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The Business of Real Estate

Hosted by Lynn Hoffmann & Eric Johnson · business · EN-CA · 52 episodes

About this Podcast:

Discussions on how real estate agents can build their business to a higher level. Designed for beginners to established agents, each episode includes discussions on a particular topic. Join Lynn Hoffmann and Eric Johnson, Leadership Team members with RE/MAX Escarpment Realty Inc. and RE/MAX Niagara Realty Ltd, as they share their knowledge and expertise.

Pitch Analysis

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Contact path

Verified email

Booking probability

32%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about The Business of Real Estate

What is The Business of Real Estate about?

Discussions on how real estate agents can build their business to a higher level. Designed for beginners to established agents, each episode includes discussions on a particular topic. Join Lynn Hoffmann and Eric Johnson, Leadership Team members with RE/MAX Escarpment Realty Inc. and RE/MAX Niagara Realty Ltd, as they share their knowledge and expertise.

Who hosts The Business of Real Estate?

The Business of Real Estate is hosted by Lynn Hoffmann & Eric Johnson. The show has published 52 episodes to date.

What has The Business of Real Estate covered recently?

Recent episodes include "The First 90 Days: What New Agents Get Catastrophically Wrong | S3 E1" (21 October 2026, 20 minutes), "From Residential to ROI | TBORE S2E22" (15 May 2026, 43 minutes), and "The Future of Real Estate Transactions | TBORE S2E21" (29 April 2026, 46 minutes).

How often does The Business of Real Estate publish?

The Business of Real Estate publishes roughly every two weeks, with episodes averaging 42 minutes across 52 episodes.

How hard is it to get booked on The Business of Real Estate?

Booking probability for The Business of Real Estate is 32%, and the host is rated Selective on guests. The Business of Real Estate requires a Pod Score of 80 or higher. The Business of Real Estate's contact route on record: verified email.

Who should pitch The Business of Real Estate?

The strongest fits for The Business of Real Estate are Real Estate Agents. The Business of Real Estate has a business audience.

About the host

Lynn Hoffmann & Eric Johnson hosts The Business of Real Estate, a business show with 52 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #1

    The First 90 Days: What New Agents Get Catastrophically Wrong | S3 E1

    Oct 21, 202620 minS3

    The first 90 days in real estate can make or break your business. Most new real estate agents enter the industry expecting deals to happen quickly — but the reality is very different. In this episode of The Business of...

  • Episode #22

    From Residential to ROI | TBORE S2E22

    May 15, 202643 minS2

    <p>In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson explore the technical and strategic world of commercial real estate with Neil Singh, a CCIM instructor and seasoned...

  • Episode #21

    The Future of Real Estate Transactions | TBORE S2E21

    Apr 29, 202646 minS2

    <p> In this episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Jennifer Johnson, Vice President of Sales at DealTrack, to break down one of the most overlooked—but...

  • Episode #20

    The Woolcott Legacy: Three Generations of Systems, Culture, and Growth | TBORE S2E20 | Guests: Justine & Peter Woolcott

    Apr 15, 202652 minS2

    In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson sit down with Justine and Peter Woolcott to pull back the curtain on one of the most successful family-run real estate...

  • Episode #19

    From Splits to Partnerships: Navigating Evolving Teams | TBORE S2E19

    Apr 1, 202639 minS2

    <p>In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson explore the radical transformation of real estate teams in the 2026 market. As the industry shifts, agents are...

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  • Episode #18

    AI-Powered Realtors:Reclaim Your Time and Sanity | TBORE S2E18

    Mar 18, 20261h 6mS2

    <p> In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson are joined by Emily Barry, a powerhouse team leader from the Niagara region who has successfully bridged the gap...

  • Episode #17

    Fishing for Opportunities | TBORE S2E17

    Mar 11, 202640 minS2

    <p>In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson dive deep into the realities of the 2026 market. They emphasize that the era of being a passive "order taker" is...

  • Episode #14

    The Winning Formula for Real Estate Teams | TBORE S2E14

    Jan 21, 202648 minS2

    <p>⏱️ Top 10 Timestamps 0:00 – Introduction: Recruiting, Teams & The Business of Real Estate 1:20 – Jessica's Recruiting Journey Across Major Brokerages 3:05 – Why Most Team Leads Don't Actually Know What They're...

  • Episode #13

    Real Estate Power Couples: The Pros and Cons | TBORE S2E13

    Jan 7, 202643 minS2

    <p>⏱️ Timestamps 0:00 – Introduction: Working in Real Estate With Your Spouse — Can It Really Work? 0:45 – Meet Kelsey Cumberland & Andrew DeMars: A Family-Run Real Estate Business 2:00 – How COVID Changed Everything...

