Oct 27, 202636 minS1
A solid technical case rarely wins the decision if the CFO, the CEO and the board can't follow it. Jens Heitland, founder of Heitland Media Group and former Global Head of Innovation at IKEA Centres, joins Adam Horner...
technology
The CTO Playbook
Hosted by Adam Horner · technology · EN
About this Podcast:
Join Adam Horner, a CTO with over 30 years in the tech industry, on The CTO Playbook — the podcast dedicated to helping CTOs excel. Perfect for CTOs and tech leaders navigating the complexities of their roles, each episode offers clear insights, innovative strategies, and practical advice from top leaders in tech.With Adam’s extensive experience mentoring engineers and tech leaders, and over a decade as a CTO, you’ll gain the tools and knowledge to build and refine your own CTO playbook. Whether you're tackling complex projects, fostering innovation, leading teams, or shaping your company's tech strategy, this podcast is your go-to resource.Adam’s journey from engineer to strategic CTO was challenging. He learned through the school of hard knocks, making avoidable mistakes and facing countless challenges. Often out of his comfort zone and wishing for more guidance, he created this podcast to provide the support and advice he once lacked.Tune in for engaging interviews, leadership
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Contact path
Verified email
Booking probability
35%
Guest openness
Selective
82/100
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What is The CTO Playbook about?
Join Adam Horner, a CTO with over 30 years in the tech industry, on The CTO Playbook, the podcast dedicated to helping CTOs excel. Perfect for CTOs and tech leaders navigating the complexities of their roles, each episode offers clear insights, innovative strategies, and practical advice from top leaders in tech.
Who hosts The CTO Playbook?
The CTO Playbook is hosted by Adam Horner. The show has published 115 episodes to date.
What has The CTO Playbook covered recently?
Recent episodes include "EP 116: Every CTO is a translator: getting understood by the CFO and the board" (27 October 2026, 36 minutes), "Ep 115: Impostor syndrome is a strategy you are running" (20 October 2026, 44 minutes), and "114: Building the builder: how CTOs fix the AI code review bottleneck" (13 October 2026, 19 minutes).
How often does The CTO Playbook publish?
The CTO Playbook publishes roughly weekly, with episodes averaging 42 minutes across 115 episodes.
How hard is it to get booked on The CTO Playbook?
Booking probability for The CTO Playbook is 35%, and the host is rated Selective on guests. The CTO Playbook requires a Pod Score of 82 or higher. The CTO Playbook's contact route on record: verified email.
Who should pitch The CTO Playbook?
The strongest fits for The CTO Playbook are IT Services & Software Development and Business & Management Consulting. The CTO Playbook has a technology audience.
About the host
Adam Horner hosts The CTO Playbook, a technology podcast with 115 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Oct 20, 202644 minS1
Most leaders treat impostor syndrome as something they need to overcome. But what if the belief that you're not good enough is actually serving a purpose? Adrian Koehler is a leadership coach at Take New Ground. He has...
- Oct 13, 202619 minS1
AI has made building software dramatically faster. The problem is that the rest of the engineering system hasn’t caught up. AI agents can now produce code, tests, documentation, migrations, and pull requests at a pace...
- Oct 6, 202658 minS1
AI adoption is getting easier for everyone. The harder question is whether you're using it to optimise the game you're already in, or to build a position that changes the game. Ritavan, author of The System Gambit and...
- Sep 29, 202654 min
AI isn't just changing how engineers work. It's forcing technology leaders to rethink what makes management valuable. Prof. Charles Wood is Senior Manager, Data Science & AI at Comcast, where he has spent nearly a...
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- Sep 22, 202654 min
Quantum computing may not be breaking your security today, but the decisions you make now could determine how exposed your organization is when it does. Conor Deegan explains why CTOs need to start preparing before Q...
- Sep 14, 202643 min
Twenty years at one company should have made my guest predictable, and that is exactly the trap he built a method to escape. Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built for the...
- Sep 7, 202658 min
Most CTOs think adopting AI means picking the right tools, but Sumeet argues the real work is closing the accountability gap between agents and engineers. Build your own CTO Playbook at www.theCTOplaybook.com - the...
- Aug 31, 202650 min
Ask a CTO which executive relationship matters most, and they'll name the CEO, but my guest today would send you to the CFO instead. Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built...
- Aug 24, 202625 min
I nearly turned my own summer into the cautionary tale. The thing that saved me was a last-minute week in the Swedish mountains. Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built for...
- Jul 27, 202623 min
One CTO spent two weeks tearing frontier models out and ended up back where they started. Another spent a few days building a tested escape route for what actually mattered. Build your own CTO Playbook at...
- Jul 20, 202646 min
A founder went from zero to $10 million ARR in six months with six engineers and fifty agents, and the gap between idea and shipped feature was nine hours. Build your own CTO Playbook at www.theCTOplaybook.com - the...
- Jul 13, 202623 min
Shielding your team from context isn't protection, it's a subtle underestimation of the people you hired for their judgment. Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built for the...
Episode #103
103: What CTOs Miss Before an M&A Deal Hits
Jul 6, 202650 minMost CTOs chase value creation. Jaco Vermeulen says the real job is preserving it first. Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built for the full CTO journey. Coaching...
Episode #102
102: AI Transformation Starts With What You Don't Know You're Assuming — with Duri Chitayat
Jun 29, 202647 minDuri's father holds more than 100 patents, filed his latest one at 96, and gave him a one-line philosophy that now drives how his teams approach every problem: most people don't try. Build your own CTO Playbook at...
- Jun 22, 202637 min
What if the biggest constraint on your organisation isn't your tech, your funding, or your market, but whether your leaders can think at the level the problem requires? Build your own CTO Playbook at...
- Jun 15, 202622 min
The reps that used to turn juniors into seniors are disappearing, and most engineering leaders won't notice until the senior shortage hits in three years. Build your own CTO Playbook at www.theCTOplaybook.com - the...
- Jun 8, 202658 min
The most dangerous moment in a transformation isn't the start, it's the stretch right before behaviours actually start sticking. Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built for...
- Jun 1, 202648 min
When do you stop being the CTO with all the answers and start being the one who asks better questions? Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built for the full CTO journey...
- May 25, 202647 min
Women weren't pushed out of tech once. There were multiple waves, and the patterns are still showing up in how teams get built today. Build your own CTO Playbook at www.theCTOplaybook.com - the leadership platform built...
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