
The Culture-neer Podcast
Kingdom Culture Gets Tested: Leading Through Hard Decisions with Jeanna Roach
You are not average — and your culture can't be either. This episode of Culture-Neer is a real conversation about what it takes to build a Kingdom culture when leadership gets hard, the pressure is real, and your faith is put to the test. We sit down with Jeanna Roach, CEO of Betenbough Companies and a leader with Kingdom at Work. Jeanna shares how a simple decision to invite God into a home-building business grew into a multi-business organization committed to revealing God and His Kingdom through work in the marketplace. She also pulls back the curtain on the hard side of culture: restructuring, difficult personnel decisions, transparency with a team, and learning to lead with both truth and love. This conversation goes deep on stewardship, multi-generational leadership, open-handed faith, and what it looks like to create a culture that reflects God instead of simply chasing a bottom line. If you've ever faced a hard leadership decision and wondered how to honor people while doing what stewardship requires, this episode will meet you right where you are. In this episode, you'll discover: •Why a Kingdom culture is not a strategy—it is a foundation that will be tested. •How to lead through restructuring, layoffs, and hard conversations with honesty, honor, and accountability. •What it means to steward a company as God’s, rather than treating it as your own. •Why God often works at the “speed of seed,” forming character and deep roots before visible growth. •How to lead with an open hand and build something that serves generations to come. Pick up Terry's book Culture-neer: Building a Team That Beats the Odds: https://www.amazon.com/Culture-neer-Building-Team-That-Beats-ebook/dp/B0CW198LN6 Connect with Terry at https://terrygwaltney.com/connect/ Sign up for the Kingdom at Work Leadership Workshop happening next month! https://kingdomatwork.com/event/kingdom-leadership-workshop-october-2026/ Connect with Jeanna and Betenbough Companies: https://betenboughcompanies.com/about/ We want to thank you for tuning in to the Culture-neer podcast. And we need your help to get this show in front of more leaders who can use a weekly dose of inspiration and encouragement. Don't forget to subscribe, like, and share to help spread the message. Let us know your biggest takeaway in the comments! Review us on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-culture-neer-podcast/id1725507226 Subscribe — we're available wherever you listen to podcasts. Share — let your friends know about the podcast by sharing your favorite episode on social media! Main Quote: “We think so situationally, and God is thinking multi-generationally.” — Jeanna Roach Email us with any questions, comments, or suggestions at info@culture-neer.com






