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The Business of Executive Coaching

Business · EN · 150 episodes

About this Podcast:

The executive coaches out there know that coaching is very rewarding, but the business of executive coaching can be confusing, frustrating and unnecessarily opaque. Join senior executive coach Ellie Scarf each week as she shares practical business advice, tips she’s learnt from her mistakes and her mentors, and the latest business ideas translated for the executive coaching context. Join Ellie and her guests and be inspired by the possibilities for your executive coaching business!

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

35%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about The Business of Executive Coaching

What is The Business of Executive Coaching about?

The executive coaches out there know that coaching is very rewarding, but the business of executive coaching can be confusing, frustrating and unnecessarily opaque. Join senior executive coach Ellie Scarf each week as she shares practical business advice, tips she’s learnt from her mistakes and her mentors, and the latest business ideas translated for the executive coaching context.

What has The Business of Executive Coaching covered recently?

Recent episodes include "Why Origins Matter in the Age of AI Coaching (with Dr. Saba Hasanie)" (11 October 2026, 48 minutes), "Try this Q4 planning tip this week!" (4 October 2026, 8 minutes), and "Cathy Hockey on Safety, Trust and a For-Purpose Business of Her Own" (27 September 2026, 44 minutes).

How often does The Business of Executive Coaching publish?

The Business of Executive Coaching publishes roughly weekly, with episodes averaging 34 minutes across 150 episodes.

How hard is it to get booked on The Business of Executive Coaching?

Booking probability for The Business of Executive Coaching is 35%, and the host is rated Selective on guests. The Business of Executive Coaching requires a Pod Score of 80 or higher. The Business of Executive Coaching's contact route on record: verified email.

Who should pitch The Business of Executive Coaching?

The strongest fits for The Business of Executive Coaching are Business & Management Consulting. The Business of Executive Coaching has a business audience.

About the host

The Business of Executive Coaching is a business show with 150 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • The Business of Executive Coaching

    Why Origins Matter in the Age of AI Coaching (with Dr. Saba Hasanie)

    Oct 11, 202648 min

    Today I'm joined by Dr. Saba Hasanie , an ICF MCC certified coach, supervisor and author, and a three-time guest on the podcast. Saba has been working in executive coaching for 16 years, following an amazing career...

  • The Business of Executive Coaching

    Try this Q4 planning tip this week!

    Oct 4, 20268 min

    What if the thing slowing your coaching business down isn't a lack of effort, but an obstacle you haven't named yet? In this episode, I share the one addition I've made to quarterly planning this year for my clients: a...

  • The Business of Executive Coaching

    Cathy Hockey on Safety, Trust and a For-Purpose Business of Her Own

    Sep 27, 202644 min

    Today I'm joined by Cathy Hockey , a coach, consultant and facilitator working with for-purpose organisations and leaders. Cathy brings 40 years of experience, including close to 20 in the not-for-profit sector. Cathy...

  • The Business of Executive Coaching

    When Someone Calls You "Salesy" (what to do next)

    Sep 20, 202615 min

    What if the most confronting reply in your inbox is actually proof your outreach is working exactly as it should? In this episode, I walk you through what to do when someone calls you out for being "salesy" in your...

  • The Business of Executive Coaching

    From Bank HR to Executive Coaching: Tim Collins on Building a Practice From a Diverse Career

    Sep 13, 202641 min

    Today I'm joined by Tim Collins , a leadership team coach, executive coach, facilitator and strategic project advisor. Tim brings more than 25 years of experience across professional services, infrastructure, government...

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  • The Business of Executive Coaching

    The funnel exercise every coach should try this week

    Sep 6, 202610 min

    What if the biggest contributor to achieving your revenue target isn't working harder, but understanding all the different ways you could get there? In this episode, I walk you through one tool that will make your...

  • The Business of Executive Coaching

    How your professional background is your biggest asset

    Aug 30, 202626 min

    Today I'm joined by Emma Clark , a leadership and executive coach who works primarily with healthcare clients. Emma brings close to 30 years of clinical and operational experience in the health system, having worked as...