  • Episode #12

    Burnout to Balance with Matthew Regan | TBORE S2 E12

    Dec 23, 202547 minS2

    <p>⏱️ Top 10 Timestamps</p> <p>0:00 – Introduction: Can You Build a Massive Real Estate Business and Have a Life?</p> <p>2:10 – From Lawn-Cutting at 12 to $500M+ in Sales: Early Lessons in Time & Focus</p> <p>6:50 –...

  • Episode #11

    The Power Of Authenticity And Grit in Real Estate With John Gaida

    Dec 9, 202550 minS2

    <p>⏱️ Top 10 Timestamps</p> <p>0:00 – Introduction: Grit, Authenticity & The Business of Real Estate</p> <p>1:02 – John's Evolution as a Realtor & Becoming His True Self</p> <p>3:15 – Learning to Fire Clients and...

  • Episode #9

    The Secret Community No One Talks About — Inside the World of Modular & Mobile Homes

    Nov 12, 202552 minS2

    <p>⏱️ Timestamps</p> <p>00:01:10 – How Tina became the "Queen" of mobile & modular home sales</p> <p>00:02:04 – Why professional photos help sell mobile homes faster</p> <p>00:05:25 – What a land lease community really...

  • Episode #8

    Turning Passion into Purpose With Andrea Florian | TBORE S2 E8

    Oct 28, 202543 minS2

    <p>In this inspiring episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Andrea Florian, team leader of The Florian Team and community powerhouse in Burlington. Andrea...

  • Episode #7

    The TRUTH About Building Your Real Estate Team! | The Business Of Real Estate (TBORE) S2 E7

    Oct 8, 202543 minS2

    <p>⏱️ Timestamps</p> <p>00:00 – Introduction to Matthew Regan & Team Building in Real Estate</p> <p>02:00 – The Early Entrepreneurial Mindset: From Lawn Mowing to Real Estate</p> <p>04:15 – Why Building a Real Estate...

  • Episode #6

    Struggling With Unsold Listings? Do THIS | The Business Of Real Estate (TBORE) | S2 E6

    Sep 24, 202541 minS2

    <p>⏱️ Timestamps – Don't Miss These Key Moments:</p> <p>0:45 – Why agents are turning down listing appointments</p> <p>2:54 – What to do when clients demand an unrealistic price</p> <p>4:30 – The hidden emotional toll...

  • Episode #5

    How TikTok Grew My Real Estate Business w/ Madelyn Townes | S2 E5

    Sep 9, 202541 minS2

    <p>In this episode of The Business of Real Estate podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Madelyn Townes, a rising star in real estate who has built a powerful personal brand through TikTok and...

  • Episode #4

    TO CONDO OR NOT TO CONDO | The Business Of Real Estate (TBORE) | S2 E4

    Aug 26, 202531 minS2

    <p>Timestamps⏱️</p> <p>00:00 – Welcome & today's topic: The complexities of condos</p> <p>01:20 – Key considerations for listing a condo (bylaws, reserve funds, special assessments)</p> <p>03:05 – Status certificates...

  • Episode #3

    THE PRICE IS RIGHT! OR IS IT? | TBORE S2E3

    Aug 12, 202537 minS2

    <p>The Price Is Right… Or Is It? 🎯 | Avoiding the Overpriced Listing Trap in Real Estate</p> <p>In this episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson tackle one of the toughest...

  • Episode #2

    Buy A Home in 2025! (Even With Low Credit) | TBORE S2 E2

    Jul 29, 202531 minS2

    <p>🎙 Buy A Home in 2025! (Even With Low Credit) | TBORE S2 E2 w/ Kelly Sauriol (Mission 35)</p> <p>00:42 – Why Renters Are Hesitating in 2025</p> <p>03:10 – Turning Renters into Buyers: Where to Start</p> <p>05:20 –...

  • Episode #1

    She Bought 3 Triplexes by 25 — Here's What Every REALTOR® Can Learn From Her | TBORE S2 E1

    Jul 8, 202535 minS2

    <p>🎙 She Bought 3 Triplexes by 25 — Here's What Every REALTOR® Can Learn From Her | TBORE S2 E1 w/ Rachel Stempski</p> <p>00:51 – Bought Her First Triplex at 22</p> <p>03:07 – Lessons from Owning 3 Triplexes by 25</p>...

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