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The Content Capitalists

Hosted by Ken Okazaki · business · EN-US

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About this Podcast:

Is content creation a waste of time and money? Instead of theorizing, I ask my clients and others like them how they use content in their $1m to $600m /yr businesses. Skip blogs and "best practices" - Instead, hear it straight from the practitioners of today. There are as many ways to make a million dollars with content as there are people doing it.

Pitch Analysis

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Contact path

Verified email

Booking probability

35%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about The Content Capitalists

What is The Content Capitalists about?

Is content creation a waste of time and money? Instead of theorizing, I ask my clients and others like them how they use content in their $1m to $600m /yr businesses. Skip blogs and "best practices" - Instead, hear it straight from the practitioners of today.

Who hosts The Content Capitalists?

The Content Capitalists is hosted by Ken Okazaki. The show has published 151 episodes to date.

What has The Content Capitalists covered recently?

Recent episodes include "Your Best Post Might Be the Trap" (26 October 2026, 11 minutes), "You're Using the Wrong Content Playbook" (25 October 2026, 17 minutes), and "Old Content Advice Is Costing You" (18 October 2026, 17 minutes).

How often does The Content Capitalists publish?

The Content Capitalists publishes roughly weekly, with episodes averaging 23 minutes across 151 episodes.

How hard is it to get booked on The Content Capitalists?

Booking probability for The Content Capitalists is 35%, and the host is rated Selective on guests. The Content Capitalists requires a Pod Score of 80 or higher. The Content Capitalists's contact route on record: verified email.

Who should pitch The Content Capitalists?

The strongest fits for The Content Capitalists are Marketing, Advertising & PR. The Content Capitalists has a business audience.

About the host

Ken Okazaki hosts The Content Capitalists, a business podcast with 151 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #18

    Your Best Post Might Be the Trap

    Oct 26, 202611 minS2

    Your best-performing video might be the worst thing you could ever copy. I found that out after a video of me bathing elephants in Thailand pulled 12 times my usual views. In this episode I break down why chasing your...

  • Episode #17

    You're Using the Wrong Content Playbook

    Oct 25, 202617 minS2

    If you keep telling yourself you're just not good at content, you're probably not bad at it. You're running the wrong playbook, like reading the rules for basketball and trying to play soccer. In this episode I break...

  • Episode #16

    Old Content Advice Is Costing You

    Oct 18, 202617 minS2

    9 Pieces of Content Advice I Stopped Giving There are nine pieces of content advice I used to give every client, and I've stopped giving all of them. Not because they were wrong, but because everything underneath...

  • Episode #15

    You Are Not A Coach. You’re A Content Creator

    Oct 11, 202616 minS2

    A coach making $7 million a year looked at me and said "you're not a coach, you're a content creator." It reorganized how I think about this whole business. In this episode I break down what the coaches making millions...

  • Episode #13

    Moneyball Changed How I Think About Content

    Sep 29, 202620 minS2

    Moneyball changed how I think about content, and it fixed the exact trap I was stuck in for years. In this episode I break down why chasing one viral hit keeps most coaches invisible, and the Moneyball approach that...

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  • Episode #12

    Post It Ugly

    Sep 20, 202627 minS2

    You know exactly what to say. You know how to record it. The video is shot, edited, and sitting in your Google Drive right now, and you still haven't posted it. That's the exposure gap, and the fix is two words: post it...

  • Episode #11

    Do Only What Only You Can Do

    Sep 13, 202621 minS2

    Get the Gear List here: https://vmm-f52bja3.gamma.site/talking-head Watch the full training for turning content into clients: https://youtu.be/F3cHaH_H2w4 Here’s why your content dies. It’s not that you don't know what...

  • Episode #10

    Your Content Should Weaken Your Pitch

    Sep 6, 20266 minS2

    Watch this on Youtube: https://youtu.be/uCquIf6EXLM Good content doesn't make your sales pitch stronger. It makes the pitch completely unnecessary. In this episode I break down why the cringe you feel the moment your...