  • The Business of Executive Coaching

    The Crisis of Confidence Every Coach Has (and How to Get Out of It)

    Aug 23, 202619 min

    What if the thing standing between you and your next client isn't your skill, but a temporary loss of confidence? In this episode, I share nine practical things you can do when you're stuck in a crisis of confidence in...

  • The Business of Executive Coaching

    From Child Protection to Coaching: Tracey Nicolson's Corporate-to-Coach Story

    Aug 16, 202646 min

    Today I'm joined by Tracey Nicolson , a coach and facilitator who comes to this work after a 40-year career in the WA public sector, including roles with the State Emergency Service, the Department of Child Protection...

  • The Business of Executive Coaching

    Masterclass Replay - The Executive Coach Business Growth Workshop

    Aug 13, 20261h 21m

    If you want the cheat codes - listen in! In this episode, I am delighted to share a live recording from this week’s Executive Coach Business Growth Workshop. In this workshop I walk you through my entire Executive Coach...

  • The Business of Executive Coaching

    Your Business Can't Outgrow Your Physiology, with Alex Field

    Aug 9, 202653 min

    Today I'm joined by Alex Field, a clinical psychotherapist and naturopath with over 30 years' experience in mental health and wellbeing. Alex's work focuses on chronic nervous system dysregulation, stress and trauma...

  • The Business of Executive Coaching

    The cost of playing small for executive coaches

    Aug 2, 202630 min

    How do we know if our resistance is sensible caution or our self limiting beliefs in action? In this episode (a popular one I'm bringing back for the new coaches tuning in), I break down the subtle ways fear shows up as...

  • The Business of Executive Coaching

    The Referral Trap: Why Word of Mouth Isn't a Business Strategy

    Jul 26, 20267 min

    Getting clients via word of mouth and referrals feels like the "right" way to build a coaching business doesn’t it? None of that messy sales business. And gosh it feels good when clients come to us.But I’m sorry to say...

  • The Business of Executive Coaching

    Why coaches struggle to sell (and it's not what you think)

    Jul 12, 202617 min

    Selling your coaching services is tough. And if you're a coach working with corporate clients, chances are there are one or more barriers getting in your way - and it might not be what you think. In this episode I break...

  • The Business of Executive Coaching

    Stephanie Abbott on the Human Side of Change (for Coaches and Clients!)

    Jul 5, 202649 min

    Today I'm joined by Stephanie Abbott , a coach, consultant, facilitator and strategist with decades of experience in knowledge management, learning and development, and legal transformation. In this episode Steph shares...

  • The Business of Executive Coaching

    Pod O’Sullivan on the Business of Building a Practice that Lasts (and so much more!)

    Jun 28, 202659 min

    My guest today is Padraig O'Sullivan (Pod to his friends!. Pod is an executive coach, team coach, author and international leadership specialist with nearly three decades of experience working with CEOs and top...

  • The Business of Executive Coaching

    Jo Saies on Elite Sport, Disability and Performance in the Workplace

    Jun 21, 202646 min

    This week I'm sitting down with the brilliant Jo Saies , a highly experienced PCC credentialed coach with 15 years of experience supporting leaders and organisations across the public and private sectors, including...

  • The Business of Executive Coaching

    Why is it so hard? How to reduce the emotional toll of marketing your business.

    Jun 14, 202623 min

    Marketing your coaching business shouldn't feel heavy. But for most of us, it does. For most of us there are a series of decisions, doubts and fears that attach a whole heap of emotional labour to the marketing and...

  • The Business of Executive Coaching

    Unlearning - Zsofia Juhasz on the MCC coach evolution

    Jun 7, 202637 min

    In this episode, I'm joined by the extraordinary Zsofia Juhasz , ICF MCC coach with over 9,500 hours of coaching experience, mentor coach, coach supervisor, and creator of a Level 3 training program for PCC coaches...

  • The Business of Executive Coaching

    5 practical ways to build your rejection resilience (and grow your business)

    May 31, 202618 minS0

    <p>Rejection is the cost of entry to business ownership. But what if you could get so used to it that it stopped stopping you? In this episode I share five practical, gentle ways to expand your tolerance for rejection...

Guest Appearances

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