”...
Episode #14
Why is it so hard to know whether people want to use what we design—not just whether they can ? Design research can (and should) go far beyond basic task success. Our guest Bill Albert joins us to show how to expand our...
Episode #13
What happens when your design asks users to make too many choices? In this solo episode, we explore a deceptively simple principle with massive implications for user experience: Hick’s Law. This law explains why more...
Episode #12
Explaining an abstract idea can feel easy—until you put pen to paper. In this episode, our host sits down with Stephen P. Anderson to unpack the craft of turning complex concepts into clear, memorable visuals. Together...
Episode #11
How much can you trust what users tell you? In this solo episode, we dive into one of the most slippery yet essential tools in UX research: self-reporting. From interviews to surveys, self-reports are everywhere—but...
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