  • Episode #9

    Why Coaches Stay Stuck at $27

    Sep 1, 202610 minS2

    Watch the episode here: https://youtu.be/b9VyG-d5HHs I've signed coaching clients at $12,000 to $30,000 without running a single ad or pushing anyone through a giant funnel. The shift that made it possible is something...

  • Episode #8

    Viral Content Won’t Get You Clients

    Aug 24, 202616 minS2

    Watch this episode on YT here: https://youtu.be/2Se7iEBtWUo Work with me here: https://thechosencoach.com/letstalk I know brilliant coaches who post content that makes them look like a cheap copy of whoever happened to...

  • Episode #7

    Get $10K Clients Without Chasing Trends

    Aug 17, 202615 minS2

    Watch the video here: https://youtu.be/zHm7oWMMh4Q I can always tell when a coach is running the guru playbook. The views look great and the inbox stays dead silent. In this episode I break down the guru playbook that...

  • Episode #6

    The Perfect Week

    Aug 9, 202624 minS2

    Learn more here: https://urlgeni.us/youtube/IPX4Fe Watch the video here: ​​https://youtu.be/alLqSJKaCIg You can post every single week, do everything the gurus swear by, and still be completely forgettable. I spent...

  • Episode #4

    Why Our Content Wasn’t Bringing Us Leads (And What We Changed)

    Jul 20, 202612 minS2

    Watch this episode on youtube: https://youtu.be/Trv5jZHG_fI For the past year, I was making content… but not building momentum. In today’s episode, I break down the honest mistakes we made creating content over the last...

  • Episode #3

    More Content Does not Mean More Clients

    Jul 13, 202621 minS2

    👉Watch this episode on Youtube: https://youtu.be/Mt4n2sIGgaM Influencers chase views. But for Coaches & Service Pros, winning with content means more clients. This episode breaks down the system I use to turn winning...

  • Episode #132

    Jeni Hott’s $10M Secret

    Aug 19, 202552 min

    Think you need ads, funnels, or a massive social following to make millions online? Jeni Hott disagrees, and she’s proved it! She built a $10M+ business without ever showing her face, launching a course, or chasing...

  • Episode #131

    I Lost Everything.. Then Built Apple's Best Podcast with Omar Zenhom

    Jul 29, 202545 min

    Most people would kill to get Gary Vee on their podcast. Omar Zenhom did… and still barely scraped 400 downloads. His words? “That podcast was shit.” But instead of quitting, he pivoted. Leaned into his strength as a...

  • Episode #130

    The Man Behind $100M+ ECommerce SEO Success

    Jul 7, 20251h 7m

    This episode is for: eCom brands struggling to rank & drive organic traffic Business owners tired of overpaying for ads Entrepreneurs looking for an SEO strategy Brands ready to dominate Google search Anyone serious...

  • Episode #129

    From 0 to 11K+ Subscribers - The Content Strategy That Works

    Jun 10, 202520 min

    This episode is for: Podcasters ready to make the jump to video Entrepreneurs wanting to grow their brand with video Content creators struggling to build a sustainable system Creators tired of YouTube “hacks” that don’t...

  • Episode #128

    2k Ad Spend Turned $42k in Sales! (The ROI Secret for Coaches) | Sarah Greener

    Feb 10, 202527 min

    This episode is best for: Coaches drowning in inconsistency People who dream of running a business from anywhere Moms rebuilding after burnout Those who hate vague marketing advice Anyone sick of trading time for money...

  • Episode #127

    Built A $100M Business (Then God Spoke!) | Taylor Welch

    Dec 30, 202422 min

    Is it just me, or is the whole internet marketing game starting to feel a little soulless? We’re in luck because today, I'm talking with the legendary Taylor Welch. After his first company broke every record in the...

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