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Hosted by Unknown Host · 🇺🇸 US · EN-US · 90 episodes
Established thought leaders with verified media credentials.
We are two women with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty-haven’t scratched the surface!Find us anywhere you listen to your favorite podcasts! Have something on your mind you want us to discuss or have a question? Shoot us an email: thebusinessbehindsmallbusiness@gmail.com Make sure you don't miss a podcast by clicking that follow button!
Unknown Host hosts The Business Behind Small Business, a business show with 90 episodes published.
EPISODE DESCRIPTION: For small business owners, staying comfortable feels like stability. It rarely is. The clients you keep at discounted rates, the systems you don't fix, the service you don't expand, the hire you keep
89. This episode delves into the psychology of pricing, exploring how businesses can confidently adjust their pricing strategies without losing clients. It discusses the emotional aspects of pricing, the importance of al
88. Is it time to re-brand your business? How do you know? Today, this episode covers the why, when, and how to re-brand your business! ************************ Our podcast is originally a video podcast, so see us on You
87. Creating service packages for your small business may be one of the hardest things to do! Sevana and Tiffany tackle how you create service packages in today's episode and how to convey your value to your clients!****
86. How does the demise of DEI affect small business? What to do if you are a government contractor in 2025? How to know what profit margins should you have? How much does your payroll really cost you? Today, Sevana and
85. We recorded this episode just before inauguration where tariffs were a mere speculation, little did we know that so quickly thereafter, it is now a reality. In today's episode, we talk about the real-life impact that
84. Sevana and Tiffany explores the differences in how men and women approach power and status in business. There is a very fine balance between being competent and likable, how your power and status is impacted of cultu
#83. Trump. Harris. Harris. Trump. How does their plans impact you as a small business owner? That's the center of today's episode - breaking down the main parts of each candidate's plans for taxes and the economy so you
#82. Alfred Peet changed the way Americans experienced coffee, paving the way for his first shop in Berkley, California. But he didn't only define the customer experience for his own stores, he also helped 3 co-founders
#81. Find out about how Duns & Bradstreet came about and learn how to build your business credit score on today's episode with Sevana and Tiffany. Topics in today's episode includes: - Why your business credit score matt
#80. Inspired by the viral rise of Sabeer Bhatia and Jack Smith, founders of Hotmail. Sevana and Tiffany talk about how to build a referral village to grow a business. Topics in today's episode includes: - What is a refe
#79. Starting with the story of today's spotlight entrepreneur Franklin Clarence Mars, founder of the chocolate candy company Mars Incorporated, Sevana and Tiffany talk about the complicated dynamics of doing business wi
#78. What happens when your business outgrows YOU? in today's episode, Sevana and Tiffany take on business lessons from the story of Martin Eberhard, American inventor, engineer and entrepreneur who co-founded Tesla, Inc
#77. When too much growth in a business spirals out of control ... in today's episode, Sevana and Tiffany take on business lessons from the story of Barry Minkow, owner of ZZZZ Best Carpet Cleaning and share with you how
#76. What can you learn from someone else’s mistake? Today, Sevana and Tiffany shake things up a bit by starting with the fascinating story of a well known entrepreneur who was conned by her closest advisors and how you
#75. Sevana and Tiffany share two successful business people from history who aren't given much spotlight but amazing in their own rights nonetheless and worth showcasing in today's episode. These super successful busine
74. One of the keys to having a successful business that you can enjoy is by working with your BEST customers as much as possible, but how do you find them? Well, today Sevana and Tiffany chat about how to identify what
73. Are you new to hiring or have been doing it for some time but it always seems to be a miss? In today's episode, Sevana and Tiffany go over what you need to have in place at your company BEFORE you hire so you have a
#72. Feeling anxious about hiring your first employee? Sevana and Tiffany got you covered with one aspect of hiring that many business owners mis-step which not anticipating the TRUE COST of employees. Sevana and Tiffany
#71. Feeling the heat of tax filing before the deadlines? Then today's episode is for you! Sevana and Tiffany dive into small business tax topics with Helaine Weissman and Lori Roberts of PB Mares, two CPAs who know a wh
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The Business Behind Small Business is hosted by Unknown Host. The show is categorised under business (entrepreneurship) and has published 90 episodes.
The Business Behind Small Business has published 90 episodes.
The Business Behind Small Business regularly covers business, entrepreneurship. It sits in the business category, with a entrepreneurship focus.
The Business Behind Small Business is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Business Behind Small Business hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Business Behind Small Business average 47 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Business Behind Small Business's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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